The word "nippon" is transliteration of nippon < Day > = japan.
Nippon paint is Japanese paint.
Japanese military enterprises named the product "Nippon" and sold it to China, which has two meanings: one is to conceal the true meaning of the product name and deceive the people of China. Second, "founding a country" means founding a country, which proves that Japanese militarists are determined to invade China again and establish their own country.
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The Old Foundation of Nippon Paint
The devil's "Nippon paint" is old, and he wants to know the truth.
Nippon Paint is a trademark registered in China according to the transliteration of "Nippon Paint", and the Chinese character trademark in Japan is "Japanese Paint", so I dare not get it directly in China for fear of stimulating people in China. Its manufacturer, Japan Coatings Company, is a military enterprise that provides special marine coatings for the Japanese navy. During Meiji, Taisho and Showa years, with the development of the Japanese navy, it gradually developed into a large-scale paint company, and by the time of the Pacific War, it had become the largest paint company in Japan at that time. In the bombing of the US military, almost all its main factories and overseas bases in Tokyo and Osaka were razed to the ground. With the end of Japanese militarism, the Japanese paint boss who mainly served the Japanese navy and other military purposes was almost finished, and fell to the fifth position in Japan, and there was no fundamental change until Nippon entered China.
After China's reform and opening up, Japan Paint Company, a paint company that made its fortune by the Japanese navy stained with the blood of the people of China, came to China in a new guise! The Chinese name of Japan Paint Company was changed to Nippon Paint Company, and the trademark of "Japan Paint" was changed to "Nippon Paint".
Through a large number of advertising promotions, China gradually occupied the vast majority of high-end markets! It is no secret that its quality is high, especially the low-end products that can be seen everywhere, and the quality is far lower than that of similar products in China. But the sales volume is fantastic, and the price is much higher than that of similar coatings in China!
What is even more frightening is that many people in China know nothing about it. "Nippon" is the first choice of coatings, and objectively "Nippon" has become an important standard for Chinese people to choose coatings!
In just 10 years, Nippon Coatings entered the world's top 10 coatings from an unknown small factory by monopolizing the high-end market in China! ! ! !
Tell a true story and see how powerful "Libang" is in China!
In order to protect the environment and minimize the harm of paint to human body, our latest national standard for paint is 100gvoc. But at the last minute, the industry leader "Nippon" made a statement that the standard was too high to produce! Finally, it turned out that our national standard succumbed to the arrogance of the Japanese and became 200gvoc, which also triggered a standard dispute. In fact, the voc of European and American paint manufacturers has long been controlled below 50g, and the paint suitable for children is almost zero. Is the devil still something? !
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Why can Japanese paints with high quality and low price occupy the China market?
Nippon paint in Japan was originally unknown in Japan and ranked a lot in the world. But why can we monopolize the "high-end" coating market in China?
First, there is a general lack of knowledge. How many people who buy paint can know the difference between latex paint and water-soluble paint? Even acrylic latex paint can be divided into pure acrylic acid and impure acrylic acid. What's the difference between quality and price?
Second, look at the advertisement rather than the price. The Japanese really understand the psychology of China people, that is, they advertise at all costs. Do you remember how many advertising champions survived in China? ! Why can the devil's country live better and better? ! It is because of his high price that he can support his astronomical advertising expenses! In the end, we in China will pay the bill. Want to know how expensive things are in Japan? The price of its 100% China-made coating is actually higher than the quality and reputation, far higher than the similar coatings he originally imported from the United States and Europe;
Third, many people worship the sun in their bones. In fact, America and Europe are far ahead of Japan in coating technology! But some of our compatriots are fond of Japan, that is, they recognize Japanese goods and everything comes first!
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The debate about the national standard of coatings is rising again.
Recently, the paint market turmoil that has just stopped for some time has started again. 1June 16, the relevant personnel of Langfang nippon paint co., ltd. said in an interview that they should fully understand voc (volatile organic compounds) and want to rehabilitate voc. . Unexpectedly, the voice did not fall. In July this year, the crocodile paint that publicly stood up and questioned the national standard immediately countered tit for tat. The controversy surrounding voc escalated again, and paint giants crocodile and Nippon began to confront each other head-on.
How to understand voc
It is reported that the relevant personnel of Langfang Nippon Coatings Co., Ltd. said in an interview that voc should be understood comprehensively and correctly, because voc exists in all aspects of our lives. Women's perfume, men's cigarettes, cooking fumes and automobile exhaust all contain voc. Nippon quoted the methodology study on total exposure assessment (team) conducted by the US Environmental Protection Agency as early as 1979 to 1985, and found that there were1-19VOCs in 650 households, and said that this result was also confirmed by similar surveys in Germany and Finland.
Crocodile paint, on the other hand, believes that the diversity of voc sources does not prove the harmlessness of voc, and it cannot be said that voc in paint should expire just because it is contained in perfume. Liu, a senior engineer of China Chemical Information Center, pointed out that after data proof and calculation, the paint and decoration industries all over the world discharge 1 1 10,000 tons of organic solvents into the atmosphere every year, which is the second largest pollution source in the atmosphere after automobile exhaust, and the solvent discharged into the atmosphere will cause photochemical pollution and form a greenhouse effect, and the harm to people is long-term, not minimal.
As we all know, voc has a great influence on human health. When the indoor voc reaches a certain concentration, people will feel headache, nausea, vomiting, fatigue and so on. In a short period of time, convulsions and coma will occur in severe cases, which will harm people's liver, kidney, brain and nervous system and cause serious consequences such as memory loss. Paint used in home decoration is one of the main sources of indoor voc. Crocodile paint thinks voc is the public enemy, including consumers and relevant environmental protection departments. What do you think?
Whether voc should pay more attention to paint or coating, Nippon and crocodile are also deadlocked.
Nippon quoted the data on the harm of voc to human beings obtained by a working group of the World Health Organization, saying that when talking about voc of coatings, we should focus on coatings, not latex paints.
Crocodile paint believes that, first of all, since even the data of the World Health Organization show that voc is harmful to human body, this contradicts Nippon's claim that its understanding of voc is correct; In addition, whether it is paint or coating, voc will be released during use, but it is only a matter of who has more and who has less. We can't set high standards and strict requirements because of which release is more, but let the release be less, even water-based paint can't harm people.
Is the national standard of coatings low?
In addition to the debate on voc itself, Nippon and Crocodile also re-examined the national standards of coatings related to voc.
Comparing the national standard with developed countries, the statement that "the national standard is low to protect backwardness" is not comprehensive. For example, the voc limit standard in coatings in China is less than 200 g/L; The limit standard of voc in the United States is less than 250 g/L. For the indicators of heavy metals such as lead, China adopts the data used in children's toy materials in Britain and France, which is quite strict, but the United States does not have this standard.
Crocodile skin paint has also deviated from European standards. It is understood that European eco-label products? According to the voc limit in the ecological standard for paints and varnishes (Euro-1999/1EC), the first class (matt class) is 30g/L, and the second class (gloss class) is 200g/L; In China, the latest certification requirements for water-based interior wall coatings environmental labeling products issued by the State Environmental Protection Administration also stipulate that the voc limit is100g/L; The well-known "Detailed Rules for Safety and Hygiene Quality Evaluation of Indoor decorative coatings in Beijing", with voc below 125 g/L, Xu Changping, chairman of Crocodile Paint, thinks that after China's entry into WTO, the original tariff barriers have gradually weakened. In this case, non-tariff barriers, such as environmental protection, safety, inspection, quarantine, certification, measurement and other highly technical means, have become another form of barriers. If the national standards can't keep up and are still hovering at a low level, will these standards become the "national standards" for some industries to be annexed by international giants? It is not difficult to understand why domestic and foreign enterprises treat standards. In addition, low standards subjectively protect domestic enterprises with uneven technical level, but objectively it has caused the consequences of restraining the superior and helping the inferior.
After a fight between the two sides, even the unexpected details of consumers were shaken out, such as the calculation of voc content differences between China and foreign countries, citing data sources and so on.
According to reports, Professor Xia Qing, vice president and chief engineer of china environmental science Research Institute, pointed out long ago that due to national conditions and other factors, the limit of harmful substances in interior decoration materials, such as voc content in interior wall coatings, was relatively broad, which was implemented in July this year. The definition of voc in the world refers to the voc content of 1 l paint when the dry weight of water is deducted, but the national standard does not deduct water when determining the voc index. The voc in the national standard is 200 g/L, and China's 2002 environmental labeling standard stipulates that the VOC of interior wall paint is less than or equal to 100 g/L, which is calculated according to the American astm standard and is strictly higher than the international standard. Some predators also believe that the source of American voc limit standards quoted by Japanese officials is unknown. According to the Yearbook of China Coatings Industry published by China Coatings Industry Association and Changzhou Coatings Research Institute, the standard of indoor decorative coatings in the United States is below 1.50g/L, regardless of solvent or water.
There is no harm in being strict with the national standard.
"voc is obviously the most harmful substance that needs to be controlled in the national standard of coatings. What is the harm of stricter requirements on voc? Xu Changping, the chairman of crocodile paint company, who proposed to revise the national standard of coatings this year, is very excited. " Isn't it just to increase costs? Advocating the theory of voc harmlessness also reflects at least two problems from another aspect, namely, the limited level of technological development of enterprises and their irresponsible attitude towards consumers and the environment? .
It is understood that the current development trend of international coatings and domestic coatings is to develop in a healthy direction, and gradually realize low voc and as little residual monomer as possible.
"The development of any industry cannot be at the expense of the environment and the health of consumers, and the coating industry is no exception. Xu Changping, chairman of Crocodile Coatings Company, said, "At present, environmental protection laws and regulations around the world are increasingly strengthened, and a large number of environmental protection laws and regulations have made strict regulations on the emission of volatile organic compounds (voc), the use of harmful solvents, the content of heavy metals such as lead in solid waste and pigments, forcing major coating companies to devote themselves to the development, production and application of green environmental protection coatings. Why is there such a' countercurrent' phenomenon in China coating industry? This is very worthy of attention and consideration.
China Business Times, 20021October 28th, 65438
Nippon Paint, a Japanese military enterprise, is still poisoning hundreds of millions of people in China.