1. The planning, production and promotion strength of ratings programs and large-scale activities: The Central New Film Group has a strong planning and production ability of TV dramas and documentaries. The Central New Film advertisement can not only tailor and launch programs and activities with differentiated positioning and ratings potential for partners, but also promote them to target people and regions with the help of CCTV's influence and contacts. At present, with the help of the program library of Xinying Group, Central Xinying Advertising has provided a large number of documentaries and TV dramas with ratings for many cooperative media.
2. Unique and rich channel management concept and experience: The advertising team of Central New Film once exclusively represented the advertising time slots of commercial programs such as Liaoning Satellite TV and Travel Channel, and currently exclusively operated the advertising time slots of Corps Satellite TV, Ningxia Satellite TV, Ningxia Film and Television Channel, Ningxia Economic Channel, Xinjiang Satellite TV and Yanbian Satellite TV. Because the Central New Film Advertising fully realizes that ratings and word-of-mouth are the foundation and booster for the long-term stable growth of channel operation, it focuses on the development of diversified advertising products, the screening and maintenance of customers, the seamless connection between channel programs and editing and broadcasting teams, and the assistance of multi-channel publicity and promotion.
3. Professional team and strong customer resources: Most of the planners, producers and operators of CCTV, Beijing TV, well-known cases at home and abroad and regional institutions have rich customer resources and the idea of pursuing innovation. Through communication and sharing with cooperative media, we will provide partners with multi-faceted and targeted products and solutions.
4. Strong market insight and adaptability, innovative ability of advertising programs: In response to the new regulations and policies of the State Administration of Radio, Film and Television on health programs on 20 14, the central new film advertisement has made full preparations: on the one hand, it firmly grasps the end customers of many industries, maintains efficient communication with customers, and effectively maintains the stability and price of cooperation with the media; On the other hand, we have also worked hard to create many new advertising programs with market potential, such as Wonders of the World, Global Buyers, Handsome Men and Wife, etc. These programs can help the media put an end to possible advertising censorship problems, bring stable economic income and improve the attention and ratings of corresponding periods.
Legal Representative: Wang.
Date of establishment: 20 13- 12-27.
Registered capital: 85 million yuan.
Area: Beijing.
Unified social credit code: 9111000089696867g.
Business status: Opening.
Industry: leasing and business services
Company type: other limited liability companies
Personnel size: 50-99 people
Address: Room 333, Building 25, No.67 North Third Ring Road, Haidian District, Beijing.
Business scope: design, production, agency and advertising; Film and television planning; Organize cultural and artistic exchange activities (except performances). (Enterprises independently choose business projects and carry out business activities according to law; Projects that must be approved according to law shall, after being approved by the relevant departments, carry out business activities in accordance with the approved contents; Shall not engage in business activities of projects prohibited and restricted by the industrial policies of this Municipality. )