There was a girl named Bao Jiansao, and her answer was this: junior high school was almost fired, but senior high school was magically admitted to 2 1 1 university. Two years after graduating from college, she became a beauty blogger with 2 million fans and was pick up by many beauty brands.

It is such a beauty big V that has quickly become popular, but it has allergic muscles that make many girls fidget. Her face often bursts with all kinds of small acne, and her figure is still slightly fat. She speaks Hunan Plastic Mandarin, and she will add such an opening remark to every video: "Hello everyone, here is Sister Jian who is trying to speak standard Mandarin."

Being grounded, I dare laugh at myself. I sent more than 100 videos only in the mile, with more than 2.85 million fans, more than 6 million likes and more than 70 million plays. I was also named as the owner of the Top 100 UP in 2065, 438+09, which was "overturned" by various beauty brands collectively, and the upward trend was quite rapid.

However, it is such an accomplished sword sister-in-law who turns out to be an "ugly duckling" who can't even speak Mandarin well.

0 1 ? The country girl who can't speak Mandarin well was expelled from junior high school and admitted to "2 1 1" in college.

1995, Bao Jiansao was born in a small village in Yueyang, Hunan.

When I was seven years old, my family moved to the city. But because she can't speak Mandarin, Bao Jian's sister-in-law after the transfer was laughed at by many students in the class. Although she tries to integrate into the group, no child wants to play with people who are excluded by everyone. During the six years in primary school, she had few friends.

"If I can speak Mandarin from the beginning, if I am not a country child, if I am not a transfer student, will my primary school life be better?" This experience made Bao Jiansao unforgettable. Later, when she made a video, she began with "This is Bao Jiansao who is trying to speak standard Mandarin".

Without friends and busy parents, in junior high school, Bao Jiansao's academic performance was very poor, and even if she worked hard, she was not recognized by the teacher, and Bao Jiansao began to give up on herself. Until one day, the class teacher called her mother and advised her to quit school.

"My daughter, I know she is not like this." In a word, the mother woke the dreamer, and Bao Jian's stubborn temper broke out. She decided to study hard.

Love painting, she signed up for an art class and decided to become an art student. Senior three also went to Beijing for training for half a year, accompanied by her mother. In the evening, in order not to disturb her mother's rest, Bao Jiansao painted until three or four in the morning with the dim light in the corridor. When the college entrance examination was announced, Bao Jiansao was admitted as "2 1 1" to the environmental art design major of the School of Design of Jiangnan University.

Later, she made this experience into a video and released it in the mile, with more than one million broadcasts and more than 20,000 barrage. This Hunan girl who can't speak Mandarin well has become an inspirational young lady in many people's hearts.

02 ? Become a beauty video blogger-purely stubborn temper "above"

How does an art student who studies design become a beauty blogger? This must start with a questioned experience.

In the summer of 20 17, Bao Jiansao, who is about to graduate from college, wrote an article in Zhihu, "What kind of experience is the big difference between face value and plain face after makeup?", which was well received. A few days later, she saw this answer in Weibo Hot Search, but was questioned by netizens that "the picture is PS" and "makeup is not so magical".

Therefore, the unconvinced sword sister-in-law decided to fight back with video. On the bed in the university dormitory, Bao Jiansao's first beauty video was born, which completely showed her whole process from plain face to makeup and responded to online questions. Moreover, this video also received a lot of "strong" comments, which greatly increased the confidence of Jianjie, whose figure and face value are not top.

During that time, she did a graduation internship in a design institute and realized that beauty bloggers and designers have completely different work trajectories, which made Bao Jiansao firm her future path and become a beauty video blogger.

Since then, Bao Jiansao has uploaded beauty videos in Mile Mile and Weibo from time to time, and sometimes shared some short stories about life, study, financial management and even love. Netizens found that this blogger's painting style is really different. He speaks fast, speaks straight and exaggerates his expression, and often appears without makeup. He is as ordinary and frank as his classmates and girlfriends.

Bao Jiansao once said in an interview that it is particularly difficult for the beauty blog to reach 1 to 1 10,000 fans, and it will be faster from 1 to 2 million fans. Take herself as an example. It took her two years to go from 0 to 1 10,000, but it took her less than five months to go from 1 10,000 to 2 million.

"Although the first 10 video I made was good, the fans only had single digits." To this end, Bao Jiansao began to "learn from the classics" crazily. "I just go to see how others make videos, watch all kinds of videos, beauty and skin care, fashion, life, games and so on." In 20 18 years, she watched 1 10,000 videos, and watched more than 20 pieces of material in 10 minutes every day.

It is precisely because of these massive inputs that there will be high-quality content output. Accumulate a "sense of network" from other people's videos, and see which words of Master up can cause barrage. Bao Jiansao constantly improves her video content and presentation, and tries to make more different types of videos. Every video, from creativity to script to shooting and editing, was completed by her alone.

In this way, Bao Jiansao accumulated her fans to 20w+ with simple equipment in the dormitory, and signed the MCN organization Ruhan in May of 20 18.

03 ? From an amateur to a million video bloggers, Bao Jiansao became an online celebrity.

At present, the health-care sister-in-law is mainly developed on two platforms, Bili Bili and Weibo. Both platforms have more than 2 million fans. She loves to share her makeup experience, the list of fair-price celebrities, the evaluation of liquid foundation, and some of her own short stories and frustrations. I hope everyone will not take the detour she has taken!

Up to now, Bao Jiansao has cooperated with many famous brands such as Chanel, Gucci, MAC, Olay, Maybelline, Estee Lauder, L 'Oreal, Yuemu Zhiyuan and so on.

Bao Jiansao and Lu Weiya jointly produced a cosmetic brush set with a unit price of 1 18 yuan. 6000 sets were sold in 1 minute, and all of them were sold out in 30 minutes. The total turnover of single product on that day reached1180,000. It can be seen that many beauty brands spoil her.

Today, Bao Jiansao updates seven or eight videos every month, and she has her own set of content rules.

"I have some forbidden words in my video that I will never use, such as fairy makeup and mixed oil skin. In addition, I will introduce the product from my own subjective feelings, generally described as' I think, I think', and then objectively analyze the ingredients. Finally, I would like to add that if you want to buy, you must do more homework, because makeup and skin care really have different effects on different skin types. I just shared my real feelings after using it, and I don't want fans to buy it blindly. "

Write it at the end

Bao Jiansao once said: "There are too many beautiful beauty bloggers. Everyone is used to' beautiful bloggers become more beautiful through makeup' and think that' ordinary bloggers make up better' is more interesting. "

She also said: "I am a beauty blogger who doesn't know much about makeup but has been working hard."

Because of their love, hard work and stubborn temper in their bones, the young people in this town fought back all the way and lived to be the ideal appearance of many girls.