When fruit is displayed, customers should feel wow when they look at it. They are uniform in size and packaging, very neat and have a sense of quantity. A sense of quantity doesn't have to be enough. Some can be fake and old, or they can look very impactful. Among the fruits displayed for sale, always check the fruits, pick out the bad ones, throw them away, make up the fresh ones in time, and have a better attitude. More experience sharing in opening a fruit shop, the search function under the circle of friends, and the morning reading class of the fruit shop, welcome to join the circle to communicate with the fruit shop peers. It is normal for fruit to be damaged. It is impossible for a fruit shop not to throw fruit. Don't be afraid of losing money. The more money a fruit shop makes, the more fruit it throws away. Insist on doing it yourself, and the lost money will be earned back slowly. I'm afraid that the more I throw it, the less I dare to take it. The quantity is getting smaller and smaller, the sales volume is getting less and less, and the fruit shop is getting worse and worse.
2. Learn to display fruits according to strategies.
In product collocation, one is to look at the positioning of consumers entering the store, the other is to look at how to distinguish it from peers, and the third is to look at the division of functional areas, such as promotion, experience, promotion, normal display area and so on. Generally speaking, the display principle is horizontal display in the same series, vertical display in the same series, and FIFO at the same time. As for wall hanging and window display, there are also distributed display and isolated display, depending on whether your store has enough space.
3. Display should be suitable for customers.
As for the display, it doesn't have to be beautiful, neat and appropriate. For example, do you need any display skills to pull a cart of fruit with a tricycle? No, pile them all in the car and watch a lot. More experience sharing in opening a fruit shop, the search function under the circle of friends, and the morning reading class of the fruit shop, welcome to join the circle to communicate with the fruit shop peers. If it is a boutique and high-end fruit shop, can it be piled casually? No, high-end customers are picky and pay attention to detail service. So how to display it is related to the positioning of the fruit shop. And a low-end fruit shop to luxury display, obviously want to keep people away, people dare not approach.
4. The display should be rich and the price tag should be larger.
Fruit shops should put as much fruit as possible in the visible area, otherwise customers will feel really full when they look inside. When you are free, put all the fruits in small boxes, and use the plates with plastic wrap to expose the red and yellow of the fruits. The color of ripe fruit is stimulating to customers.