2) Target customers: You are a community yoga studio, which is suitable for the owners of this community and nearby communities to come to yoga.

3) Selling point or advantage: What are the characteristics of your yoga studio? For example, in software, yoga teachers are professional. Did you get any results? In terms of hardware, the yoga studio has a good environment and complete facilities.

4) Promotion method: A friend mentioned the free experience earlier, which is necessary; In addition, there are other ways, such as owner group marketing, theme activities, community advertising (publicity activities at the gate, sending orders, etc.). ), membership and so on.

5) Focus: Yoga course is the key, and it is necessary to be able to shape several typical students, such as typical students (effect display), so that people can see the effect and act as spokespersons. The characteristics of shops in residential areas are not visible when you look up. It is really good for customers to say yes, and word of mouth is the most important.