Develop * * * and enjoy the farm model. Make full use of the existing rural resources, respect the current situation of rural development and traditional folk customs, form a residence, a hospital and a place, and transform it into various modes of rural life, vacation and health preservation. And release information through the Internet platform mode, forming various forms of personal customization such as product adoption, entrusted planting, independent planting and house rental. Therefore, farmers will become shareholders, farmhouses will become guest rooms, stored agricultural products will become futures and consumers will become investors.
2. Development planning and strategy of tourism enterprises
Generally speaking, the compilation procedure of tourism planning includes four stages: 1. Task determination stage: the entrusting party determines the preparation unit; Make a project plan and sign it.
2. Contract preparation stage: The entrusting party formulates the project plan and signs a tourism planning preparation contract with the planning unit.
3. Preparatory stage: research on policies and regulations; Investigation of tourism resources; Tourism market analysis; Analyze the competitiveness of tourism development in the planning area, and establish the regional comparative advantages of the planning area in terms of traffic accessibility, infrastructure, scenic spots, service facilities, advertising and so on. And comprehensively analyze and evaluate various constraints and opportunities.
4. Planning stage: determine the theme of tourism development in the planning area; Establish the planning stage and the objectives of each stage; Put forward the development ideas and spatial layout of tourism products and facilities; Design key tourism development projects, estimate investment scale, and conduct economic, social and environmental evaluation; Form the tourism development strategy of the planning area, and put forward the measures, plans and steps to implement the planning, including policy support, management system, publicity and promotion, financing methods, education and training, etc. Write the draft of the planning text, description and annex. 5. Solicitation stage: After the draft plan is formed, in principle, we should pool our wisdom and solicit opinions and suggestions from all parties, and on this basis, we should revise, enrich and improve the draft plan.
3. Development planning and strategic report of tourism companies.
Hello, what is tourism planning management? There are the following points.
1. Have a clear goal, an expected result or product.
2. The implementation of tourism planning projects needs to complete some interrelated tasks.
3. Tourism planning projects need to use various resources to carry out their tasks.
4. Tourism planning projects have specific practical plans or limited life.
If you want to find a professional tourism project planning and design company, you can find Suzhou Huacaitang, which has a first-class reputation. Tourism planning is a scientific planning for the future development of tourism by optimizing the allocation of regional tourism elements and relying on the tourism resources and internal and external conditions in the planning area. In essence, it is a plan to scientifically and reasonably optimize the allocation of production factors related to regional tourism development according to the changes of market environment and the requirements of sustainable development. Tourism planning is a set of legal standard procedures, which is a comprehensive balance, strategic guidance and protection control for the long-term development of destinations or scenic spots, so as to achieve the goal of orderly development. Tourism planning is a framework designed for the development of tourism, so this framework must be long-term, stable and necessary. I hope I can help you!
20 10 to 20 12 Development of Rural Tourism It must be mentioned that the development of rural tourism is also a rural revitalization plan put forward by the Chinese government in recent years. With the vigorous development of China in recent years, industrialization has reached a high level, followed by China's urbanization, which is close to 60%. With the development of industrialization, a large number of rural young and middle-aged laborers have flooded into cities to settle down and find jobs, which has led to the hollowing out of rural areas and the depression of rural lack of young and middle-aged laborers. From the perspective of long-term development strategy, industry and agriculture must develop in harmony, and both are indispensable. Therefore, at this time, from the national strategic level, it is timely and necessary to make efforts to revitalize the countryside.
I am a native farmer, and now I work in the city.
China is rooted in American traditional culture in rural areas, and the focus of developing rural tourism is to explore traditional culture. Vast rural land, green mountains and green waters, unpolluted environment, poetic pastoral life, and agricultural civilization lasting for thousands of years. The future direction of rural development is to promote rural tourism and protect rural ecological environment and livability through ecological agriculture. Because rural areas mainly export agricultural products, the development and construction of rural areas are doomed to be different from those of cities. For rural areas, some places can be modernized, while others can't. For example, roads in rural areas must be built very conveniently. Our government has done a good job in this regard. Now, every village in China is basically connected with cement roads or asphalt roads. In the early years, the slogan "If you want to be rich, build roads first" was finally realized. The original rural historical and cultural landscape can be modernized, and it will lose its original meaning. Even reform is a protective reform.
To revitalize the countryside, we must also uphold the concept that agricultural products come out, people come in and people can come in, and develop rural tourism. How can rural areas attract foreigners to come in for consumption tourism? In fact, if you ask people who have lived in the city for a long time, there will be a simple answer. They will say: I like the blue sky and white clouds in the countryside, I like the slow-paced rural life, and I like Chai Men chickens and dogs in the countryside; Like rural green food, like the humanistic relationship of rural neighborhood clans; I like the traditional folk culture in the countryside. So it is a very systematic and comprehensive thing to do these things well in rural areas. Now that the government has invested enough funds and policy support, farmers should have enough confidence to change their old thinking.
The countryside is a treasure trove of geomantic omen, and each place can create its own regional business card according to local regional characteristics and traditional human history. For example, Xiaogang Village in Fengyang, Anhui Province is the birthplace of the household contract responsibility system in China. By developing rural tourism, you can see modern ecological agriculture here; You can experience the old-fashioned traditional farming pictures of Niu Geng's hand-cranked hoes, and you can also enjoy the pleasant life scenes of thatched houses with fences. Huayang Valley shows you Shen Hao, the leader of overall contracting in ancient times and an outstanding village cadre in the new period, and shows you the spirit of villagers' bold exploration and hard struggle in Xiaogang Village. Xiaogang has such a unique rural cultural history, which attracts tourists from all over the country to visit and makes Xiaogang develop its own rich local farmers through rural tourism. Therefore, the success of Xiaogang village in developing rural tourism is also a mirror that can be used for reference. Of course, every village is different. The development of rural tourism needs the local government and farmers to actively explore and practice and find a suitable development model.
Finally, I sincerely hope that every village in China can prosper and farmers can live and work in peace and contentment!
4. The development plan of the tourism company
With the rapid development of tourism economy, tourism management specialty has gradually developed. Tourism management major is a two disciplines in the Department of Business Administration. Although it is not as extensive as other science majors, it is more refined than other majors.
It is a comprehensive major in tourism, management and culture. Tourism management major is divided into two aspects: the direction of tour guide and international tour leader and the direction of hotel. The training goal of tourism management major is to cultivate applied and extroverted talents who meet the needs of socialist market economy construction and tourism economic development, have good professional ethics and basic qualities of modern tourism and enterprise managers, and have excellent professional skills in tourism management.
5. Development planning and objectives of tourism enterprises
Choosing a career is a major event in life, because a career determines a person's future. Therefore, choosing a career is to choose yourself in the future. It doesn't matter where you stand today, what matters is where you are going next. Everything is established in advance, and it is abolished if it is not foreseen. The secret of success in life is that when the opportunity comes, you are ready! In 20 10, the number of undergraduate graduates in China will reach 3.8 million. Coupled with the impact of the global financial crisis on unemployed college students before 2009, the employment situation will be more severe. Before entering the society and the workplace, it is very necessary to fully understand yourself and design your first job. A hundred steps ahead, half a step ahead. Good career design allows you to win at the starting line and avoid employment dislocation. Only by combining learning with application more closely can we highlight the benefits of talents and society. Through a series of evaluation and self-evaluation, career exploration and job-seeking ability analysis, I finally established my own career goals, formulated a reasonable career plan, and will achieve the ultimate success in my career. 1. Self-awareness of career planning (all-round and multi-angle analysis of oneself) 1. Career interests-Hotel management I always feel energetic and confident. I have always had a lofty goal and ambition. Perhaps since I was a child, I was the best among my partners. I worked as a student cadre in a class or school and organized an activity for everyone. I believe that in my career, my leadership will be further exercised and demonstrated. At the same time, various hotel environments attract me to develop into hotels. 2. Professional ability-English major, strong ability to bear setbacks, adhere to principles, CET-4, national english contest for college students Provincial Excellence Award, basic knowledge of computer, travel agency management, hotel management, long-term student cadre during college, strong organization and coordination ability, and passed the national tour guide qualification examination last semester in junior year. 3. Professional values-respect for team spirit. I think individuals are independent of the collective and subordinate to the collective. Become a master in your field of work; In the specific implementation process of the work, it is inseparable from the guidance and assistance of other staff. Teamwork is advocated and pursued by all companies. This is a cohesive team and the foundation of success. 4. Comprehensive evaluation (combining the comprehensive evaluation of teachers, classmates and friends) (1). Own advantages: a. Work: serious and responsible, devoted to work. All my work requires perfection, and I have certain organizational and leadership skills. B. learning: strong self-study ability, strong interest in learning and strong observation ability. C. life: enthusiastic, optimistic and lively, and cautious in everything. (2), their own shortcomings: A, work: impatient, impatient, easily disturbed by external factors, not decisive enough. B. learning: poor self-control, insufficient learning, too extensive and not deep. C, life: everything is too perfect, emotional control is poor, too concerned about some trivial matters, lack of certain communication skills. Summary of self-cognition: I am serious and responsible, with a strong sense of responsibility, and have certain organizational and leadership skills, but I often demand perfection excessively, which brings some interference to myself and others; Careful in everything, strong in observation and self-study, but still lacking considerable patience and poor in emotional control; Although I have a strong interest in learning, the things I study are too complicated and not deep enough. Personality, and familiar people can communicate well, treat people warmly, optimistic and lively, but a little thing can make their mood fluctuate, too concerned about small things, and lack certain communication skills with strangers.
Two. Career analysis of career planning +0. The analysis of family environment comes from the countryside and has no good family background. Living in the countryside since childhood, I have developed a hard-working, honest and indomitable character; Parents and relatives have great expectations and great pressure on themselves, which is a spur to their career; But my parents don't like it. Don't interfere too much in my future career, so don't worry too much when I don't choose a new career. 2. School environment analysis is my major in tourism management. The main courses offered in this major are: introduction to tourism, travel agency management, hotel management, tour guide business, tourism culture, scenic spot planning and management, tourism policies and regulations, tourism psychology, tourism marketing, employment prospects: tourism administrative departments, travel agencies, scenic spots and hotels, and hotel management. Our school is a college of science, and its major is new. However, a few years ago, the school specially set up a major in tourism management. Our professional teachers and hardware facilities are very poor, which will have a certain impact on our employment after graduation. 3. Social environment analysis With the development of social economy, many objective factors have been added. Fierce competition, untimely birth, is at the peak of human resources in China, the peak of a young man of the same age. Moreover, the global financial crisis triggered by the US subprime mortgage crisis has made this situation worse. With the 2008 Beijing Olympic Games, the 20 10 Shanghai World Expo and more and more large-scale international events to be held in China, the demand for tourism and hotel management professionals in China is increasing, which gives us more choices in employment. It is estimated that by 20 10, senior hotel management talents will become the hottest high-paying class in the workplace. 4. Occupational environment analysis (1). The hotel industry has developed rapidly. In recent years, the hotel industry in China has developed rapidly, and the demand for senior management talents in the hotel market is rising. At present, domestic high-star hotels are mainly domestic local hotels and international franchised hotels. Domestic hotel investors gradually changed from state-owned enterprises to private enterprises, and hotels developed rapidly. (2) Facing the rapid development of domestic hotel industry, especially the development of star-rated hotels, there is a serious shortage of senior management talents in domestic hotel industry. Because of this, many big hotels are trying to recruit senior management talents. (3) The rapid development of domestic tourism has spawned a large number of hotels. In some foreign-funded hotels, due to the expiration of management contracts, foreign managers have changed hands, and hotel managers urgently need localization. There are also foreign hotel management groups involved in the operation and management, and domestic enterprise groups invest, acquire and control hotels. These urgently need high-quality professional managers to participate in management. Judging from the practice in recent years, hotels need pragmatic management talents who love hotel work. Career Analysis Summary: From the above analysis, we can see that under the economic crisis triggered by the subprime mortgage crisis in the United States, although the American economy in China has also been greatly affected this year, we also have some job opportunities after graduating from large-scale international activities held in China in recent years, but we have to consider practical issues. We can't find a job according to the previous standards. We should be down-to-earth and keep a low profile. Opportunities and challenges coexist, but it depends on how you look at them and how you seize them. 3. Career planning and design will develop into hotel management and travel agency management in the future, but mainly in hotel management, according to their own interests and majors, plus the current professional environment. Around two aspects, I have made the following preliminary plans for myself in the next ten years: (1) school preparation period and internship period before employment in 2009-2065438+00: make full use of the advantages of campus environment and conditions, study professional knowledge seriously, cultivate the ability of study, work and life, comprehensively improve personal comprehensive quality and prepare for employment. (2) 2011-2013 Post-graduation career exploration period: After one or two years of continuous efforts, I have initially found a working environment and post suitable for my own development; After finding a suitable job, make some achievements in the work, and lay the foundation for future work development.
(3)20 14-20 19 Work development period: in your own post, you should contribute your strength and fight for your own career. A. Short-term goal: (2009~20 10)( 1) Use the remaining time in school to improve the knowledge level. Now in my junior year, I have learned some professional knowledge, basically mastered the concept of modern service and understood the development trend of modern service industry. In less than a year, I mainly use the advantages of school environment and conditions to cultivate and improve my comprehensive quality, so that I can have strong computer operation, written expression, interpersonal communication ability and certain professional foreign language expression ability before graduation; Learn to write resumes, cover letters and other job hunting skills, learn about job hunting from graduates or teachers, and strive for internship opportunities. (2) Strengthen job hunting skills and exercise your comprehensive ability. Conduct a preview mock interview. Actively use the conditions provided by the school, understand the employer information provided by the employment guidance center, strengthen job hunting skills, conduct mock interviews and other training. Make full preparations for the exercise as much as possible. When writing a graduation thesis, you can boldly put forward your own opinions and exercise your ability and creativity to solve problems independently. (3) short-term hotel internship, familiar with the working environment. Use the months of graduation internship to find a four-star hotel as an internship place in coastal cities and relatively developed cities (Shanghai, Beijing, Guangzhou and other cities); Because hotel work is a service industry, it is necessary to start from the grassroots level and master service skills, so as to better convince people with facts in future management. B. Medium-term goal: (2011~ 2013) (1). Accumulate work experience and contacts to enrich yourself. During this time, I will go to Shanghai to find a four-star hotel to do hotel work, accumulate work experience and find a suitable development enterprise. We should study hard while working. While working hard, we should strive to expand and develop interpersonal relationships and accumulate contacts and experience for ourselves. Read and study more in your spare time to enrich yourself and keep your body and mind healthy. Take advantage of the holiday to walk around and get in touch with the customs of the whole society and other places. (2) Combine practice with theory to accumulate management experience. Starting from a small clerk, I will try my best to do my job well, cultivate my practical ability and put what I have learned into practice reasonably. Understand the basic mode of vocational management, accumulate management experience, and strive to show outstanding achievements in all aspects after two years of familiarity. Only in this way can leaders find that management levels such as supervisors and department managers can better reflect their abilities; And keep learning at work; Strive to achieve a higher position and accumulate experience for future development. C long-term goal: (20 14~20 19) career development period. The target is the executive of a four-star hotel. After several years of work, I have accumulated enough work experience and management experience, and I have also made some achievements in my work. At this time, I will go back to my hometown in Henan to find a suitable job and fight for my career. I will have a stable and peaceful job and a mature and rational attitude in the future, and treat my work and everything with a rational attitude. Four. Evaluation and adjustment of career planning. Evaluation and investigation: the society is constantly changing, and career planning is a dynamic process, which must be adjusted and revised according to the actual situation and factors. Planning and evaluation: Heavy work pressure and intense study will disrupt my plan or make it impossible to achieve it, but I will not be discouraged, and I will strive to pursue my goals and plans. Evaluation time: According to the social situation, it is planned and adjusted regularly once a year. Principle: (1) Respond and adjust in time according to the dynamic development of society; According to a person who likes to find a job that suits him; (3) Considering the friends and relatives around me, the work situation and other factors, the conclusion is that I chose far convenience, and I won't stop pursuing it even if I don't go to the end.
Even if I don't succeed in the end, I believe my life will be interpreted in pursuit and dedication, and this life will not be wasted. The lofty cause comes from unremitting struggle. No matter how difficult the road ahead is, even if thorns stand in the way, I will go forward bravely, and my efforts and sweat will eventually form the joy of success.