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There were advertisements in ancient times! What advertisements were there in ancient times?
Turn on the TV and advertisements can be seen everywhere. In today's era of information explosion, many people joke about it, and the programs on TV are simply commercial advertisements. This seemingly joke really reflects the developed side of advertising information today. Television advertisements, big screens in shopping malls, and even fashion weeks and comic book exhibitions are all forms of advertisements. Moreover, many people will question how to carry out publicity in such an underdeveloped era as ancient times. Although there was no clear word advertising in ancient times, in fact, ancient people used their wisdom to achieve the purpose of advertising.

1. Oral hawking With the development of society and the construction of civilized cities, small vendors have been banned according to law, just to create a better market environment, so hawking products is rarely seen in modern times. But in ancient times, when science and technology were extremely underdeveloped, Hawking was indeed the most important propaganda method. Through some costume dramas, we can also get a glimpse. We often see roadside vendors pushing their trucks to set up stalls along the street in the play. There are all kinds of goods on both sides of the road, and there are even acrobatics and juggling performances. In fact, this sales method reached its peak in the Tang Dynasty. This is also the most common way of advertising.

Second, the physical display of goods In ancient times, barter was also a common way of trading. How to sell your product, or change it into something you like, needs an alternative advertising method to promote it. The physical display of goods is the most direct way of outdoor advertising. You can get your favorite goods or coins by showing the advantages of your goods to the audience or by showing different advantages according to different people's preferences.

Third, in addition to the above methods, the ancients were also very wise. As early as ancient times, people used flags, lanterns, plaques and other items for text propaganda. The most common is the wine table hanging in front of the restaurant, which is the oldest way for restaurants to attract business. There are many other ways, such as plaque, to show the value of your goods with the most intuitive words and attract more customers.