Hey ~ the little guide who loves to operate shares dry goods online on time! Share 10 popular marketing suggestions today. September is coming to an end, and June 5438+00 is coming. National Day, Double Ninth Festival, Halloween and Double Eleven pre-sales followed. Every marketer doesn't want to miss any marketing opportunities point. Today, Bian Xiao will take stock of the hot spots of 10 for the whole month, so as to make your marketing trip orderly! 10 node marketing ideas in 2022 this month Key marketing nodes: National Day, Double Ninth Festival, Halloween daily marketing nodes: cold dew, first frost marketing keywords: nationwide welcome, universal every year: basic industry-wide applicable carrier: small programs (if not, you can make small programs through Yuanfeng e-commerce and put them into use quickly. And also provides a wealth of social marketing tools) 0 1 National Day Keywords: National Day, conference tour, activity time: 10/0/0/0/7 Applicable industries: all-category marketing tools: kill by the hour, full delivery, coupon marketing example: every day/kloc-0. During the event, through limited-time special offers, we will create a sense of urgency, stimulate members to place orders quickly, and increase sales. Play reference: Enjoy preferential treatment in the tourist season: businesses in various industries can spread out in the aspects of eating, drinking, living and traveling. , do publicity and promotion, discount. For example, slogans such as "travel special" and "40% discount for the top 50" were printed; You can also give free tickets and coupons through online lottery to attract users to spend; Through word collection activities, the purpose of user innovation is achieved. Clothing bags: During the National Day holiday season, you can recommend portable bags, shoes and boots, or sun protection and mosquito prevention products, and plan activities in limited-time discount. Catering: tourist cities can take the opportunity to launch special meals, plan combined packages, full reduction activities, etc. Because there are many banquets at the National Day wedding banquet, the restaurant can plan activities such as package price of XX yuan/table or full reduction of XXX yuan. Real estate/car: Golden September and Silver 10 is the peak season for buying a house and car every year. For this kind of non-mass consumer goods with high price and long decision-making time, brands can mainly focus on discounts, gifts, discounts and other preferential activities to stimulate users to place orders; Don't set up too many complicated activities, just be eye-catching and straightforward. Wedding: National Day is the peak season of the wedding industry, such as wedding photo studio, wedding banquet and wedding planning. , you can cooperate to launch wedding special gift packages to attract users to place orders. Double Ninth Festival Keywords: respecting the elderly, praying for longevity, climbing mountains and exercising, worshipping ancestors and stepping on autumn activities Time: 65438+4 10 Applicable industries: Shang Chao department stores, clothing, shoes and hats stores and other marketing means: stored value marketing, coupons, lottery, marketing poster marketing Examples: advertising posters caring for the elderly can be posted at the door of the store, and customers over 60 can spend in the store with ID cards and shop. When the store opens the Double Ninth Festival, for example, if you recharge 200 yuan and get 20 yuan, you can lock in customers' consumption in the store by storing the value, and you can also withdraw funds quickly. Play reference: Lottery promotion: merchants carry out marketing lottery activities with the theme of "respecting the elderly", such as winning big gifts by lottery, and giving coupons to thermos cups, foot bath buckets and other products when the store is over XXX to improve product sales. Poster promotion: Posters can add holiday customs and landscape design, promote the concept of respecting the elderly, and at the same time brush the sense of existence in the social circle of users. Key words: World Food Day 2003: Time for saving food:1June 0 16 Applicable industries: grain and oil monopoly, marketing methods of fresh fruit and vegetable stores: gathering groups+self-raising by stores, lottery marketing, for example: launching activities with the theme of "excellent dried rice people", conducting education and publicity around saving food, and planning grain and oil, rice flour and fresh seasonal ingredients. 04 cold dew keywords: cooling down, keeping in good health, eating, adding clothes Activity time: 10 8 Applicable industries: clothing, shoes and hats shops, restaurants, beauty and skin care and other marketing tools: you can't buy enough, kill in a limited time, and market posters, such as posters/WeChat official account tweets: the weather is getting colder, and you can use solar terms to make simple brand posters and tweets, on the one hand, you can learn about popular science and cold dew. For example, the first cup of milk tea in autumn before the explosion; At the same time, some promotional activities and product transformation can be carried out. Catering: Food and beverage outlets can mainly promote the menu of strengthening spleen and nourishing stomach, moistening lungs and moistening intestines. Warm wine that can preserve health, as well as foods that nourish yin and prevent dryness, moisten the lungs and benefit the stomach, such as tomatoes and lotus roots. Fresh fruit: Make a seasonal list of lung-moistening fruits, mainly promote pomegranate and pear, and do full discount activities to increase key sales. Clothing bags: cold dew season, late autumn is coming. Promotional activities began in early winter, and styles kept rising. Autumn models can kill clearance activities at low prices. Beauty and skin care: the biggest problem in early autumn is dry air, and skin sensitivity is prone to occur in alternate seasons. Beauty merchants can introduce hydrating and explosive items, such as masks, essences and skin care suits. 05 first frost keywords: daily life, keeping warm in late autumn, autumn colors, enjoying chrysanthemums and persimmons. Activity time: 65438+1October 23rd. Applicable industries: clothing, shoes and hats stores, supermarkets, specialty stores and other marketing means: less than full, limited time seconds kill, marketing posters. For example, clothing, shoes and hats, merchants began to pay full attention to the autumn collection, and they could carry out large-scale clearance promotion on off-season or previous years' inventory goods, such as registering members. Brand category: making posters of the first frost and popularizing the health knowledge of solar terms. Halloween keywords: trick-or-treating, parties, candy, pranks, dressing up. Activity time:10,31. Applicable industries: Shang Chao department store, catering and other marketing tools: registering to send coupons, gathering groups, sending official WeChat accounts to Weibo, and lottery marketing. For example, we can combine the holiday elements of Halloween to package stores, create an atmosphere, and launch limited special packages for Halloween, online and online. There is also a promotion activity of "new users register to send coupons" to attract a wave of members by Halloween fever. How to play: WeChat official account tweet preheating: Before Halloween comes, brand merchants can plan tweet preheating activities in advance, which will be fun+welfare, highlight highlights and target users in advance. Halloween promotion: You can do some activities with full discounts, make use of team battles, attract users' consumption through price advantages, hold lucky draws, and spread widely. Alcohol: With the theme of Halloween carnival, alcohol and aquatic products can be classified and promoted, with full reduction and discount, and membership recharge marketing can also be done. Catering shops: Catering businesses can decorate their shops with elements of Halloween festivals, launch exclusive Halloween packages, design food around Halloween festivals, and attract users to take photos and send them to friends circle for publicity.