How to design a solid background is better? Usually, some big designs in China are mostly fancy and lively, represented by Taobao. South Korea is relatively simple and elegant, which has something to do with the website itself, national culture, aesthetics and so on. Even so, it has many advantages. First, dynamic implantable advertising We usually draw pictures, and the most common thing is to look up/face up to the product. @ 嗱嗱嗱嗱嗱嗱嗱嗱嗱嗱嗱嗱嗱嗱嗱嗱嗱嗱𶌱𶌱𶌱両 The most visual effect is to choose an alternative angle for product placement. The first one is floating. This website loves to float, and its feet touch the ground. It is semi-floating. Anyway, we just can't let the product stand safely and stably. There is also this form of falling in the air, which has a strong sense of form. You can choose two products, or two angles of the same product, which can block a part, so that there is a sense of hierarchy before and after, and it is placed far and near. The farther the shadow is from the product, the higher the floating feeling, and clothes and shoes are no exception, so they must float. The benefits of this dynamic placement will be much stronger than the static visual impact. Furniture is also staggered. Second, the labels and coupons are beautifully designed. Our usual coupons are usually like this. Some of them are very simple. Just type two words in a box. Let's take a look at the following coupons and labels, many of which are quasi-materialized. The wrinkle details on the label have been specially treated, and the original flat label has a micro-stereoscopic effect. This one is also laminated with a layer of cloth texture, and the color matching below is also good. You can learn from a wave to see the effect. Third, add little people to decorate the picture. These villains are equivalent to points in the point-line-plane, which are specially decorated to enrich the picture and compare the size. And the villain's choice of products can also set off the theme. Posters with little people are often seen in China, which are very story-telling. Regarding villains, you can search for keywords such as 3D villains/plane villains/graphic villains/micro-worlds on the Internet. When you feel monotonous, you may wish to add villains ~ Fourth, hand-drawn cartoon elements. I think this is the most eye-catching place of emart website design, all kinds of warm and fun hand-painted small elements. For example, the toothbrush below, a few simple strokes outline the style of toothpaste and foam. This is dried fish, with two small fish and several bubbles painted next to it. Is this pine nuts or something? This sashimi directly draws a fish. Anyway, it's all product-related toilet paper. It's all very simple and small graphics. With these gadgets, is the picture very loving? The bubble of smiling face hand sanitizer painted casually on the egg is the watering bucket next to this vegetable, which goes with the flow and sets each other off. These small elements are basically from product use scenes or raw materials, and drawing is simple, and a figure is outlined in just a few strokes. Finally, these four points are summarized: 1, the product is suspended or tilted; 2. The label is meticulously depicted; 3. Adding ornaments such as figurines; 4, small elements hand-painted.

How to design Taobao posters? 1, Taobao poster background

Solid color background: this is easy to understand, that is, a color background, pure black, pure white, pure gray and so on.

Blurred picture: I found that this is a blurred background that has become more and more popular recently. In the whole poster, only the details of the baby in the main background are clear, and the others have been blurred. There seems to be so many elements in the background, but you can't see anything clearly if you look closely.

Real shooting background: For example, some outdoor photos, without too special treatment and blurring, directly put the whole picture out as a poster. This is the real shot background.

Background: There is a poster. The background picture is obviously not taken with the baby to be promoted in the foreground, but spliced together. It mainly emphasizes an artistic conception, such as a piece of green grass in the spring background.

2, Taobao poster design color

With regard to the color problem of Taobao shops, we got the following data: all backgrounds that interfere with the main screen elements are being used less, the combination of real shot and imagination only accounts for 15%, and solid color accounts for 50%. In 35% of the picture background, light green, light pink and light yellow account for the majority, which are very close to solid colors.

3. How to use copywriting in Taobao poster design?

They are all explosions. Big sellers attach great importance to overall marketing. In terms of decoration details and copywriting, the picture quality is obviously better than that of small sellers. They are not only marketing this treasure, but also marketing the whole store, brand and category. The whole baby details page is natural, and every detail on the page is displayed in a unified style. It is easy to drive the sales of other models with a fire, and it is also easy for others to remember the brand and come back next time.

Tip 15: Make a powerful poster (the size of a mobile phone) in Juck Zhang with PPT. Today, I will teach you how to make a powerful and beautiful mobile phone-sized poster in Juck Zhang through simple PPT graphic typesetting.

This poster advocates the concept of "selfless altruism" and volunteers.

If you need to set your own PPT presentation of mobile phone size, how to set it up?

Click-Design-Custom Slide Size:

The width is set to "59.9 cm",

The height is set to "106.7cm".

Change the direction to vertical and confirm.

If a dialog box prompts "Maximize" or "Make sure it fits", just select one. In this way, the slide size is set to the best mobile phone reading size.

1) Click Insert-_ m, find the picture to be inserted, and click Open.

2) Enlarge the image of Buddha diagonally, and click Format-Horizontal Center _

1) copy the text, paste the copied text into the new PPT, and set the text to be left-aligned. The font is set to a classic complex font,

The font size of the title is 138, and the font size below is 80.

2) Segmenting the text.

Pay attention to mastering PPT typesetting rules:

One sentence at a time, not one paragraph at a time

Try to branch according to the meaning of nature.

2) Color of the text

The text title is black, and the color of the text below is set to gray (25%). This will have a sense of hierarchy.

Make sure all fonts are black, otherwise it will make people feel stiff and lifeless.

This halo is made up of circles.

1) the first lap:

1__ insert-shape format-circle, format-horizontal center;

Note: When drawing a circle, be sure to hold down the Shift key, so that the drawn circle is a perfect circle.

2___ One left, click on the bottom. This will not block the picture of the Buddha statue.

3__ Cut the white edge around the Buddha statue a little and set the color of the-circle to white, so that the white of the circle will blend with the white of the Buddha statue. The effect is the same as matting.

2) Set the color of the poster background to gray.

Right-click to set the background format, fill-solid color fill-select gray.

3) The second circle: copy the circle, Ctrl+V paste the circle, press and hold shift to enlarge the circle, and set the transparency to 50%; Placed at the bottom;

4) Combination:

Move the circle. When the cross red line appears, it means that the circle is in the middle of the Buddha statue.

Select the Buddha statue and these two circles, click "Merge", _ and merge them into a picture for later operation.

Can be processed in batches: select this combination, enlarge it a little, center it and move it down a little.

Click Insert-Image, and select the petal picture to be inserted (characteristics of PNG file-transparent background). Adjust the size and position of the picture.

Note: the petals on the left and below need to be pulled aside.

1) Make the title font bigger. 166.

2) Change the color of "volunteers" in the title to the pink of petals, so that the whole picture will not be completely black, and it will not look so lifeless. Just like the classic image in the movie The Godfather-black suit with a red rose on the chest, this bright color (pink) is also a very important finishing touch.

The brain hole is wide open:

What else can mobile phone-sized PPT do for us?

1, punch in the picture-show the concept of appreciation in graphic form.

2. Posters-Publicity and Registration

3, dream version-let visual dreams enter the subconscious and attract your dreams to come true.