Today we are going to introduce a set of Japanese poster designs. In our impression, Japanese movies are not very famous in Asia. But do you know the small fresh style posters in Japan? Speaking of small fresh style, it is a perfect match with Japanese movies, because Japanese movies rarely have large-scale pictures. Japanese posters are generally designed with the theme of small freshness. But as we all know, another feature of Japanese movies is that the pictures are rarely shown! That is the simplicity of poster design style ~

1. The biggest feature of Japanese posters is simplicity, which is mainly reflected in the simple design elements and composition techniques used in the posters, combined with the design elements that Japanese movies like to use, to reflect the theme elements and design styles in the posters through simplicity.

Simple design style, through the treatment of poster details, will make the whole design look more refined. In the design of Japanese-style posters, because the Japanese artistic style is relatively rough and small, if some complex elements are used to express the theme of the picture in Japanese-style advertisements or posters, then this poster will give people a very complicated "feeling". Of course, like some classic old films and some art films, many simple design styles will also be used in these films. For example, some simple design elements commonly used in Japanese advertising or poster design, as shown in the figure, are to design the heads of the main characters in the poster to the top of the poster design page. Then it can be decorated with several common composition techniques and different colors in Japanese movies.

2. Next, let's appreciate this set of poster design, which is also a relatively simple design style.

If you see the above two pictures, you will feel that both of them should be small and fresh designs. In fact, if you look closely, you will find that many posters are small and fresh, and another reason for using this small and fresh style design is that there are not many works in Japan that are very suitable for this small and fresh style. Japanese people also like small and fresh works. They don't like overly grandiose and fancy designs. So they will use simple works in poster design. Simple style design is a natural design style and does not need too many complicated structural contents. Simplicity does not mean that there is no change. These two posters adopt such a design style: there is no complicated structural content.

Next, let's take a look at this group of posters. Although the theme of this group of posters is not small and fresh, they have made unique and unique designs in details.

Look at the main part of the poster first. The main part of the poster is a woman wearing a white kimono, which looks very fresh. But in terms of words, we can see that words are exaggerated. The collocation of words and pictures is also cleverly designed. Finally, in the design of the two covers, we can also see several details on the poster. These details are very cleverly designed, and some more interesting designs can be made later. I also want to remind you that when the poster design is simple, your design will be easier.