The merchants in Yiyang Taikoo Shing are mainly international first-line brands, and it is the first stop for top global brands such as McDonald's, KFC, Rolex, antique porcelain, Haagen-Dazs and Starbucks to enter Yiyang. At present, more than 300 merchants have lined up to negotiate.
Taikoo Shing Popular Front Line
Taikoo Shing is the first large fashion shopping center in Yiyang. With its unique business philosophy, modern shopping environment and distinctive market positioning, it has become a mass shopping center with distinctive personality. Yiyang Taikoo Shing Line adopts the most advanced international architectural design-"Shuang Yi Building" commercial moving line planning, which makes the flow of people in the first-line underground shopping mall comparable to that of the first floor.
In addition to the advanced double-first-floor planning, learn from the successful experience of developed commercial districts at home and abroad, and at the same time fully combine the local market and consumption characteristics of Yiyang to make a reasonable and prosperous business combination positioning. The popular front layout of Yiyang Taikoo Shing includes five functional areas, such as fashion clothes, comic world, specialty snacks, nail salon and beauty salon, and eight fashion streets, such as Japanese Street, Korean Street, Hongkong Street, new york Street, Milan Street, Paris Street, Men Street and Avantgarde Street. It is different from all other underground shopping malls and has enough "materials" for consumers to gather.
Young people and hipsters love the fashion frontier.
At the forefront of fashion, there are girls' favorite fashions, accessories, handbags, beauty nails, food, watches, mobile phones and so on. , and casual wear, outdoor sporting goods and popular accessories that boys like (fashion cigarette cases, hip flask, lighters, etc. ) and cool play ... in short, the fashion front is a paradise for fashion shopping!
Hipsters can spend a day here, and the most important thing is the catering and entertainment facilities. In the underground shopping street, it is not difficult to find brand outlets such as milk tea and juice, as well as popular chain restaurants such as Cafe de coral, Cafe de coral, McDonald's, KFC and Starbucks. You can eat or have a rest. The mall has also set up a special area to place restaurants, or set them at both ends of the mall intimately. There is a seamless connection between the ground and the underground. There is also a six-star 3D cinema on the fourth floor of Taikoo Shing, which seems to be arranging "dating programs" for hipsters: buying tickets in advance, strolling slowly, eating something and watching movies in one go.
The rental income of Taikoo Shing streamline front line exceeds the return on the first floor.
Yiyang Taikoo Shing's positioning of "high-end on the ground, underground Taobao style" has brought huge crowds from three aspects: direct access to the ground, underground garage and the first floor, bringing rolling "capital flow" to merchants. Taikoo Shing, with its first-line multi-category management and popularity in five major districts and eight customs, exerts the aggregation effect of business.
The rent of popular front-line stores is generally lower than that of the first floor of traditional shopping malls, but the flow of people designed by "Shuang Yi Building" is not less than that of the first floor, so the income of merchants is higher and the rental rate of shops is better. As far as the popular front line in Guangzhou is concerned, although the rent has exceeded Tianhe City, it has been full and it is hard to find a shop. Even so, there are still hundreds of businesses waiting in line to register in order to enter the market.