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Who is the designer of jeans?
Jeans

The origin of Jeans, English jeans, was first recorded in 1567. It is the name of the trousers worn by merchant sailors in the Italian port city of Genoa, that is, the "or" Genoa "gene. The famous name "Jeans" was officially adopted by Levi's Company from 65438+1960s. Before that, people called them "high-waist pants" and "Pantaloons".

Speaking of jeans, people naturally think of 1849 gold rush in America. At that time, the first immigrants who set foot on the American mainland were poor and had to work hard. Strenuous labor makes clothes wear easily, especially in 1849, when miners flocked to California, which formed the famous gold rush at that time. Because fabrics are easily damaged, people urgently hope to have a durable clothes. In this context, durable jeans came into being. Levi Strauss is recognized as the inventor of jeans. 1850, the 50 1 jeans produced by Levi's Company, which he founded, is the world-famous originator of jeans. In the mid-1930s, jeans, which were worn by almost everyone in the agricultural areas in the midwest of the United States, were first brought to the bustling cities east of the Mississippi River, and jeans began to enter the ranks of popular clothes.

During World War II, the American authorities designated jeans as uniforms of the American army, and a large number of jeans went deep into the hinterland of Europe with the allied forces. After the war, soldiers returned to the United States, and a large number of accumulated jeans were sold locally in limited quantities. These trousers are very popular in the local area because they are beautiful, practical, durable and cheap. As a result, local European overalls manufacturers are scrambling to imitate the original products of the United States, thus making jeans popular and popular throughout Europe. The film and television entertainment industry in Hollywood has played an important role in promoting the international fashion trend of jeans. In the famous movies during the 1950s, such as Rebellion for No Reason and Family Dream, the protagonists in the movies all wore comfortable and generous jeans. Under the influence of big-name stars who led the trend, jeans became the fashion symbol at that time.

In people's impression, the classic jeans should be like this: indigo blue, pure cotton twill, tight hip, low waist and short crotch design, slightly smaller trouser legs, buttons, stitching, patch pocket, nails and other decorations. However, the earliest jeans were not what we thought. Levi's, the originator of jeans, introduced 50 1 jeans, which can be said to be a classic of jeans. Let's review the evolution and development process of jeans from birth to classic:

1855- The earliest jeans had only one back pocket and no York.

1872—— It is the first time to reinforce the stressed parts of jeans with metal rivets.

1873- Jeans changed from gray to indigo. The back pocket is decorated with orange double arch stitches.

1886- changed the pattern of waist tag from dwarf to horse.

1890- plus a watch bag and a back York.

1905- With the second back pocket, jeans are fixed in the form of five pockets.

1922- Add a belt loop at the belt.

1937- The rivet in the back pocket is hidden inside.

194 1 year-the rivet on the lower part of the front placket of jeans was cancelled. During World War II, the bow of the back waist and the rivet of the watch pocket were removed, and the double arch seam of the back pocket was replaced by a printed similar pattern. A laurel leaf replaced the sign of "l. s&"; Company terms.

1947- Arched suture reappearance.

1950- In order to keep up with the fashion trend, the trouser legs were cut into thinner styles.

1955- Start production of 50 1 zipper jeans.

1959- Pre-shrunk jeans developed.

1966- Fix a short strip trace instead of a rivet at the corner of the back pocket.

197 1 year-the red sign was changed from "Levi's" to "Levi's".

1983- due to the improvement of loom technology, the width of the door is widened and the red hem disappears. In the 1990s, with the rapid development of science and technology, the technology of making jeans has been greatly improved, and with the accumulation of time, jeans have today's perfect structure.