Why did Huai 'an apply for "World Food Capital"? Huai 'an is an important birthplace and inheritance place of Huaiyang cuisine. It was awarded the titles of "Hometown of Huaiyang Cuisine in China" and "China Food City" before. Why did Huai 'an apply for "Food Capital of the World"?
Why did Huai 'an apply for "Food Capital of the World" 1 UNESCO announced on the 8th that Huai 'an, Jiangsu Province was elected as the "Global Creative City Network-Food Capital", becoming the fifth selected city in China after Chengdu, Shunde, Macau and Yangzhou, Jiangsu. At this point, Huai and Yang of Huaiyang cuisine have joined the ranks of "World Food Capital".
Huai 'an is one of the main cradles and inheritances of Huaiyang cuisine. 20 17 Huai' an launched the declaration of UNESCO's "Global Creative City Network-Food Capital".
Huai 'an has a profound food culture, with high-quality and rich ingredients such as hairy crabs, gorgon euryales and cattail. Statistics show that there are more than 300 kinds of famous classic Huaiyang dishes in Huai 'an, and 298 cooking techniques have been selected into the list of intangible cultural heritage in Jiangsu Province. By the end of 2020, there were more than 250,000 catering employees in Huai 'an, and the annual sales of catering reached 265.438 billion yuan. There are 10 colleges and universities in the city that offer cooking majors, and more than 654.38+10,000 culinary talents have been trained, including 120 national "culinary masters".
Huaiyang cuisine, as one of the four major cuisines in China, has long been a household name in China. 20 17, Yangzhou, Jiangsu province, which belongs to Huaiyang cuisine area, was selected as the "World Food Capital". The choice of Huai 'an this time means that the twin cities of Jiangsu on the tip of the tongue will go further to the world with "Huaiyang flavor".
As one of the eight projects of "Overseas Chinese Benefit Project", the State Council Overseas Chinese Affairs Office has launched the "Chinese Food Prosperity Plan" in order to improve and innovate the level of overseas Chinese food industry, use the influence of Chinese food culture to promote Chinese food culture and promote the development of friendly relations between China and other countries in the world. 20 16 The first "Chinese Cuisine Prosperity Base for Overseas Chinese Project" was settled in Yangzhou University, and Huaiyang cuisine became the "vanguard" of the "Chinese Cuisine Prosperity Plan".
Xu Zhihao, deputy director of Huai 'an Municipal Bureau of Commerce, said that after Huai 'an became the "gourmet capital of the world", it would better inherit and carry forward the food culture of Huaiyang cuisine on a global scale, promote the transformation and upgrading of Huaiyang cuisine industry to characteristics and internationalization, dig deep into the food elements in literature and film and television works, and promote the closer and deeper combination of food with tourism, culture and creativity.
"Huaiyang cuisine is a gift from China to the world." Yu Xuerong, president of Jiangsu Catering Association, believes that Huaiyang cuisine is fresh, mild in taste, healthy and nutritious. The selection of Yangzhou and Huai 'an in China as the "Food Capital of the World" can better promote Huaiyang food culture and let more diners know and taste Huaiyang cuisine.
Why did Huai 'an apply to be the "Food Capital of the World"? The UNESCO Creative City Network is a platform for gathering cities around the world based on creativity. Creative fields include handicrafts and folk art, design, film, food, literature, media art and music. After five years of unremitting efforts, Huai 'an successfully joined the UNESCO Creative City Network and won a dazzling international business card.
Huai 'an is an important birthplace and inheritance place of Huaiyang cuisine, and has been awarded the titles of "Hometown of Huaiyang Cuisine in China" and "Famous Food City in China".
There is a profound cultural heritage here. Huaiyang cuisine, which started in the Spring and Autumn Period and flourished in the Ming and Qing Dynasties, is the benchmark cuisine of the "First Banquet for the Founding of the People's Republic of China" in New China. There are more than 0/300 kinds of Huai 'an famous dishes/kloc-,among which 298 kinds are selected as provincial intangible cultural heritage, ranking the highest among all districts and cities in China.
There is a solid industrial base here. The 100 billion-level food industry has been included in the 13 industrial cluster built in the "14 th Five-Year Plan" of our province and given key support. At present, there are 27 geographical indication certification trademarks/kloc-0, ranking first in the country. There are more than 40,000 stores in the catering industry, with more than 250,000 employees and annual sales of 265.438 billion yuan.
There are high-quality talent resources here. There are 10 colleges and universities offering cooking majors, which have trained 65,438+10,000 senior chefs. At present, there are "culinary masters" 120 people in China, and there are more than 30 culinary master studios and non-legacy food studios.
There is an excellent ecological environment here. Urban rivers and lakes crisscross, rich in products, and the water area accounts for about 1/4. Known as the "floating city", it is rich in green ingredients such as crayfish, whitebait, crab, Euryale ferox and cattail.
In 20 17, Huai' an began to declare the creation of "the world food capital", and adhered to the concept of "people's food, people's enjoyment" around the purpose of Creative City Network, after five years of declaration and creation.
Over the past five years, Huai 'an has deepened international exchanges and promoted mutual learning among civilizations. Go to UNESCO headquarters to hold Huaiyang Meimei food tasting, promote food in more than 20 countries and regions, and deepen exchanges with the "food capital" city through "going out", "please come in" and "cloud interaction". At the worst moment of the epidemic in COVID-19, we sent letters of condolence to 23 "gourmet capitals" and donated epidemic prevention materials such as masks.
In the past five years, Huai 'an has developed brand festivals to show the charm of food. China (Huai 'an) International Food Expo has been held for four consecutive years, and a series of activities such as the Huaiyang Cuisine Masters Invitational Tournament have been specially set up. Create a brand of "one county, one specialty", hold Xuyi International Lobster Festival and Hongze Lake International Hairy Crab Festival every year, and spread them in more than 50 domestic and foreign media such as People's Daily, CCTV, European Times and Today's Headlines.
In the past five years, Huaian has paid attention to policy support and accelerated industrial development. The "Implementation Opinions on Further Accelerating the Development of Huaiyang Cuisine Industry" was issued, and the municipal finance arranged 10 million yuan each year to support and guide the inheritance and innovation of food culture. A total of 1 12 innovative dishes were developed, 62 famous restaurants were launched, 45 leading catering enterprises were cultivated, 40 culinary masters were selected, and 16 characteristic food cultural blocks were built.
In the past five years, Huai 'an has practiced the concept of serving the people and prospered grain and people. Promote the return of fishing to the lake and realize the resettlement of 65,438+10,000 fishermen in Hongze Lake by means of grain employment. Promote lobster to enrich the people, give play to the brand value advantage of 210.50 billion yuan, open more than 3,000 lobster chain stores, and 200,000 people in the city are engaged in related industries. Free tasting is promoted, benefiting more than 20,000 low-income residents every year.
In the past five years, Huaian has explored cross-border integration and strengthened collaborative innovation. The filming of the food film and television works "Kimchi falls in love with crayfish" and "Food Adventure" was completed; The food novel "Going North" won the 10th Mao Dun Literature Prize; The new food media video "A Gift to the World-Huaiyang Cuisine" won the "Golden Pearl Award" for the short video of Miami-China TV Art Week on 20 19.
Today, the world-famous Chinese food culture continues to develop. Huai 'an's selection as the "World Food Capital" is not only conducive to further promoting Huai 'an's long-standing food culture, but also to promoting the international exchange of Huaiyang cuisine, so that more and more people can feel Huai 'an's rich cultural heritage and unique urban charm.
Why did Huai 'an apply for "World Food Capital" 3? The future is expected.
Huai' an has more "food" power
The application of "World Food Capital" has added new running goals and motivation to Huai 'an. Huai 'an will actively promote the purpose of UNESCO's Creative City Network to take root in Huai 'an in accordance with the UN's 2030 Agenda for Sustainable Development.
Unswervingly deepen international cooperation. Huai 'an will better inherit and carry forward Huaiyang food culture in the world, strengthen exchanges with Ostsund, Sweden, Gaziantep, Portoviejo and burgos, and explore the establishment of sister city relations in the future.
Unswervingly implementing the national strategy Huai 'an will better promote the transformation and upgrading of Huaiyang cuisine industry to characteristics and internationalization, promote high-quality Huaiyang cuisine nationwide, invite representatives of some overseas institutions in China, overseas Chinese leaders and celebrities in the catering industry to participate, accurately publicize and promote Huai 'an characteristic catering culture, explore the construction of Huaiyang cuisine industrial park, and further expand the scale of the food industry.
Unswervingly fulfill international commitments. Huai 'an will promote the smooth development of various activities organized by Creative City Network, and better promote the exchange and exhibition of food culture, academic research, personnel training and industrial cooperation. Actively cooperate with UNESCO headquarters and the secretariat of creative city network to carry out aid projects in underdeveloped areas.
Unswervingly practice grain for the benefit of the people. Huai 'an will dig deep into the food elements in literature and film and television works, speed up the collection and production of food creative derivatives, and promote the closer and deeper combination of food and tourism, culture and creativity; Accelerate the construction of the Royal Wharf and the He Xia Ancient Town Food District, gather a number of Huai 'an specialty food brands, form a window to display Huaiyang food culture, promote the healthy development of food culture and food industry, and enhance the public's sense of gain.