Seeing your question, I think you have a lot of customer pain points, and you don't know how to choose or which to say. Relax, let me start by looking for the pain point.

You can find and match pain points through the following three steps:

First, determine your main customer base.

This is the part that most people ignore, but the importance is in the first place.

People who have bought your products have the same characteristics, which shows what kind of customers you need to find, what kind of life they represent, and what kind of usage scenarios your products have in his life. These can help you find the pain points faster and more accurately.

Second, what kind of dreams can your product help customers realize?

In other words, at what stage can your product help customers realize their dreams? For example, your product is a blood glucose meter. Is this product used to measure blood pressure, so that customers can know their physical condition in time and accurately, or can it help customers quickly lower their blood pressure and restore their health? The same is to protect the health of customers, but the products play different roles and solve different pain points.

In other words, your product is to help people massage, so is your product to relieve pain and completely cure it? Behind this, the customer's demand is health.

Third, customers realize their dreams. What problems can your products solve? This is the pain point you are looking for.

Customers want health. Your product is a massager. When you are stuck in traffic jams in the office, on the bus or in expressway, it is very important to describe it carefully to your customers.

The biggest problem that your product can solve is the customer pain point that you want to solve. You need to list them one by one and filter them according to their importance.

After these three steps, you need the most important step. Be sure to test in a limited range, which can reduce the risk.

Well, that's my share. If it inspires you,