1. Management Status of Pet Hospital Industry in China
2. List of investment categories and costs of pet hospitals
3. The current overall profitability of the industry
4. Hospital charges and industry supervision.
According to public data, by the end of July, 20 19, there were more than 23,000 pet hospitals in China, among which the proportion of pet hospitals with certain professional standards and chain operation was less than 10%, and the remaining 90% pet hospitals were operated by single stores, mostly small and medium-sized, with operating area of less than 300 square meters.
In these small and medium-sized single pet hospitals, their roles are usually extremely diverse. In addition to the main medical business, they also take care of selling pets and pet products, giving pets medicated baths and doing beauty treatments, with the intention of making up for their low income by "combination boxing": the market is not good, and they can't make money just by treating pets.
It is difficult for pet hospitals to tear the profiteering label.
But the conclusion reflected by the data seems to be quite different from the above.
According to the White Paper on Pet Industry in China in 20 19 (2018.1-2019.8), the annual per capita consumption of a single pet dog reached 6082 yuan, up 9% year-on-year. The average annual consumption of a single pet cat is 4755 yuan, up 10.3% year-on-year.
In terms of medical care, the average annual medical expenses for pet dogs are 1557.2 yuan; Pet cats 1446. 1 yuan, of which vaccines and deworming account for the vast majority.
The annual consumption growth rate of pets is considerable, and the growth of the number of pets is not inferior. According to the data, the number of pets in cities and towns nationwide reached 9910.5 million in 20 19, an increase of 8.4% year-on-year.
Driven by the annual pet consumption and the number of pets, the scale of the pet market has finally exceeded 200 billion. The 20 19 white paper on the pet industry in China shows that the overall consumption scale of the pet market reached 202.4 billion yuan, up by 18.5% year-on-year.
Through investigation, Huajing Industrial Research Institute concluded that in 20 19 years, pet food accounted for the largest proportion in the whole pet market, accounting for 34%, with a market scale of 68.82 billion yuan; Followed by pet medical care, accounting for 23%, with a market size of 46.55 billion yuan.
In contrast, in 20 18, pet medical care accounted for less than 20% of the pet market, and the market size was about 33.8 billion. If we continue to subdivide the pet medical market, it can be divided into three parts: pet medicine, pet hospital and pet vaccine, of which pet medicine and pet hospital account for 52% and 46% respectively, and pet vaccine accounts for 2%, and the market scale is 242 1 100 million yuan, 210.41100 million yuan and 930 million yuan respectively. In 20 18, the market size of pet hospitals is about 20 billion yuan.
The data shows that both the pet market, the segmented pet medical market and the segmented pet hospital market are showing a growing trend.