Second, the fans are seeking justice for Jackson Yi, and Yida officially replied. Although Jackson Yee was joking, his fans were unhappy and flocked to Weibo, the official company of Yida. Crusades? , have asked why not find Jackson yee's endorsement. So Yida's official reply appeared. I have to say that Yida official is really a smart card. With one? Want to invite but can't? It improved Jackson Yee's coffee place in an all-round way, and at the same time quietly solved this sharp problem. It is really a wonderful public relations case. This sacred answer also adds friendly weight to the relationship between Jackson Yi and Yida.
Third, stars need endorsements, but it also depends on whether businesses have endorsements. For stars, business endorsement is actually a large part of their income, and endorsement is relatively easy. It is easy to get endorsement fees for participating in activities, making advertisements and doing publicity, so it is very beneficial if Jackson Yee can get Yida's endorsement. However, for Yida, through years of advertising investment, it has become a national brand, and the demand for spokespersons is actually not so strong, so there is no strong motivation to cooperate with Jackson Yee.
Let's just say Jackson Yee and Yida met at the wrong time.