Later, milk tea spread to Taiwan Province province. In 1980s, Taiwan Province Chunshuitang Teahouse had a whim, adding rice balls to milk tea to create bubble tea.
Taiwan Province milk tea 1996 or so entered the mainland market. How popular is milk tea in China? According to the consumption data published by word-of-mouth, in 20 17, the hottest commodity in China's consumer catering consumption list was not coffee or bread, but milk tea.
Why is milk tea more popular than other drinks?
Now we have reached the age of "post-80s". Most of the milk tea we drank as students was brewed, and different colors of milk tea powder correspond to different tastes.
At present, the mainstream milk tea brands are milk tea and fruit tea made of fresh milk. For example, Naini Tea's cheese fresh drink and 3D printed milk cover tea, once published, have won many praises and are popular all over the country.
One of the main reasons for the hot milk tea market in China is the improvement of consumption level.
Milk tea may make people fatter and fatter?
Speaking of milk tea leading to obesity, this topic, especially the topic that girls who love beauty are most concerned about, milk tea is becoming more and more popular, so if you drink too much milk tea, will it really be as fat as Jay Chou?
Now people pay more and more attention to health, health preservation and other lifestyles. Therefore, milk powder milk tea has gradually faded out of public view. Nowadays, handmade teas in tea shops are all milk teas or new teas made of fresh fruits. Take "Naini Tea" as an example. The tea conforms to people's health concept, and has many functions such as helping digestion, beautifying and losing weight. It's very popular. Milk tea is delicious, but it doesn't matter as long as it is moderate, as long as it is not eaten as a meal.
For young people, milk tea is not just for drinking.
On the one hand, because milk tea still has a very wide audience in China, girls aged 18-25 are the main consumers of milk tea. At the same time, young girls are easily influenced by the trend and spread spontaneously, thus forming the brand of "network celebrity milk tea".
Today's tea shop products are beautiful, delicious, beautifully decorated, the space experience is comparable to that of international chain cafes, and the average price of products is lower. It once became a good place for many young people to relax, get together and date.