1. Advertising: Advertising through traditional media such as TV, radio, newspapers and magazines, or online advertising on the Internet and social media, so as to enhance brand awareness and attract the attention of franchisees.
2. Exhibition: Participate in exhibitions or professional fairs in related industries, set up booths to display products or services of enterprises, communicate face-to-face with potential franchisees, and conduct investment negotiations.
3. Offline activities: hold various promotional activities, lectures or seminars to attract franchisees to participate, share the experience, successful cases and market prospects of enterprises, and introduce the conditions and modes of joining.
4. Online promotion: through the establishment of official website, official WeChat account, Tik Tok, Aauto Express and other platform accounts, corporate information, joining policies and successful cases will be released to attract the attention and consultation of franchisees.
5. Franchisee recommendation: Through word-of-mouth publicity and recommendation to existing franchisees, let them become brand spokespersons, recommend franchisees to friends and relatives around them, and drive more people's interest and participation.
6. Cooperative media coverage: Through cooperation with industry media and commercial media, corporate image publicity and exclusive interview reports will be conducted to let more people know about the brand and joining opportunities of the company.
7. Seeking partners: establish cooperative relations with enterprises, institutions and associations in related industries, carry out marketing and investment promotion activities, share resources and help each other develop.
8. Franchise exhibition: Open franchise experience stores or model stores, so that potential franchisees can experience products or services personally and deepen their understanding and trust in brands and models.
These are some common ways to attract franchisees. Enterprises can choose appropriate promotion channels and strategies according to their own situation and target audience, so as to attract more franchisees and achieve good market expansion and sales growth.