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The transmutation experience of an American businessman.
The transmutation experience of an American businessman.

The transformation experience of a beauty industry is becoming more and more popular in the beauty industry, and many people have begun to learn beauty. When studying beauty, they usually know the experiences of some successful people. The following is some information I have compiled for you, about the transformation experience of an American entrepreneur. Let's have a look!

An artist has experienced 1 world, and most of them are sentient beings.

More than 20 years ago, no one would have thought of an ordinary accounting major. After more than 20 years, she became a strong woman in Beijing 12 beauty shop.

Chen Yan, founder of Yuxi Beauty Industry. Born in the countryside, like thousands of ordinary girls, she finished her studies step by step and entered social work, trying to reduce the burden on her family by her own salary. She is very diligent. She worked in a restaurant, washed dishes and worked as a waiter. If it is different from other ordinary girls, it may be that one of her relatives has opened a hairdressing school in Beijing.

Stunning standing in the crowd, different temperament from passers-by, exquisite makeup, swaying high heels ... After witnessing menstruation's temperament, a beautiful seed was implanted in Chen Yan's heart and gradually took root and sprouted with time.

If you can start your own business and make yourself and others beautiful, why not? Now that you have thought of it, do it!

With pure love, Chen Yan stayed in the beauty circle for twenty years. She said frankly: "The beauty industry can change people's temperament. I never flinch in the face of difficulties now because I have encountered too many setbacks. "

When I first opened the store, I didn't know much about team management. Employees with ideas in the store left one after another and opened a store near Chen Yan's. Finally, the original customer was caught, and the two sides were competitors. Chen Yan's shops were once on the verge of bankruptcy. Suddenly frustrated, Chen Yan felt hurt. She hesitated repeatedly between giving up and insisting.

Give up? But the desire for beauty in my heart is so strong; Insist? The turnover beyond our means made her want to cry. After all, what went wrong? Employees come to work happily, why do they choose to leave? Obviously a regular customer, why is it easy to be taken away by other stores?

"I have been reflecting, and one day I suddenly figured it out." Chen Yan said, "I think the future business is people-oriented, which should pay attention to both employees and customers." Therefore, drastic reforms began.

For customers, increase added value. Guests must be greeted when entering the door, with fruit snacks; The beautician who does the project is not only good in technology, but also high in service quality; Store decoration should also try to create a comfortable atmosphere for customers.

Pay enough attention to employees and meet their reasonable needs in all aspects. Create a pleasant working atmosphere through humanized management. When employees are satisfied, their enthusiasm and enthusiasm will increase, and their loyalty and contribution to the store will double.

The breath of stagnant water is injected into this flowing water, and it is full of vitality in an instant. After the customer experience, the old customers who lost in the past gradually returned and finally locked in.

The transmutation experience of an American entrepreneur 2 Eugenia Si Tong is gnawing at the tip of a pencil, which shows that she must be very anxious. There is absolutely no shortage of beauty salons in this country. There are many hair salons and pedicure houses in Melbourne, Brisbane, Adelaide and Sydney, which are generally run by immigrants from China. In order to write an article, she tried many homes by herself, but the three rooms in the Sunshine Apartment in Melbourne were different from those she had seen before.

The decoration of the room is simple and unique, but it is very feminine, which is far from the elegant style of Victorian era. White walls, wrinkled silk curtains, wicker dressing tables and chairs all give Varas a feeling of being in Europe or Paris. Eugenia was very excited. This store is unique, and the most important thing is to meet the needs of modern women.

Miss Si Tong came all the way from Sydney and witnessed the phenomenon that everyone was talking about. Although she wants to be picky, she can't find any negative words about cleanliness, store charm and beauty products display. The shelf was full of beautiful bottles of black, white and gold cream, which made her want to catch each bottle.

The most incredible thing is the owner himself. The little woman wore a tight fake bun and her skin was almost transparent. As she spoke, the R video slipped off her tongue like pebbles. She mixed English with two or three other languages, and half the English words disappeared in her mouth. Eugenia Si Tong pricked up her ears, but she was not sure where her accent came from. Some people say that she is from Vienna.

When the reporter came, the shop was closed. Miss Rubinstein is giving beauty lessons to some of her customers. When she saw Eugenia Si Tong, she greeted her and suggested that she join their small group. Miss Si Tong has never heard anyone teach skin knowledge as scientifically as a doctor or a biologist before.

Everything the young lady said is common sense. Her customers are very willing to believe her. They all left with black and yellow bags with Helena Rubinstein's name on them, as if they were possessed. Each of them will buy at least three bottles of cream.

The transformation of an American businessman has long passed the closing time, but the store is still crowded with people. Finally, Helena Rubinstein decided to end the day's work. She personally put down the metal shutters and invited the reporter to sit down. She was interviewed in a professional way and kept talking. Miss Si Tong's wrist hurts when she takes notes. Readers of the female edition of the Sydney Morning Herald like this article. Even Miss Si Tong, who considers herself an excellent female journalist in Sydney, was deeply attracted by Helena Rubinstein. At the beginning of the 20th century, in a country where the status of women has been greatly improved, it is still difficult for women to succeed in the male world, but this woman wearing a fake bun proved a truth that success is possible as long as she has determination.

Everything she told Miss Si Tong-her Polish ancestors, the medical research she interrupted in Krakow, the lessons taught by the great pharmacist when she was in Vienna, her pioneering years in Corraine, the friendship she established with the Lamington couple and their friends when she arrived in Australia-was incredible, and her beauty salon. Helena rubinstein simply explained that she didn't have much money, so she just bought some cheap bamboo furniture, set up a small laboratory she called "kitchen", sewed curtains with one of her skirts, and drew the letters on the shop signs herself.

Her story contains real voices, and Si Tong is confident in her judgment. There has never been a shortage of brave women in this country, from the female pioneer in the jungle-the Amazon female warrior who shoots fierce animals on horseback, to the female suffragettes who Miss Si Tong often defends. This little woman with dark hair is no exception. Before long, she will become the pride of Australian women and Australian men.

Helena Rubinstein continued. Once she starts talking, nothing can stop her.

"So you see, my dear," she said, the R sound is heavier than before. "As I said, my early research made me make basic discoveries-even revolutionary discoveries. Female skin can be divided into three categories: dry skin, oily skin and neutral skin.

It's like having three kinds of hair-red hair, blond hair and black hair. No one noticed this before me, but I have been observing women, which is my job. I can assure you that different women need different moisturizing products, and so does skin care. Every woman must learn to recognize her skin before choosing a skin care method. At present, my product range is not perfect, but I work around the clock just to introduce more products. "

Helena rubinstein used her intuition to distinguish skin types from a very young age. In the future, with the help of senior experts, she will test these intuition. At present, she just tries to base her conclusion on observation. Her intuition is very reasonable and she seldom makes mistakes. For her, female beauty is an area that needs to be explored, and her mission is to make it prosperous-this idea is more intoxicating than making money.

She understood an important thing: "Beauty is power-the greatest power." This is one of her original advertisements, which was published in 1904 newspaper "Chatting During the Dinner". In a world ruled by men, women must compromise and be smart. Knowledge is an important advantage, but without charm, women will not have high achievements. Only the combination of the two is a deadly weapon.