Although both brands are engaged in wardrobe furniture industry, there is no comparability because the development direction of the two brands is different.

Digital customization

Shangpin ZJS is the first brand to put forward the concept of digital customization of whole house furniture, but now this advantage has been weakened.

Network business development

Now Shangpin ZJS has begun to develop into an online business.

Brand honor

Apple Noble is a manufacturer of household products integrating design, research and development, production, sales and supporting services, and has won certificates such as "the most influential building materials brand" and "the top ten brands in wardrobe industry". On March 20 13, it won the title of "China Good Wardrobe".

Number of franchisees

Apple nobles pay more attention to quality than quantity when attracting investment, and now there are only more than 300 franchisees.

attachment bracket

For now, the support of Apple's aristocrats will be greater than the delivery of Shangpin.