Off-site broadcasting, that is, introducing various products in detail at different time periods. This method is suitable for long-term live broadcast, which can continuously attract the attention of the audience and make the live broadcast more interesting through the introduction of different products.
Single product broadcast means that each live broadcast only introduces one product in detail. This way is more effective for improving product popularity and introducing product features and advantages in a short time.
For middle-aged and elderly women's wear, it can be selected according to the characteristics of the product and the target customer base. If you want the audience to have a deep understanding of each product and have enough time to introduce it, then broadcasting may be more appropriate. And if you want to introduce a product in depth and improve your popularity in a short time, then solo broadcasting may be more appropriate.
Generally speaking, it is necessary to decide whether to use super-money broadcasting or single-item broadcasting according to specific marketing strategies and objectives.