1, the cost of raw materials is high: prune juice is not only unique in taste, but also rich in various nutrients needed by the human body, such as cellulose, vitamin A, vitamin C, potassium, iron, calcium and folic acid.

2. High-end brand positioning: The brand positioning of Baiyi Shao prune juice is a high-end market, and the target customers are consumers who pursue high-quality and healthy life, so the price of Baiyi Shao prune juice is also higher.