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Is the WeChat merchant Ai bikini a pyramid scheme?
To judge whether it belongs to pyramid selling, we should analyze it according to its specific operation and operation mode.

Prohibition of MLM regulations

Article 2 The term "pyramid selling" as mentioned in these Regulations refers to the act that the organizer or business developer calculates and pays the remuneration of the developed personnel on the basis of the number of personnel directly or indirectly developed by the organizer or business developer, or requires the developed personnel to obtain the qualification to join on the condition of paying a certain fee, so as to seek illegal interests, disrupt economic order and affect social stability.

According to the provisions of Article 7, the following acts belong to pyramid schemes:

(1) The organizer or operator, through the development of personnel, requires the developed personnel to develop other personnel to join, and calculates and pays remuneration (including material rewards and other economic benefits, the same below) to the developed personnel based on the number of personnel directly or indirectly developed, so as to seek illegal benefits;

(2) The organizer or business operator, through the development personnel, requires the developed personnel to pay the fees or pay the fees in disguised form by subscribing for commodities, etc. , so as to obtain the qualification to join or develop other personnel to join and seek illegal interests;

(3) The organizer or business operator requires the developed personnel to develop other personnel to join, thus forming an online relationship, and calculating and paying online rewards according to the sales performance of offline personnel to seek illegal benefits.