Some market profiteers use the public's attention to hot topics such as life and health, food safety, environmental protection, public events, etc. to create a shocking atmosphere through rumors, and gradually amplify social anxiety. In the process of increasing "temperature" and "heat", they take the opportunity to take a ride to market their products or mobile apps.

The survey found that there are obvious interest mechanisms behind many "love rumors", which have shown the trend of decentralized production and industrialized production, and also derived many communication interest chains.

Expand platforms such as information WeChat, restrict or even seal up direct rumors such as WeChat official account, refute and clarify relevant rumors in time, and at the same time intensify investigation and punishment, so that such rumors can be dealt with promptly and forcefully, paying huge costs, unprofitable, not worth the loss, and losing the motivation and necessity of manufacturing and spreading WeChat "caring" rumors.

For example, enterprises, institutions or individuals that create "love" rumors, whose harm can be quantified and cause losses to others and society, shall be ordered to make corrections, explicitly give equal compensation, and impose a fine of more than one time and less than one time punitive;

Can not be quantified, shall be ordered to make corrections, and set a huge minimum fine. Wechat WeChat official account and WeChat communicators who help spread false "caring" rumors have illegal income shall be ordered to make corrections, confiscated in full, and fined more than one time but less than one time; If there is no illegal income, it shall be ordered to make corrections and set a huge minimum fine.

Baidu encyclopedia-caring for rumors