Abasingape
Bathing ape, also known as Bape, was founded by NIGO in1993165438+10. As the flag brand of Riharajuku in Japan, the full name of the bathing ape is Lukewater's bathing ape, which means the ape-man who soaks in hot springs, implying that young people in Tokyo are content with the status quo and unwilling to make progress.
The two main reasons for Bape's rapid popularity in Japan and even in the world are limited edition and joint name. Bape cooperates with hundreds of brands and artists, which plays a vital role in broadening the audience of Bape. In addition, the quantity of each product of Bape is strictly controlled, which has caused a strong sense of scarcity in the market.
Evisu
The Osaka brand in Tokyo, Japan, founded by designer HidekiYamamoto, has attracted the attention of European fashion circles. EVISU has always been a brand that street tasters in Taiwan Province province expect to launch. Evis was founded in 199 1 year. (Because it is very similar to LEVI's, a U is added after the S, which becomes today's EVISU. Its pronunciation has also changed. ) marked by the "M" pattern in the back pocket of trousers, it turns out that this "M" pattern is Levi's modified back pocket car flower.
Kenzo
Kenzō Takada (1February 27th, 939-), born in Kushiro, Hyogo Prefecture, Japan, is a Japanese fashion designer. Founder of famous fashion brand KENZO (including perfume, cosmetics and fashion). Studying at Japan Institute of Culture and Fashion.
Kenzō Takada made full use of the combination of plane composition and straight line cutting of oriental national costumes, instead of using the province of shaping three-dimensional curves, thus liberating the human body from the established imprisonment and forming a new style of relaxation, comfort and no sense of bondage. His kaleidoscope of colors and patterns is even more amazing, and he is known as the "color magician".
Life in Issey Miyake
Issey Miyake brand is not the first internationally recognized Japanese fashion brand, but it is rooted in Japanese national concepts, customs and values, and is the best women's clothing brand in the world. 1970, Issey Miyake Design Studio was established in Tokyo. Since then, Issey Miyake International Company, Jewelry Company, European Company and American Company have been established one after another.
CDGPLAY Rei Kawakubo
Brand founded by Rei Kawakubo designer, French name: CommedesGarconsCDG. CDG is a first-line fashion brand in France and Japan, and is generally called Rei Kawakubo by people in the domestic clothing industry.
"CommedesGarons" takes fashion clothes as the mainstream brand. At present, the headquarters of the brand is located in Paris, France. Rei Kawakubo is the main designer of "CommedesGarons" brand. CDG has 12 branches and about 200 counters or boutiques all over the world. 1942 was born in Libra, Tokyo, Rei Kawakubo, and graduated from the Art Department of Keio University. 1969 founded his own brand CDG, which means liking a boy in French.
Viswim
Founded in 2000, VisVim is a famous brand of Japanese street fashion culture. Hiroshi Fujiwara, the godfather of Japanese trend, fell in love with other trend leaders and rose rapidly. There are a lot of tricks in this. In addition to using functional materials with simple design (such as Gore-Tex), the most powerful trick is to add new elements to the classic shoes and re-integrate.
Hiroki Nakamura, the manager of Wesvim, is not like a manager of a clothing brand, but more like a traveler. He travels all over the world just to find local materials and unique national styles and cultural connotations, and integrate them into his next season's products. Visvim is different from other brands and insists on the material of products. Shirts and T-shirts are made of advanced materials such as Egypt YEATIONGIZA and Island, which bring top quality to consumers. I'm afraid this brand style has to be praised.
nearby
Neighborhood originated from 1992 and is a famous brand of Japanese street fashion culture. Formerly known as new york City. Neighborhood officially established its brand in Japan on 1994 (different from the American version of NeighborhoodNYC). Copyright and design are delivered to the Japanese, so there are some Japanese designs on the plane, and simple font design can show their intentions and characteristics.
Think tank Japan
Soul Japan is a well-known brand in Japan and overseas, and countless companies have cooperated with it in the past. The list includes FRAGMENT from Hiroshi Fujiwara, VISVIM from Hiroki Nakamura, Two Guns Roar from Ben Taitai, SENSE, Parisian noble luggage brand GOYARD, Disneyland, motorcycle company REDBRO and so on. This is a multi-faceted super company focusing on noble quality and fashion.
Before SOUL yohji yamamoto was formally established, designer MasaakiHOMMA worked as a salesman in for eight years. This chapter understands that the success of a brand needs the acceptance of customers, and the real success is the willingness to buy and wear.
1997, Masahiro Miyamoto left yohji yamamoto to set up Soul Day Co., Ltd. and founded Soul Day. Mastermind is translated into planner, JAPAN into Japan, and the name is translated into Japanese planner. This brand represents the dark Japanese trend.
It has always been called the Japanese Skull King, and its style has always been low-key. Black and white is the main axis of its products. Its brand concept is to win by quality, adhere to mature design and tailoring, and use top-grade fabrics, such as T-shirts, preferably from Indian cotton. Even many luxury brands are rarely used, but they still exist under the style of Japanese clothing. Plus hand-made, its price
secret
Undercover is a clothing brand founded by Japanese fashion designer Gao Qiao Dunyu 1994. It has always been famous for its surreal, aesthetic and bizarre style, and it is a representative brand of fashion. Nowadays, undercover is not only a well-known brand in fashion, but also the focus of Paris fashion circle.
Its brand style has always been famous for surrealism, aestheticism and grotesque. The design of undercover is very bold and rebellious.
As early as 1998, the three-dimensional pleated series was launched, and in the autumn and winter of 1999, it played a reversible fashion. The concept of pants changing into skirts and jeans changing into evening dresses is extremely subversive and amazing. It has created many classics of its own, such as the materialization of Grace doll created by Gao Qiao Pierre himself, which is a good example.
Earth Music and Ecology
Arthur Musican Decology, the largest women's clothing brand in Japan, is naturally the first brand in Japan, Hongkong and Taiwan Province. It belongs to CROSSCOMPANY, a large Japanese clothing company, and is nicknamed eme by fans.
1999 was founded in Tokyo, Japan by well-known buyer Yasuhiro Ishikawa. After more than ten years, it has become the trend benchmark of natural fashion, the creator of Mori women's pop culture, and the sales volume of Japanese women's wear is the first.
At the same time, as the most popular brand among Japanese women in the 20th century, Earth Music Ecology has also been sought after by Japanese national idols Aoi Miyazaki and Juri Ueno, as well as the new generation of pop music leaders Sasaki Nozomi and Tian Zhongmei.
figure
Because of Kimura Takuya, this number suddenly became a household name in the early years. Although the price is higher than similar products, it is still wildly sought after, just like a shot in the arm, which strengthens the confidence and strength of Guiyu under the palace. With the support of many people, he replaced the position of men's wear in Paris Fashion Week in time, and also made the number (n)INE reach its peak.
The early Number(N)ine can be regarded as a very connotative brand, which easily causes the wearer's inner voice, such as beat generation (beat nick) TouchMei is sick and so on. The black metaphor from Precious Jade under the Palace is deeply engraved on the outside of each work.
Meanwhile, $ NUMBER (n) of the shops are as mysterious as the designers themselves. If you haven't been there before, you will easily miss its store. On the other hand, like another legendary master Martin Magira's maison, Miyako Guiyu never takes photos in public and does not accept any magazine photos. Until the recent Paris Fashion Week, he implicitly made an exception and asked everyone to take pictures of figures that did not conform to the spirit of # (n) ine.
Like undercover, brands from Japan to Europe and America. The only difference is that he is from Ebisu. He used to be an unknown street costume. Later, he quickly became popular in Japan, because Kimura Takuya often wore it. A few years later, he became a famous street clothing brand from his birthplace in Harajuku and successfully entered the fashion world.
Debris design
FragmentDesign was founded by Hiroshi Fujiwara, the godfather of Japanese fashion. Although the fragment design of double lightning is famous, it lacks relevant background information. I only know that FragmentDesign runs a small studio, but it runs huge international affairs.
Besides Hiroshi Fujiwara, Kuroshio in Kazuki is also a member of debris design. As a top design company, FragmentDesign has a wide range of design fields, from product trinkets to household items, and even artistic creation. Its fragment design is the most eye-catching position in the street trend.
artificial
HUMANMADE is a brand-new clothing brand founded by NIGO, the manager of a bathing ape. It is mainly antique design, and every garment has a classic and chronological sense. The concept of fashion design comes from Chang Wei Zhiming's own retro clothing series. Nau Pomei is an avid collector. He can always redesign the combination of his original clothes and then create new works.
Japanese fashion designer, music producer and godfather of fashion. The founder of the bathing ape or BAPE, the CEO of Nowhere. Onigo was born in Qianqiao City, Gunma County, and graduated from Culture and Fashion Institute. 199 1 April, established in cooperation with the undercover founder (Gao Qiao Shield), mainly selling BAPE. He is also the captain of Japanese hip-hop group TeriyakiBoyz. He won the annual fashion award at the MTV Asia Awards Ceremony in 2005. And founded Billionaire Boys Club with American hip-hop singer pharrell williams.
Sophie, Nate.
Sophie, Nate. Formerly Sophie. (renamed in 2002) is a clothing brand founded by HirofumiKiyonaga in 1998 in Tokyo, Japan. Since the establishment of SOPHNET. Adhering to the brand concept of simple design and the application of high-tech materials, it has created a precedent for functional clothing to enter the street trend field.
CavEmpt
Cave, founded by designer Skatesk8thing on 20 1 1, has won the attention and favor of many hipsters in just a few years. When the "funeral culture" gradually swept the fashion world, Cave quickly gained a foothold and conquered hipsters from all walks of life with clothing items full of retro punk and some future science fiction.
All right, everybody, pay attention to this message. If you come to Japan for shopping, don't miss these trendy brands!