Event promotion plan article 1
May 18, 20_ is the 24th legal "National Day for Helping the Disabled". While vigorously promoting the building of a well-off society in an all-round way. Organizing activities to help the disabled is of great significance to comprehensively promote the development of the cause of the disabled, vigorously carry forward the humanitarian spirit and create a harmonious, civilized and progressive campus environment.
I. Theme
Join hands with the disabled to enter the spiritual world
Second, the significance
"National Day for Helping the Disabled" is an important carrier to publicize the cause of the disabled. It will greatly enhance the society's attention to the disabled, a particularly difficult group, and the Paralympic Games, and further create a social atmosphere that cares for the disabled and supports the development of the cause of the disabled in the whole society.
Three. Activity time: May 13 to May 18.
Four. Main activities and schedule:
1. According to the theme of this day, our school held a special meeting, and combined with the actual situation of our school, we planned and deployed the activities of this day.
2. Do a good job in helping the disabled, and do a good job in four publicity columns. Each class published a blackboard newspaper with the theme of helping the disabled day. The school's gallery and related pages have been updated. Clean up the environment Arrange classrooms, greet the 23rd Day of Helping the Disabled with a brand-new look, create a good atmosphere through the propaganda of horizontal slogans, and promote the rapid and good development of special education!
3. School leaders conducted home visits and condolence activities for some disabled children.
4. Strengthen theme propaganda and feel social care with your heart.
On the occasion of "National Day for Helping the Disabled", the school will make full use of the flag-raising ceremony, theme class meeting, class blackboard newspaper and other publicity main positions, strengthen the publicity of the significance of the _ _ _ _ National Day for Helping the Disabled, vigorously publicize the concern of the party, the government and all walks of life for the cause of the disabled for many years, and let disabled students feel that they have not been forgotten by society, but that there are so many caring people helping them and deeply appreciate the warmth of the socialist family.
Activity promotion plan 2
First, the publicity background
Social practice in colleges and universities is an integral part of higher education and an important measure to serve students' quality education, which is helpful to improve students' ideological and political quality and professional quality and strengthen the transformation of college students' social roles. Lushan Education Society of Hunan Normal University set up a summer education research team in Chuxiong, Yunnan, to respond to and practice the call of the State Council of the CPC Central Committee on "building a new socialist countryside", and to be grateful, repay and serve the society.
Two. Publicity theme
Send education to the countryside-let love diffuse fragrance
Three. Publicity purpose
The purpose of our publicity is to improve the influence of our teaching team and show the results of our teaching to everyone. In the process of publicity, we will have a good understanding of the education situation in the teaching area, bring knowledge to the children there, and lay the foundation for our future education. This is also the original intention and hope of our teaching-bringing those children not only the knowledge in books, but also better ideas. Let our love pass on!
Four. advocator
Team leader: Zhang Wenjing
Members:, Russell, Li Jing and Zhu.
Verb (abbreviation of verb) publicity time
April _ _ to late September (tentative)
Intransitive Verb Publicity Unit
Lushan Education Society, School of Education Science, Hunan Normal University went to Yongren County, Chuxiong Prefecture, Yunnan Province to teach in summer.
Seven. Propaganda means
1. Media promotion, with the help of various college students' websites: Star Network, Xiangwang Network, Campus Network, News Network, etc. And contact the local media to actively communicate and cooperate. Make full use of favorable resources to publicize this teaching activity.
2. Banner publicity. We will make a banner for this teaching to start our publicity.
3. Post posters to introduce the significance and necessity of this activity, and update the overall progress of the activity in a timely manner in conjunction with other ministries and commissions.
4. Online publicity, we set up a special blog, Weibo. Introduce our latest development and activity flow, and spread teaching to more students by publishing some contents about teaching in qq groups of various institutions.
Eight. Propaganda process
(A) pre-planning and publicity
1. data preparation: pay attention to the local education situation, do a good job in publicity and reporting, prepare a publicity plan for future practice results, and select typical news for discussion and research.
2. Team training: collect the propaganda manuscripts of teaching and training over the years, and do a good job in storing and sorting out news manuscripts and pictures. Summarize the harvest in the preparation stage, determine the division of labor in the early stage, strengthen team consciousness, enhance news sensitivity, buy newspapers, read websites, understand the characteristics of news media and summer practice columns, and increase the understanding of news reports.
3. Contact with the media: collect and sort out the media contact information and news reporting channels before June 1.
4. Data preparation: publicity tools such as digital cameras. Clear the shooting task.
5. Banner preparation: responsible for team clothing design and other logo supplies and early publicity banners, ink paintings, paintings, leaflets and other advertisements.
6. Scheme planning: define the highlights of activities, understand the process and significance of each activity, and tap the news points of activities; Overall planning publicity steps and tasks, clear division of labor, etc.
7. Weibo, Blog Creation: Apply to join various media forums and blogs about campus news and summer practice, start a blog of practice team, and conduct news promotion and experience exchange.
(2) Mid-term publicity
1. Promotion of specific activities:
Prepare to film the class activities of the teaching team members, as well as the whole shooting process of the scenes and cultural performances during the investigation.
2. Make posters, news reports, contact the media and expand the influence of the event.
3. Experience sorting: assign a team member to collect and sort out the daily experience of each team member and do a good job of filing. Summarize the experience and lessons reported by the teaching team in the past, remind the whole teaching team to establish a broad awareness of publicity, guide the writing of the team's teaching diary and experience from the perspective of publicity, and let each team member have a basic awareness of publicity.
4. Make plans for the farewell party before June 20th, and generally arrange the party programs.
(3) Post-publicity
1. Photo and dv editing: organize and archive photos and dv in activities.
2. News arrangement: Organize and file the relevant news photos released by various news media during the event.
3. Make a report: Make a book of news, experiences and photos.
Nine. Field fund
(a) banners, brochures, inkjet production.
(2) team uniform
(3) Publicity and media liaison expenses
(D) Production cost of later publications and dv
Article 3 of the activity promotion plan
First, the name of the promotional film: "Home, Sixteen Feelings"
2. Organizer: Youth League Committee of Shandong University of Technology Business School
Organizer: Shandong University of Technology Business School Association
Third, the shooting time:
Four. Activity background:
As one of the three major business schools in Shandong University of Technology, under the guidance of the Youth League Committee of our school, the business school community adheres to the purpose of "serving students wholeheartedly", provides students with a colorful activity platform, enriches campus cultural life, implements the work functions of "service, supervision and management", formulates a vertical service system for community work, and enters the community to improve the community. At present, there are 16 college students' associations in our college, which are the largest, the most comprehensive and the most complete organizational system. It is the first college-level association to start membership service and create a new media platform, and it is also the innovation base of Shandong University of Technology. In addition, in 2020, he won the "National Excellent University Association Award" in the "National Excellent University Association" activity, and won the titles of three celebrity associations and three excellent associations in the school association evaluation, with remarkable achievements.
The meaning of verb (the abbreviation of verb) activity:
Guided by the "home" culture of unity, honest and frank, youth and vitality, the production of this promotional film aims to promote the construction of community culture in our college, enrich the campus cultural life, improve the popularity of the community, enhance the campus cultural taste and lead the campus cultural fashion. Urge CSU to give full play to its leading role as a community coordination organization in order to expand its scope.
Teachers, students and the outside world fully understand the business school association and the associations of various business schools, and build brand social associations with the active young people of contemporary college students. The film actively responds to the call of the May 4th Movement, unites young people, cultivates and inherits the university spirit, builds an effective publicity platform for self-education, self-management and self-service in colleges and universities, and comprehensively carries out meaningful, in-depth, tasteful, valuable and meaningful community activities, laying a good foundation for creating a youthful, diverse and rich campus community culture and providing a publicity platform for creating a family-friendly theme atmosphere of community culture.
Market analysis of intransitive verbs;
1. Compared with TV and newspaper media, publicity in schools is cost-effective and can be achieved with the least amount of money.
2. There are frequent personnel flows and close contacts between universities. Our college has a large number of students from all over the country, which is of great help to the promotion of product brands.
3. College students have a strong ability to accept new things, and it is easy to form a trend, which quickly radiates to the surrounding areas. If the merchants can effectively publicize through the shooting of the corporate propaganda film of the business school, the effect can be imagined.
4. Taking this opportunity, the Social Affairs Association of our college will try its best to help sponsors establish brand image, push products to college students, and achieve a win-win situation for this event!
5. The cost of this promotion activity in colleges and universities is not comparable to that of other media, and the cost of several advertisements can even be promoted in colleges and universities for several years. Moreover, this kind of promotion activity is also an important part of campus culture, which is strongly supported by the school, lively in form and obvious in effect.
6. The nature of the filming activity of this promotional film is quite special. Merchants can choose the channels sponsored by equipment and prizes for publicity, and the effect can be imagined.
Seven, publicity plan:
1. Leaflet: Send it to the doors of dormitories and canteens in dormitory areas.
2. Exhibition board: put one in the canteen and one in Teaching Building No.3, which will last until the filming activity is over.
3. Banner: Hanging at the entrance of the canteen and on both sides of the road, one week before the event until the end of the event, it is clear at a glance, expanding the influence of this promotional film shooting.
4. Posters: put up large posters on all the publicity columns of the whole school, which are warm, energetic, fresh and elegant, and put them on all the publicity columns on campus and in student apartments one week before the activity.
5. Campus radio: You can use campus radio to promote lunch and dinner activities.
6. Notice by flying letter: The Youth League Committee sends a flying letter to inform the class committees of each class to pass it on to the class.
Eight, shooting process:
1. Collection time for planning ideas: April 20th to May 10.
2. Solicitation method: Submit the creative book to Room 4 13 of Teaching Building No.3, or submit it through WeChat and Renren.
3. Specific process: According to the shooting arrangement, a professional photography team is invited to shoot, and the actors are mainly from within CSSF, which fully embodies the elegance of CSSF and the community, shows the characteristics of community activities and deeply embodies the cultural connotation of CSSF. The music adheres to originality and is sung by members of the Society for Social Harmony. Later, video and music will be integrated to improve the content of this promotional film.
Nine. budget
X. merchant sponsorship scheme
Article 4 of the activity promotion plan
? Activity objectives:
1. Know the labels of recyclable and non-recyclable, and learn to divide garbage into recyclable and non-recyclable garbage.
2. Experience the impact of environmental pollution, know that littering will pollute the environment and have a preliminary awareness of environmental protection.
3. Understand the hazards of garbage.
4. Learn to care for the environment and don't do "forbidden" things.
Activity preparation:
1. Decorate a messy bear house and a clean rabbit house.
2. Old newspapers, beverage bottles, waste paper boxes, waste batteries, peels, dead leaves, vegetable leaves, etc.
3. Recyclable trash cans, non-recyclable trash cans and waste battery recycling trash cans.
Activity flow:
1, the teacher leads the children to observe the bear house and the rabbit house, and asks the children to talk about their feelings and compare the differences between the two small animal houses. Stimulate children's desire to pick up garbage.
2. Teachers display recyclable and non-recyclable signs. Guide children to learn classification.
(Show the recyclable sign), Q: What is recyclable? What rubbish is recyclable in our life?
(showing the sign of non-recycling), Q: Why is it called non-recycling? What kind of garbage is not recyclable?
3. Help the bear clean up the garbage.
4. Collective inspection to further deepen children's understanding of recyclable and non-recyclable garbage.
5. Form an "environmental protection team" to check the garbage classification in kindergartens.
Activity reflection:
"Garbage" is the first choice for environmental education. Teachers grasp the "recyclable" and "non-recyclable" of garbage, help children experience the impact of garbage on the environment, and play a positive role in cultivating children's initial awareness of environmental protection. It can be seen that the resources in the surrounding life can become the educational resources of kindergartens if we use them skillfully, and life is full of education.
Encyclopedia: Garbage is a solid and fluid substance that is neither needed nor used. In densely populated cities, garbage disposal is a headache. The usual practice is to collect it and send it to a landfill for landfill treatment, or burn it in an incinerator.
Article 5 of the activity promotion plan
I. Background of the event
University is the beginning of life. We left our long-term dependence home, left our familiar homeland and came to Suzhou, a city that may be strange to most people. Will you habitually take a look at whether there is a hometown association when passing by the publicity column? Do you still expect a fellow countryman friend to talk about his hometown and go home together? Do you still talk excitedly to your friends as soon as you hear your hometown? Since we all love our hometown so much, since we are eager for more people to know about our hometown, let's boldly introduce it to you!
Second, the purpose of the activity
1, give students a chance to show their hometown and let them know more about their hometown.
2. Exercise students' speaking ability and expressive ability on the stage.
3. Let students learn to practice writing a beautiful personal profile with PPT for future use.
4. Through this activity, improve students' creativity and cooperation spirit.
5. Enrich campus cultural life, so that students can get a good relaxation after studying.
Third, the object of the activity
All students of the School of Biochemical Materials
Fourth, the activities of publicity.
1, early publicity, widely improve student participation.
2. Contact the Propaganda Department to make a poster about this activity.
3. Each class first conducts its own class pre-selection, selects the excellent PPT works of its own class, and submits the student list to the Life Department.
Verb (abbreviation of verb) activity content and process
1, activity content
Make a PPT in groups of 2-4 people to show their hometown. It is required that the PPT homepage must have the list of participants (photos can be attached), the content of division of labor and the class to which it belongs. The speech lasted less than 5 minutes.
2. Activity flow
Divided into the first half and the second half, the midfield played a mysterious game to test EQ. The winner will get a special gift! (sponsored by the Ministry of External Relations)
3. Scoring rules
First, PPT production requirements (60 points)
1, PPT theme design has content related to hometown; 10 point
2. There are layers and coherence between slides; The logic is smooth and the transition is appropriate; 20 points
3. The overall style is smooth, the templates are coordinated, and the layout and arrangement of the works can properly express the theme: 20 points.
4. Rational use of PPT new functions, new technologies and other software: 10.
Second, the level of speech (40 points)
1, image and demeanor: it is required to dress neatly, behave generously, behave naturally and appropriately, reflecting the spirit of vigor and vitality; Pay tribute to each other; 10 point
2, no recording speech, loud voice, standard Mandarin, appropriate speech speed, fluent expression, paying attention to speech skills and appropriate movements; 20 points
3. Comprehensive impression: the judges will evaluate the quality of the comprehensive speech according to the on-site performance of the speaker; 10 point
note:
(1) The President, Secretary and Minister of the Student Union serve as judges.
(2) The top five winners will be awarded certificates and souvenirs, and six to eight winners will be awarded participation prizes.
Time and place of intransitive verbs' activities
Need to decide or solve
Seven. Organizer of the event
Department of life, school of biochemical materials.
Article 6 of the activity promotion plan
Activity time: September 20th _ _1—11.
Purpose: Through education and publicity activities, guide the majority of young people to learn safety knowledge and improve their awareness of self-protection.
Specific content:
The first is to hold the launching ceremony of "Protect yourself and start with me" safety education week.
On Friday, September 1 Sunday, the launching ceremony of "Protect yourself and start with me" safety education was organized in combination with the opening ceremony and flag-raising ceremony. President Li made a mobilization speech, and the director of the moral education department made specific activities arrangements and requirements.
Second, hold a class meeting with the theme of "protect yourself and start with me"
Each class should closely combine bad students. Behavior habits, select typical cases that happened around students, organize and guide students to discuss in depth the security risks around them, especially the "5, 3 1" incident (a student in our school died of throwing objects at high altitude) and the phenomenon that some students have been found jaywalking and entering black Internet cafes, and educate students to start from themselves, abide by traffic rules, observe social morality, and not throw objects and play with fire at high altitude. Always pay attention to safety matters. The class teacher must make a summary after the students' discussion, and educate the students to improve their safety awareness and self-protection awareness.
Requirements:
1, each class organizes its own time. But it must be completed before September 1 1.
2. Each class should submit the words and pictures of the class meeting activities to the school moral education office before September 12.
Second, carry out safety education class small window appraisal
Each class will produce a blackboard newspaper with the theme of "safety and civilization", and the school will evaluate it.
Requirements:
1, the theme is clear, the content is rich and instructive, and there are no intellectual mistakes or typos.
2. Small windows should fully demonstrate the safety education carried out by the class.
Three, invite the police or the vice president of the legal system to the school to hold a safety education lecture.
Fourth, fire knowledge lectures.
1. Watch "Fire and Self-rescue" in "Education Collection of Safety Self-rescue" to learn about the causes and prevention of fire, how to protect yourself in fire and the knowledge of self-rescue in fire.
2, fire knowledge lectures. Through the introduction of water spray, water mist, water cannon and other fire extinguishing technologies and carbon dioxide, foam and other fire extinguishing materials, this paper expounds the characteristics and application scope of various fire extinguishing devices, and emphatically explains the use methods of common fire extinguishers. Some interactive links about fire safety signs, alarm and self-help knowledge were arranged in the lecture, which not only enriched students' knowledge of fire safety, mastered the essentials of fire self-help, but also strengthened students' awareness of fire safety.
3, organize students to watch the fire knowledge wall chart.
4. Hold self-rescue drills for disaster escape, strengthen students' self-protection skills and improve their self-protection and self-rescue ability.
Five, carry out various forms of safety education and publicity activities.
During the activity week, the school hangs safety education banners, and at the same time makes full use of blackboard newspapers, bulletin boards, campus networks and other forms to carry out safety education publicity, creating a strong safety education atmosphere. Each class can also send small correspondents to actively contribute to the moral education department of the school to publicize the safety education activities of the class.
September 20th __ 1
Article 7 of the activity promotion plan
Singles Day is a popular entertainment festival for young people, and it is proud to celebrate that they are still single ("single" means "single"). Singles' Day was born on campus, spread through the media such as the Internet, and gradually formed Singles' Day culture. 65438+1 October 1 is a small singles day, 65438+1October1and 65438+1October1is a middle singles day, and General Singles' Day refers to 1 1.0 1.00. According to a sample survey conducted by the National Bureau of Statistics, the ratio of male to female at birth is nearly 120: 100, which is the highest in the world. It is estimated that by 20__, there will be 30 million to 40 million more men of marriageable age than women in China. So at this time, Tmall Taobao launched an activity planning scheme to provide online shopping carnival for the majority of otaku otaku girls.
As a Taobao shop owner, if you want to come up with a planning scheme, it's very simple and you can get it right away. For example, an activity planning scheme and an explosion plan of a product itself can all be used as planning cases. According to the information of Singles Day and the available promotion resources, the activity planning scheme is put forward.
I. Theme of the event and its concept
Bachelor, there is no reason to give 50% discount on fashion shopping.
Communication concept, with the concept of fashion bachelor (the copywriting and pictures used in promotion, including page making, all revolve around this concept) as the communication breakthrough point, and spread the activity page through various channels.
Second, the plan implementation process summary
1, 65438+1October1-16
Collect the materials needed for preparation and promotion (including Weibo account number, Want Want number, copy required for promotion, picture materials, etc.). ), and talk about the customer service recommendation activities during the event.
2.No. 10,No. 17-No.3 1
All promotion channels began to promote Weibo, and Weibo began to operate simultaneously.
3.165438+1October 1-5
Weibo started a new prize forwarding, and participating stores began to post activity preview maps to jump traffic to Weibo.
Enter the preview page of sharing courtesy activities, and share this page to get 5 yuan coupons.
4.165438+1October 6th-1 1.
After 17 days of forum promotion feedback data, select high-quality forums to directly promote soft pages.
The homepage is publicized through various channels.
Time is running out from double 1 1. In short, if it is a planning case, we must pay attention to the integrity of the process and the implementation of the promotion planning plan. You have to enter the situation, because you planned it, what kind of resources are needed to cooperate with you, what kind of situation will happen in the activity, how to solve and avoid it, and so on. You must make it clear, at least take precautions, so it is a simple planning case.
Activity promotion plan 8
According to the spirit of the Notice of the State Grain Bureau, the Ministry of Agriculture, the Ministry of Science and Technology, the Central Committee of the Communist Youth League and the All-China Women's Federation on Doing a Good Job in World Food Day and National Food Saving Publicity Week, this activity plan is formulated in combination with the actual situation in our province.
First, the general idea.
Carry out the activity of "promoting grain to benefit farmers and enter every household", organize agricultural science and technology experts and agricultural college students to go from village to village, go deep into the fields, publicize grain production and circulation policies, and listen to the voices of grain farmers; Carry out the propaganda of loving grain and saving grain, and popularize the technology of loving grain and saving grain; Explore advanced models and publicize the deeds of a group of advanced people who safeguard national food security.
Second, organize and lead.
Organizers: _ _ Provincial Grain Bureau, _ _ Provincial Agriculture Committee, _ _ Provincial Science and Technology Department, * * Communist Youth League Committee, _ _ Provincial Women's Federation. Co-organizers: _ _ Agricultural University and _ _ Municipal Grain Bureau.
Third, the theme of the event
World Food Day: "The climate is changing, so is food and agriculture."
National Food Care Publicity Week: Actively respond to climate change and promote grain loss reduction and efficiency improvement.
Four. Activity arrangement
(1) launching ceremony. The Provincial Grain Bureau will jointly set up an activity leading group with the Provincial Agriculture Committee, the Provincial Science and Technology Department, the Communist Youth League Committee and the Provincial Women's Federation. 65438+ 10 65438+6 June, the launching ceremony of the whole province was held in _ _ _, and all cities should hold it simultaneously to form a propaganda momentum and carry out a week-long activity of "promoting grain and benefiting farmers into thousands of households" (65438+ 10 65438+6 ~ 22 June).
(2) the content of the activity. The municipal food department, jointly with relevant departments, is responsible for organizing local activities as a whole, with counties (cities, districts) as the main body, and counties (cities, districts) respectively send 1 ~ 2 activity groups, with 3 ~ 5 people in each group, composed of personnel from food, agriculture, science and technology, Communist Youth League, women's federations and other departments, and choose 2 ~ 3 villages to go deep. The research contents include "publicizing the policy of grain production and circulation, popularizing the knowledge of loving and saving grain, listening to farmers' voices and exploring advanced models" and so on.
"Publicity of grain production and circulation policy" mainly takes the form of expert preaching, discussion and exchange, home visits and distribution of brochures; "Popularizing the knowledge of loving grain and saving grain" can take the form of special lectures, interactive answers, on-site guidance, and distributing small household appliances that love grain and saving grain to explain to farmers the technical knowledge of saving grain and reducing losses in grain production, harvesting, transportation and storage; "Listen to the voice of farmers" takes an in-depth investigation of food problems in rural farmers and fields, and carefully listens to farmers' opinions and suggestions on food policies; "Advanced model of publicity and reporting" takes the form of centralized publicity and reporting, and at the same time publicly exposes behaviors that infringe on farmers' legitimate rights and interests, such as non-implementation of national grain policies and "IOUs".
All localities can also combine the actual and local characteristics, adopt flexible and diverse activities according to local conditions, and carry out various activities with emphasis and innovation, so as to achieve practical results and ensure the climax of the activity of "promoting grain and benefiting farmers into thousands of households". The Provincial Grain Bureau will work with relevant departments to form an inspection team and go to various places for inspection.
(3) activity summary. After the activity, the municipal grain bureaus shall, jointly with relevant departments, conscientiously sum up and report the development of municipal activities to the Provincial Grain Bureau, Science and Technology Department, Agriculture Committee, Youth League Committee and Women's Federation before June 26th 10.
Verb (abbreviation of verb) related requirements
1, highly valued and carefully organized. It is necessary to arrange necessary funds to ensure careful planning, clear division of labor, measures in place and strong support.
2. Strengthen publicity and create an atmosphere. During the activity, it is necessary to conduct centralized publicity at the same time, and comprehensively use print media, television, radio, websites, WeChat, Weibo and other media to promote the "Walking into Ten Thousand Families" activity, create a good public opinion atmosphere, and invite journalists to participate in the activity when necessary.
3. Frugal, pragmatic and efficient. We must conscientiously implement the spirit of the "Eight Provisions" of the Central Committee, adhere to thrift and hold meetings, and strictly prohibit formalism and extravagance. We should attach great importance to safety protection to ensure the safe and smooth activities.
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