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Second-hand car dealers are virtuous and innocent in the live broadcast room, but in reality it is the opposite. Why?
There are good people and bad people in any industry, and so is the used car industry. Although there are many people who are cheated offline, it does not mean that they are all deceptive and conscientious car dealers. In the same way, it is the same in the live broadcast room and short video. There are people with conscience, and there are people who sell dog meat by hanging sheep's heads. You can't kill them all with a stick. Second-hand car dealers have different opinions in the live broadcast room, but in fact it is the opposite. I think there are three main reasons.

First, this is the normal practice of doing any business and doing any channel business. For example, if you go to an offline store to buy a used car, the car dealer will definitely say the same thing. He can't say I want to lie to you. As for whether it will be cheated, the key depends on whether the price is too high after the transaction. Does the car condition match the description? Are there any serious quality problems after using for a period of time? Whether online or offline, we should pay attention to these problems.

Second, the biggest difference between live broadcast rooms, short videos and offline stores is that one-to-many and one-to-one are relative. In the case of one-to-many, car dealers are usually much more cautious and cannot let any fans see the clue. In other words, the more people there are, the more serious and responsible they are. In other words, some car dealers with large scale, many fans and good reputation are more reliable. Of course, their prices are usually more expensive than those of small dealers.

Third, the videos we saw were all planned live broadcast rooms, and the overall traffic of short videos was very large. In order to get more traffic, car dealers must rack their brains to make good content, generate stickiness with fans, then let fans trust and rely on it, and finally realize the purpose of converting orders. Therefore, large and small car dealers are all a type of routine. As for whether words and deeds are one, it depends on your judgment and the actual situation after the transaction.

Conclusion Second-hand cars that know their roots well are reasonable in price and can be selected. My relatives or friends know a lot about cars, and the price is reasonable, so we can consider it. Second-hand car dealers with good reputation have reasonable prices and can be considered.

Don't blindly trust the car dealers in the live broadcast room and short video, and don't completely deny the offline car dealers. There are good and bad channels. Therefore, the second-hand car dealers have different opinions in the live broadcast room, but in reality, the opposite situation is also very common.