At the beginning of the year, Zhang Jiming left Jiante to start a business and founded "Zhang Jiming Marketing Planning Studio". After half a year, Sandy's marketing agency was established.
Sandy Eye-catching Film successfully became a brand in Shanghai market and became a model of 200 1 marketing case.
In 2002
-Zhang Jiming's first practical monograph on the marketing of medicine, health care products and cosmetics was published, with a sales volume of nearly 50,000 copies that year! There is a pirated "seeking quotation" 16 format in the market.
In 2003
-The publication of "Looking for the Market", an internal magazine of medicine, health care products, food and cosmetics marketing sponsored by Sandy. Seeking the Market is a quarterly (changed to bimonthly in 2009) and has been published for 6 years.
In 2004
Iraqis have become popular in southern China, and China ancient health essence has become a regional classic case. Sandy's marketing agency was awarded "Best Marketing Agency Award" and "Best Case Award" by china health care association.
On June 5438+ 10, Zhang Jiming's second marketing monograph "Taking the World with Outwits" was published, which set off a new wave of learning in the field of medical care cosmetics marketing!
In 2005
The first China medical marketing executive monograph published by Tsinghua University Publishing House and written by Zhang Jiming came out, and its title "Marketing without Rules, Implementation with Standards" became a classic sentence in the marketing field.
At the end of 2005, Sandy's marketing agency headquarters moved to Shanghai Everbright Exhibition. Sandy's business has expanded to planning, training, film and television, design, news marketing and other fields.
In 2006
Sandy's "Oriental Medicine Pearl Action Whole Intestinal Health", "Dianhong Pharmaceutical Kang Wang Gutongling Tincture" and "Ziguang Guhan Health Essence" were selected as "Top Ten Key Words of Pharmaceutical Marketing in 2006" in Medical Economic News. Sandy, SFDA Southern Institute of Pharmaceutical Economics and Medical Economic News jointly planned and compiled Perspective-99 Cases of Medical and Health Products Marketing, which was wisely published by Tsinghua University Publishing House and bought by many enterprises as marketing training materials.
Sandy's "Pan Gaoshou Wolf Action Pushes Brand Expansion at Full Speed" was selected as one of the "Top Ten Marketing Events in China in 2006" sponsored by Southern Metropolis Daily and Beijing News and supported by Sina Finance!
In 2007
Sandy's "2 1 century pharmaceutical chain high-end forum-Guhan Health Care and Sword Action" was rated as one of the seven major events in the pharmaceutical industry in 2007 by Medical Economic News.
Sandy was selected as one of the "Top 2007 China China Brand Planning 100".
the year of 2008
From 2004 to 2008, Sandy was rated as one of the top 20 comprehensive advertising companies in Shanghai for five consecutive years.
On June 2 1, Zhang Jiming, the chief consultant of Sandy, was awarded the title of "China Planning Symbol for 30 Years of Reform and Opening-up" at Diaoyutai State Guesthouse, and Zhou Tienong, Vice Chairman of the National People's Congress Standing Committee (NPCSC), personally presented him with a certificate.
-65438+February 1, Zhang Jiming's latest masterpiece "Leveraging Win-Win Six Forces Marketing in China" was officially published and appeared, and many media such as "Asian Journalist" made special reports.
In 2009
Sandy's "Sincerely Gathering Jiuhua Today's World" Integrity Culture Forum was rated as one of the top ten pharmaceutical marketing cases in 2009.
The "China Medicine Elite Club (CME20)" carefully planned by Sandy was announced.
Sandy's new office is officially put into use. At this point, Sandy's headquarters has expanded to 600 square meters.
Sandy was awarded the honorary title of "The Ninth China Times, which influenced the top ten brand enterprises in China".
Sandy was selected as one of the top 100 marketing services (consulting and planning companies) in China in 2009.
Sandy was listed in "2009 Shanghai 4A Manual" top 20 local 4A.
20 10 year
* "Pharmaceutical Marketing" was grandly launched at Xiamen Pharmaceutical Expo.
The "20 10 OTC Marketing Trend Summit Forum" planned by Sandy was successfully held in Xiamen.
Sandy's "Sincere Meeting in Xiamen, Healthy World" was successfully held in Xiamen.
The conceptual marketing of "Total Intestinal Health" planned by Sandy won the "Top Ten Medical Marketing Cases in 2009" sponsored by Pharmaceutical Manager magazine.
"China Pharmaceutical Cosmetics Innovation Marketing Summit Forum" planned by Sandy was held in Shanghai Everbright Exhibition.
The internship base of Shanghai University of Political Science and Law was unveiled in Sandy.
The website of China Medicine Elite Club (CME20) planned and prepared by Sandy was officially launched.
20 1 1 year
-Sandy helped ibuprofen suspension spread on the Internet and successfully made ibuprofen suspension a brand product in children's antipyretic market.
-SUA National Pharmaceutical Association has a wonderful sword, which successfully introduced SUA's "safe weight loss" into the weight-loss drug market.
China's first high-end forum on medical brand crisis warning and public relations was successfully held in Chengdu. Zhang Jiming, chief consultant of Sandy Consulting Group, shared the research results with detailed cases on the topic of "Public Relations of Medical Brand Crisis and Network Campaign".
Zhang Jiming, the chief consultant of Sandy, went to the Brussels Palace in Belgium to attend the graduation ceremony of the president of the Belgian Joint Business School for his Doctor of Management (DBA) degree, and was cordially received by the school leaders.
The 1st13rd boutique marketing salon of China Medicine Elite Club (CME20) was successfully held in Shanghai Sandy Headquarters.
Zhang Jiming, chief consultant of Sandy, attended the ceremony of offering sacrifices to Confucius for pharmaceutical entrepreneurs in China.
"2 1 Century Pharmacy Chain High-end Forum" was held in Xincheng Garden Hotel.
The network news communication of the housekeeping brand "Fumeixin" of Northeast Pharmaceutical Group ended successfully.
20 12
Shanghai Yinnuo Enterprise Management Co., Ltd. was formally established.
The pilgrimage to Jiuhuashan, where "those who get the Tao win the world", was held wonderfully in Jiuhuashan, a Buddhist holy place.
New Media Salon-"How to Make the Internet a New Weapon for Brand Communication" was held at Sandy Headquarters in Shanghai.
Liuli Business School, a professional training platform focusing on the medical and health industry, came into being.
-165438+ 10, the marketing seminar salon of Weibo pharmaceutical enterprises co-sponsored by Sandy Consulting and strategic partners was held in Guangzhou China Hotel.
-65438+February, the first China Big Health Industry Marketing High-end Forum, planned by Sandy Consulting and sponsored by GPHL, was successfully held in Baiyun Mountain and Yellow River.
12 At the end of February, Sandy consulted 12' s classic masterpiece "Marketing at Fingertips" and planned to go public in 13 1 early this month.