EP Yaying, a subsidiary of China Wings Fashion Group, is a global partner of China Pavilion of Expo 20 15 in Milan, Italy.

Brand concept

1. Fashion and elegant life aesthetics

Elegance is a compulsory course for urban women, and it is also the most attractive fashion language. EP Yaying has become a leading fashion brand in China with its luxurious brand positioning, exquisite craftsmanship and artistic cooperation. Drawing endless creative inspiration from China's cultural aesthetics and combining with international trends, EP Yaying has created a new look of China's fashionable life aesthetics for the majority of fashionable women. EP Yaying speaks a new language that belongs to China fashion, providing a full range of clothes with high fashion content and high quality, meeting the needs of modern urban women to show themselves in various living spaces, leading modern women's high-quality and happy lifestyle, and showing the beauty and fashion of China to the world.

Step 2 balance love and happiness

EP Yaying believes that the perfect life of contemporary women in China is the pursuit of balance, love and happiness. Elegance is an elegant temperament from the outside to the inside, and Ying is a sparkling from the inside out. An elegant and radiant woman inside and outside can live in harmony from the outside to the inside, thus achieving a perfect balance between body and mind, and will naturally accumulate infinite love energy and finally achieve the most beautiful happiness in the world. EP Yaying believes that the beauty of women in China combines the self-confident and uplifting characteristics of modern urban women with the unique gentleness and kindness of oriental women, and can calmly play all kinds of roles in life, whether personal, family or career, and achieve a beautiful realm of internal and external cultivation and harmony and balance.