There are two kinds of goods in JD.COM Mall, one is self-operated by JD.COM, and the other is self-operated by JD.COM. The other is a third-party seller, and the goods are not necessarily genuine. There are still obvious differences between the two in delivery speed and after-sales service.
Third-party sellers, like Tmall merchants, are registered companies with a certain scale and guaranteed quality, but the service is still worse than that of shopping malls.