1. Pre-heated short video is released before the live broadcast, which is mainly used to inform fans of the live broadcast time and content points. Preheating short videos can be prepared at least three times in advance, respectively 1 day, 2 hours in advance and 30 minutes in advance, prompting fans and netizens to watch the live broadcast on time.

2. During and after the live broadcast, short video of trivia is released, which can be divided into rough cutting and fine processing. Merchants are advised to post 1 every 20 to 30 minutes during the live broadcast, with a shooting angle of 45 degrees, and the assistant's perspective is the best. It is used for live drainage and viewing, and the product is exposed and diffused after live broadcast.

3. The short video of live broadcast drainage can be divided into two categories: preheating short video and tidbits short video, which are released before, during and after live broadcast respectively.