As a classic activity of Shanghai Tourism Festival, this year's Kite Festival takes the theme of "Embrace the blue sky and reap happiness", and through the integration and interaction with sports and commerce, it has launched "food market", "public welfare market" and "cultural and creative market", and added "pet parent-child activities". The 8th International Friends Kite Competition, the National Sports Kite Championship, the 13th Shanghai Kite Championship and the 4th Games Kite Competition in Fengxian District also launched fierce competitions during this period.

It is understood that the international kite flying field, the opening venue of this event, is the second international kite flying competition field approved by the state and has held many national and international kite competitions. Compared with previous tourism kite festivals, this year's kite festival can better show the characteristics of kites in Fengxian, Shanghai, and deepen the public's understanding of kite culture through three creative exhibition activities: photography retrospective exhibition, kite popular science exhibition and kite flying.