(A) strategic transformation and upgrading of the park
The growth mode of industrial parks has changed from focusing on scale to paying more attention to development quality, and the allocation of resources has changed from extensive development to intensive development; The industrial structure has changed from manufacturing to the combination of manufacturing and professional services; Environmental construction has changed from paying more attention to hard environment to paying more attention to soft environment ... It can be said that most existing industrial parks need to face such problems in their future development.
(2) the "increase" and "decrease" of the park industry.
With all kinds of industrial parks blooming everywhere, the phenomenon of homogenization of industrial positioning and blindness of industrial investment is becoming more and more obvious. Many industrial parks have the industrial dilemma of "enterprises without industries" and "high industrial points and low industrial zones", and the industrial cluster effect of the parks is not significant. Under the background of China's economic transformation and upgrading strategy, promoting industrial upgrading is the foundation of the park's "second venture". The transformation of the park industry can be summarized as two words-"slimming" and "increasing". "Slimming down" is mainly reflected in the industrial categories, combing, optimizing and upgrading the existing industries in the park, establishing the leading industries in the park and building an industrial chain economy around the leading industries. "Increase" is mainly reflected in industrial upgrading. Judging from the current development status of most industrial parks, traditional industries account for a large proportion in the total economic output of the parks, and transformation and upgrading are important tasks for these parks. On the other hand, the "increase" of the park industry can extend and expand the industrial chain through industrial integration, build a "smile curve" of the park industry and enhance the competitiveness of the park industry chain. Industrial integration development is an inevitable trend of industrial structure upgrading in the park, and it is also a new feature of industrial economic development in the park. Industrial parks are moving towards comprehensive urban areas.
(3) The industrial park is moving towards a comprehensive urban area.
With the evolution and development of the industrial park, the functions carried by the park are increasingly diversified, and a large number of urban elements and production activities coexist and gather in the region, thus promoting the urbanization process of the industrial park, and the park economy and the urban economy are gradually merging. In order to comply with this development trend, some industrial parks actively seek strategic transformation, from a single production park to a new city integrating production and life.
(4) Refined operation of industrial investment promotion.
Industrial investment promotion is a systematic project, involving industrial planning, policy system, investment promotion contact, project entry, operation support and many other links, involving the rights and responsibilities and interest design of investment promotion participating departments. At present, many investment models in parks are still in guerrilla warfare, with strong personal incentives and rapid project introduction. However, the investment system is imperfect, the investment methods are outdated, and the overall marketing efforts are insufficient, making it difficult to form a public platform, which is not conducive to the future development of industrial clusters in parks.
(5) Branding and "chain reaction" of the park.
It is not enough for the economic development of the park to have quantity and scale, but also to have quality and brand. The unit output of the boutique park is many times higher than that of the general park. Building high-quality parks and brand parks has become an important measure for local governments to develop their economies.
(6) Industrial capital strategy promotes the park strategy.
The capital problem is an unavoidable problem in the development of the park, and it often becomes a difficult problem in the development of the park. The development of the park has the characteristics of large capital demand and long investment return period. From land development and property development to industrial incubation and industrial support, the whole process of park development is inseparable from the promotion of funds.
(7) From attracting investment to attracting investment to recruiting "wisdom"
The establishment and cultivation of modern industrial system mainly depends on knowledge and intellectual resources. Many industrial parks pay attention to both "attracting investment" and "attracting investment by attracting talents", and actively attract scientific research institutes, scientists' studios and postdoctoral workstations to settle in the park. In the past two years, under the impetus of the national and local "Thousand Talents Plan", various parks have introduced targeted policies and measures to join the battle for overseas students. Only by strengthening recruiting talents and attracting talents can we realize the three-dimensional drive of capital, technology and project management.
(8) Development of Park/Rise of Industrial Real Estate Developers With the development of China's park economy, industrial real estate such as standardized factories, entrepreneurial buildings, incubators and industrial complexes has gradually emerged, making park development not only a carrier for attracting investment, but also the development and operation of industrial real estate itself has become a real estate business, which has created many industrial real estate developers. Among them, there are also some industrial investors or real estate developers who mistakenly entered the "industry" and unconsciously became "park developers", committed to park development business, and gradually grew up in the baptism of the market. In recent years, in the development and construction of industrial parks in China, market-oriented park developers are becoming an active group. As a mature industry category in the world and a new industry in China, the park development industry is in the ascendant. It can be predicted that in the future, government-led park developers, international park developers and local park developers will all be active in the "park development" industry.
(9) Public service platform has become a competitive weapon.
The early development of the park is mainly based on the hard environment construction of the park, limited by financial resources and understanding, and less involved in industrial development and cultivation. From the perspective of the park, the guidance to the industry is mainly reflected in attracting investment, and the support to the industry is mainly reflected in preferential policies. With the in-depth development of the park economy, the development of the park gradually moves from isolated real estate development to comprehensive industrial development, from one-sided hard environment construction to all-round industrial cultivation. While creating a first-class hard environment, we began to pay attention to the construction of soft environment such as cultural atmosphere, innovation mechanism and public service. The construction of public service platform has increasingly become a topic of great concern and has been put on the work agenda of the park. The construction of public service platform is generally rooted in the business value chain of park enterprises, especially for the weak links such as financing, technology, equipment, market and talents of small and medium-sized enterprises. The construction of a good public service platform is not only conducive to reducing the operating costs of enterprises, but also conducive to promoting enterprise innovation and opening up markets, thereby improving the operating efficiency of enterprises and effectively enhancing the competitiveness of industrial clusters in the park.
(10) Innovating policies and measures for space parks
The expansion policy is the starting point of the economic development of the park. Since the reform and development in China, the government has promulgated a series of special policies to support the construction of special economic zones, development zones and high-tech zones, which greatly stimulated the development of special economic zones, development zones and high-tech zones and played a significant role in the economic development of China. In recent years, China has successively launched a series of regional development plans or regional pilot projects, including regional development plans, pilot zones for comprehensive financial reform, demonstration zones for undertaking industrial transfer and various reform pilots, which contain many innovation opportunities, such as industrial investment funds, collective bonds for small and medium-sized enterprises, science and technology banks, financial warehouses, contract energy management, emission trading, bonded logistics parks and so on.
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