Snack shops are rich in snack products, which not only have high customer unit price, but also have high conversion rate of potential customers. 100-200 square meters of leisure snack shops, the daily traffic is between 10000-20000 yuan, or even more than 20000 yuan.
2. The tastes of Chinese and western dishes affect the types and tastes of leisure snacks. Nowadays, snack food enterprises are good at finding consumers' taste buds from the popular tastes of restaurants, so as to launch new products with unique tastes, such as fresh matcha flavor sent by Haoliyou, the moment when cheese and vegetables are fragrant, the best kung pao chicken potato chips, various brands of tomato sauce and sweet and spicy sauce slices.
In recent years, the taste of potato chips transformed from dishes has enriched Xerox's product line, and product innovation has also brought 8% net income to Pepsi in the past three years, achieving a rapid improvement in performance.
3. The baking industry in the city is becoming more and more developed, which stimulates consumers' purchasing demand. Bakery houses, which are popular all over the country, are deeply influenced by the baking industry in Taiwan Province Province, China, and have developed rapidly in recent two years.
4. Cross-border e-commerce and e-commerce platforms are booming, and imported food will usher in a period of rapid development. According to the prediction of the American Food Industry Association, by 20 18, China will become the world's largest consumer of imported food, and the market size of imported food will reach 480 billion RMB.
Development of snack food
According to public data, the average annual growth rate of imported food market in China is still as high as 15%. According to the prediction of American Food Industry Association, by 20 18, China will become the largest consumer of imported food in the world, and the imported food market in Chinese mainland will reach 480 billion yuan.
With the growing scale of snack food industry, the varieties and types are also increasing. Popular snack foods in the market include the following categories: puffed grains, fried nuts, fried potatoes, fried grains, sugar, meat, poultry and fish, dried fruits and vegetables.
However, there is still a big gap between China's snack food production and that of developed countries, especially compared with the United States, which is a big consumer of snack food in the world. The per capita consumption gap between China and the United States is about 150 times.