1, easy before difficult:
If you encounter too much resistance in the process of distributing goods, you should be good at analyzing and studying the process of distributing goods. After the initial attempt to distribute goods, it is necessary to summarize which types of terminals are simply laid and which shopping areas are simply laid. We can adopt the strategy of "easy before difficult" to avoid competition in distribution methods, pay attention to neglected terminals or open up new terminal outlets and new sales channels.
2. Distribution of rewards:
In the case of product homogeneity, many terminals are not interested in the products and brands of enterprises, but in the preferential policies for delivering goods by the way. In the product listing stage, the enterprise cooperates with the dealer to take the initiative to give the terminal a certain reward for distributing goods according to the situation, and then pulls the terminal store to purchase goods.
3. Consumption pull:
If there is too much resistance when distributing goods, we can also consider starting with consumers and working directly on the end consumers to mobilize consumers' purchasing enthusiasm.
Click to know the product information and quotation of Guizhou Zhuangzhi Liquor.
Guizhou Zhuangzhi Liquor Co., Ltd., located in the core production area of 7.5 square kilometers in Maotai Town, Guizhou Province, is a large-scale enterprise specializing in the production and sales of Maotai-flavor liquor. Zhuangzhi Liquor always adheres to the core values of "people-oriented, natural and healthy, wine as the medium, * * * creating * * enjoyment", and conveys the brand concept of brewing good wine and tasting life. As a medium-to-high-end Maotai-flavor social liquor brand in China, Zhuangzhi Liquor inherits its ingenuity, spreads Moutai culture, devotes itself to creating new consumption formats in liquor, crowds (groups) and social scenes, integrates Chinese-style multi-socialization, and advocates a natural, healthy and health-preserving lifestyle.