In terms of after-sales, at present, the best products in China are Colorful and Asus, and Gigabyte will refuse insurance by all kinds of prevarication. In recent years, the sales of colorful flowers are very high. IGame series can be said to be a very successful series of colorful graphics cards in the market, and it has gradually become synonymous with high quality, individuality and reputation. Among the nine-segment series products, iGame series is mainly aimed at the top-end R&D and production technology, which can be described as the most essential technology of colorful graphics cards. Generally speaking, it is a top product, suitable for users who have a fever and pursue extreme overclocking.
As far as the nature of the company is concerned, Colorful can be defined as a brand channel operator. Its core competitiveness is "brand operation" and "channel operation". The marketing investment of advertising/public relations is the largest in our industry, and the circulation link is also the strongest (basically, there are 7-8 colorful products sold by 65,438+00 computer vendors), which is easy to buy. At present, Qicai is the most popular graphics card brand in China.
PS: Qicai has its own factory and R&D team through acquisition and shareholding in recent years (the factories are Dongguan Deco and Shenzhen Wan Li Sheng respectively). Sad Red is not as vicious as the legend, and quite a few of its products are also great, such as IGame series. Qicai was originally one of the five tigers of Tongde, Qicai, Onda, Yingtong, Shuangmin, MG and OEM channel marketing, but now Qicai is doing very well, with its own R&D department and production factory, and it is the leader of second-line brands.