1, initial cost
The brands joined by men's health centers are also divided into high-end, mid-range and low-end. However, according to the current consumption habits in the market, there will be more room for development when choosing high-end and mid-range brands. Generally, the initial fee is about 654.38+ 10,000 yuan. Of course, among the 6.5438+million yuan, the affiliated brand of the Men's Health Center gives an affiliated value far exceeding this amount, including the gift of related instruments and products.
2. Rent
Brand joining also has different scales, and the area of business premises corresponding to each scale is also different. If the area is estimated to be 200 square meters, the rent of the franchise store of Men's Fitness Hall needs 654.38+0.5 million.
3. Decoration fee
When the men's health pavilion joins a brand store, the decoration needs the unified design drawings provided by the headquarters, so as to ensure the overall image of the brand and enhance the brand strength. The cost is about 654.38+ten thousand yuan.
4. Equipment cost
In terms of equipment, in fact, in the initial fee, the headquarters has already given relevant equipment and products, and investors in men's health care franchisees only need to add some more, which will cost about 50,000 yuan.
Second, the prospect analysis of men's health pavilion joining the industry
1, people's income increases, people's concept of life advances, and people's needs in all aspects can be easily met, so people want to live better, live longer and be healthier. The health care industry developed because of people's simple and fundamental desires, and it came into being. The propaganda of joining the men's health club should be practical, reasonable and even emotional, and explain the relationship between men and beautiful women clearly. Men also need beauty and a smooth face. It is not characteristic of men not to talk about appearance. How important a handsome face will be to a man's career and marriage, and so on.
2, you can join some calls, such as smoking less than half a pack of cigarettes every day and drinking less alcohol every week. The money saved is enough for a beauty treatment, which is well worth it. Publicity places are also very particular, so be sure to choose places frequented by male friends. For example, lottery betting stations, popular restaurants, snack bars, bars, and even billiards halls, chess clubs and other entertainment places, and so on. Men and men's health care franchisees can cooperate with the operators of those stores and let them issue some coupons on their behalf.
3. Brand promotion of men's health club should add features, such as playing some sports programs in the club, collecting some stock analysis, and setting up rooms for card friends. In contrast, our publicity is much stronger than other projects, because most men can't think of beauty and don't know how to do it. They must let the leaflet appear in front of them before they can have a look. There is also a charge, and it is recommended not to be too high, so as not to make male friends feel worthless and reluctant. Now the joining of men's health centers has a good business prospect. I hope interested investors will seize this opportunity to choose a suitable brand for men's health center.