By consulting some related thesaurus or using some forbidden word detection tools, "nature" belongs to some variants in the total number of forbidden words in beauty category. On some tools, it is classified as a forbidden word (sensitive word). In the beauty category, "pure natural" is clearly marked as a forbidden word, while "natural" is considered to be usable, but it should be used with caution.

What are the taboos? Since the implementation of the current advertising law, on the basis of in-depth interpretation of the advertising law, various e-commerce platform websites have summarized some common illegal and illegal advertising operation and promotion words, which are collectively called forbidden words. Forbidden words mainly refer to illegal words such as radical words, false exaggerated words and misleading words. Therefore, whether a word is illegal or not depends more on its propaganda and promotion.

In order to ensure the safety and legality of operation and promotion, it is suggested to use some suitable tools to assist copywriting. At present, the main related tools are: Baidu related thesaurus, Tmall thesaurus, JD.COM thesaurus, online detection and detection software.

References:

Tmall thesaurus, word cow