1, story soft text
We have all read the stories, and the biggest feature of the stories is their completeness, as well as some soft texts. We should describe the brand story of this product completely, and then take the brand clue as the focus of the article, and the whole content should focus on this clue. If you can add some interesting related knowledge, it will be more popular with readers.
2, suspense soft text
This kind of soft text usually has a rhetorical question at the beginning, which puts forward a core question, and gives a detailed answer to this core question in the following articles, and brings in the pushed products and brands in the process of answering. It is a great advantage of this kind of soft text to let readers pay attention to this problem by asking questions.
3. Emotional soft text
In this era, most people like the style of chicken soup for the soul. We can also learn from the driving role of chicken soup when editing soft articles. Most people pay attention to emotion, and emotion is also a bridge between people. Expressing emotions through soft writing will arouse the buzz of most people, and it can also appropriately increase the pertinence of the article and let readers feel the warmth of the article.
4. Knowledge-based soft text
For this kind of soft writing, the author needs to have rich experience and profound knowledge, profound insight and flexible innovation ability, so as to grasp the overall situation of soft writing, readers will feel that the content of soft writing is "high" when reading soft writing, and their cognition and trust in products and brands will be greatly improved.