Poster:
The name poster originated in Shanghai and is a way of publicity. In the past, posters were used in plays, movies and other performances and activities.
Shanghainese usually refer to professional theatrical performances as "going into the sea", while those engaged in professional theatrical performances are called "going into the sea". Perhaps because of this, people call it "poster", which is a propaganda poster to attract customers as the performance information of drama.
Regular posters usually include the nature, organizer, time, place and other contents of the event, which are mostly used in film and television dramas and new product promotion, and are integrated by using elements such as pictures, words, colors and space.
Poster size Poster sizes are 13cm× 18cm, 19cm×25cm, 42cm×57cm, 50cm×70cm, 60cm×90cm, 70cm× 100cm and 42cm× 50cm. Among them, the size of publicity poster and commercial poster are 50cm×70cm and 57cm×84cm respectively.
What is the length and width of the standard poster?
The name "poster" originated in Shanghai, which is a way of publicity. In the past, posters were used in plays, movies and other performances and activities. Shanghainese usually refer to professional theatrical performances as "going into the sea", while those engaged in professional theatrical performances are called "going into the sea". Perhaps because of this, people call it "poster", which is a propaganda poster to attract customers as the performance information of drama.
Poster is a very common form of poster, which is often used in movies, plays, competitions, cultural performances and other activities. The nature, organizer, time and place of the event should usually be clearly written in the poster. Posters should be concise in language and novel and beautiful in form. Compared with simple leaflets, posters carry more information, so they are sought after by people.
From a global perspective, posters have gone through a hundred years. Some people may say that with the progress of science and technology and the development of technology, posters will be replaced by new propaganda media, but what we see is the integration and complementarity of poster design and new media, which shows that posters still play an important role in daily life. We believe that poster publicity will remain a mainstream way of publicity in the future.
What is the size of the poster? 1. General poster size (general poster size) 42cm×57cm (width× height) and Dafang quartzite 57cm×84cm (width× height) II. Poster size, commercial poster size 50cm×70cm (width× height) 57cm×84cm (width× height) III. Standard poster size 13cm× 18cm, 19cm× 20. 70cm× 100cm, 42cm×57cm, 50cm×70cm four. The size of the movie poster is 50cm×70cm (width× height) and 57cm×84cm (width× height). Generous format 78cm× 100cm (width× height) V. Recruitment poster size 90cm× 120cm (width× height) VI. Printing paper specifications Orthographic paper: 787× 1092mm open number (orthographic projection) Size unit (mm) Full open 7865438. 4 quartzite 390×543, 6 quartzite 362×390, 8 quartzite 27 1×390, 16 quartzite 195×27 1 Note: finished product size = paper size-trimming size generous paper: 850. 2 quarto 58 1×844, 3 quarto 387×844, 4 quarto 422×58 1, 6 quarto 387×422 and 8 quarto 290×422 Note: Finished product size = paper size-trimming size Common folio size (unit: mm). 16 folio: 260x184,32 folio: 184x 130 folio size (elegance): 850x 1 168 folio: 570. 32 folio: 203x 140 square paper: 787x1092mm folio (square) size unit (mm) fully opened 78 1× 1086, 2 folio 530x760 and 3 folio. 16 open 195×27 1 note: finished product size = paper size-trimming size; large paper: 850 *1168m open (positive) size unit (mm) fully open 844×/kloc. Note: Finished product size = paper size-trimming size 16 Openness: 2 10×285 Orthogonality: 185×260, 8 Openness: 285×420 Orthogonality: 260 × 385. 2 Opening width: 570×840 Orthogonality: 540×740 Full opening width: 889× 1 194 Small opening width: 787× 1092 Big four-opening paper algorithm formula: large paper size:1/kloc-0. The size after deburring: 1 190mmx885mm, that is, 595mmx442mm, and the maximum printable area: 59 1mm (each side needs to be deburred by 2mm) x430mm (except for the product, each side needs to be deburred by 8mm, which is part of the printer. The algorithm formula of regular four-opening paper is regular paper size:1092 mmx787 mm; The size after burr removal is: 1088mmx783mm, that is: 544mmx39 1mm, and the maximum printable area is 540mmx377mm (as mentioned above). Note: Generally, the burr of flat coated paper is cut 2mm on each side. Seven. The standard size of display board (KT board) KT board is 90cm×240cm or 120cm×240cm. If it is divided into two pieces, it is 90cm× 120cm or 120cm. This is the so-called "standard board" The size formed by a half-divided "standard board" (such as 90cm×60cm, or 120cm×60cm) is the "standard size". Eight, X frame, Yi Labao size X frame size (width× height): 60×160cm80×180cm120× 200cm 27× 42cm (desktop) X frame and Yi Labao are two different things, and Yi Labao is bigger and stronger than X frame. The difference is that there is an X-shaped shelf behind the X-shaped display canvas, which is relatively firm and can be used in the future, and the cost is higher than that in Yi Labao. Yi Labao size (width× height): 60cm×160cm× 200cm 85cm× 200cm100cm× 200cm120cm× 200cm150cm× 200cm. Now there is an adjustable Yi Labao, which is convenient for height adjustment. Of course, you can also use ordinary Yi Labao to cut the support bar to the size you want. Yi Labao standard size: the standard size commonly used by domestic customers in Yi Labao is 80cm×200cm, and the picture is generally 78cm×200cm；; ; The standard size of Yi Labao commonly used by foreign customers is 85cm×200cm, and the picture is generally 85cm× 200cm; These Yi Labao sizes are just customers' habits. You can choose the exact size. 9. Poster production software: documents produced by coreldraw, Illustrator, Freehand and Photoshop software tools; Text needs to be bent or outlined. X. Poster format requirements: 1. CorelDraw should be saved in CDR format, and all characters should be converted into curves (graphics with CorelDraw special effects should be converted into bitmaps, and the resolution of bitmaps should be above 350dpi). 2. freehand, Illustrator, please save it in EPS format (picture file is required); 3. Please save Photoshop in TIF format, and the file resolution is greater than 350dpi. 4. Bleeding size: Leave 3mm at the top, bottom, left and right to prevent white edges. XI。 Please set the color mode of the poster production file to C.M.Y.K 12. Color description: 1. You can't ask for printing color according to the color of the screen or printed manuscript. Please don't use spot colors when filling colors. Be sure to refer to the% color value of CMYK when mixing colors, otherwise the color difference caused will not be returned. 2. When the same document is printed at different times, there will be subtle differences in color, such as coffee, dark green and deep purple. This is normal. 3. Don't use the four-color filling colors of C: 100, M: 100, Y: 100 and K: 100 for black characters. Large color blocks with a total value of four-color fill colors exceeding 250% are easy to cause back printing (sticking). Thirteen. Source files of common printed documents (modifiable), which can be cdr, ai, PSD hierarchy, etc.