Lv Wen, Lv Wei, believes that the comprehensive development of hot springs is to build popularity, form business atmosphere and promote local atmosphere through the construction of core attraction center, leisure gathering center and extended development center. Specifically, it is driven by the attraction of hot spring water amusement and hot spring town, forming a stream of people and gathering popularity; Then, through leisure facilities such as meetings, restaurants, sports and health care, the stay time will be extended and the business atmosphere will be brought; Finally, real estate products such as conference and holiday hotels, leisure commercial blocks, villas and apartments will drive the atmosphere and form cash flow.
First, fully grasp the future development trend of hot spring resort and take the road of "hot spring +X" big hot spring development;
Secondly, through the integration of cultural themes and the innovation of bubble bath mode, the characteristics of hot spring bubble bath plate are fully realized;
Third, the development of characteristic leisure industry is driven by hot springs to maximize the comprehensive development value of hot spring resorts;
Fourthly, the concept of landscape creation is introduced into the development of hot spring resorts to improve the overall quality of hot spring resorts;
Fifth, leading development with high-level planning and design is the key strategy to realize the innovation of development mode.
Lv Wen, Lv Wei has "top three" qualifications in tourism planning, urban and rural planning and landscape design. At the beginning of its establishment in 2005, it put forward the concept of "creative classics, ground operation". After nearly 20 years of innovation and development, it has acquired full-service qualifications such as planning, design, construction and fund, and formed top-level design, investment and financing, development, construction, investment promotion, operation, training and intelligence.
In the hot spring project, the service runs through creative planning, development planning, design, construction and custody operation, forming some innovative ideas and forward-looking theories, and publishing a special issue of Hot Springs. Participated in the planning and design of hundreds of various hot spring tourism projects, such as: Beijing Blues Outdoor Hot Spring, Shandong Monti Hot Spring Town, Henan Xinyang Jigongshan Evian Forest Hot Spring, Guangxi Maoershan Hot Spring Resort, Hebei Zhangjiakou Pangjiabao Hot Spring Characteristic Town, Liaoning Silabao Hot Spring Town, Henan Luanchuan Funiu Mountain Resort, Hebei Langfang Lvye Xianzhuang Ecological Hot Spring Resort, Yunnan Tengchong Gaoligong International Tourism City Phase I Hot Spring Project, Hot Spring Hotel, etc.
What factors should be considered in the planning and design of hot spring resort
Key points of hot spring product design and planning
1. Respect and grasp the topographical environment and natural ecological characteristics of the project plot, and strive to create a holiday and leisure consumption space where products blend with nature and people and the environment are harmonious.
2. Scientifically and systematically utilize hot spring water resources, establish a comprehensive utilization plan of water resources with accurate positioning and moderate scale, pay attention to resource protection and utilization, and balance costs and benefits.
3. Committed to the market research and landing of holiday leisure products, and strive to develop innovative and differentiated hot spring bathing forms and product forms to creatively meet the needs of leisure and healthy consumption.
4. Adapt to the climatic and environmental conditions of the project topography, skillfully use elements such as topography, architecture, gardens and vegetation, and adopt indoor and outdoor combination and seasonal service to ensure the four-season operation of the project products.
5. Pay attention to the excavation of the project theme culture and hot spring products, fully combine the project regional culture and hot spring bathing culture, as well as the project landscape characteristics, form differentiated project products with taste, connotation and characteristics, and abandon homogenization competition and clone products.
6. Clever layout of traffic lines, reasonable arrangement of consumption streamline, service streamline, product streamline and logistics streamline to form a convenient and smooth consumption and service channel.
7, professional planning of hot spring special pipe network equipment engineering and landscape engineering, and strive to ensure the coordination of products and buildings, landscape, equipment, pipe network, as well as the unity of human consumption and product hardware, to form a perfect, professional, novel and rich holiday and leisure consumption place.
Problems needing attention in hot spring planning and design
Hot spring planning and design directly reflects the wishes of investors, and the quality of hot spring planning and design is one of the biggest factors for the success of the project. Guangzhou Boquan organization believes that the following problems should be paid attention to in the planning and design of hot springs. For more information, see official website, Guangzhou Boquan Agent.
1. Resources: Hot spring resources are non-renewable, so we should try our best to realize sustainable utilization and development;
Second, products: At present, there are many hot spring products. At the same time of large-scale development, we should avoid homogenization design and form our own characteristics;
Third, the market: do a good job in the surrounding market research and accurately locate the hot spring target market;
Fourth, the season: through the design of hot springs, the obvious restrictions of off-season and peak season can be realized, and large fluctuations can be avoided to affect the operating efficiency;
Verb (verb's abbreviation) operation: Hot spring hotel rooms should realize hot spring occupancy, and the operation management should pay attention to environmental protection and economy;
6. Brand: form a brand image with high recognition from tourists, which is different from other hot spring projects;
Circulation: According to the cascade utilization and recycling of hot spring water temperature, the design of hot springs is guided by the idea of sustainability.
Problems needing attention in the planning and design of hot spring tourist resort
Problems needing attention in the planning and design of hot spring tourist resort
Hot spring tourism, characterized by health preservation, integrates tourism, leisure and conference, and has become a hot spot of tourism and holiday in 2 1 century. Then, the following are the matters needing attention in the planning and design of hot spring tourist resorts that I have compiled for you. You are welcome to refer to them.
First, the hot spring tourist resort contains many contents that need to be designed, mainly including:
(1 general layout of the site, location and height of buildings and spacing between buildings;
(2) the open space and layout of the resort;
(3) tourist trail routes and paving materials in the resort;
(4) the entrance and possible passage of the resort;
(5) Traffic in the resort, such as carriageways, sidewalks, trams, etc.
(six) the scale, shape, appearance, color and materials of the main buildings;
(7) interior separation and decoration of the building;
(eight) the location, shape and appearance of parking lots, shops, toilets, restaurants and other service facilities in the resort;
(9) The design of the resort facilities, such as the location and modeling design of street lamps, road signs, schematic diagrams, signs, rest booths, rest tables and chairs, trash cans, etc.
Second, the detailed planning and design points
(1 Highlight the theme image: This is the central principle of the planning of the hot spring tourist area of the resort. We must highlight the uniqueness of the resort through various products and services, and shape and strengthen the image of the hot spring resort through natural landscape, architectural style, garden design, details, service methods and festivals. The cultural style of local residents and their attitude towards tourists also play a very important role in the image of the resort.
(2) Functional zoning of facilities and activities: different types of facilities such as accommodation, entertainment and business are arranged according to functional zoning, and special areas are reserved for some large-scale relatively noisy entertainment activities, so that the zoning of hot spring resorts is dynamic and orderly.
(3) Principles of environmental protection: First, protect special environmental features, such as human and natural landscapes of major scenic spots; First, the tourist reception of hot spring tourist resorts should be controlled within the environmental carrying capacity, so as to maintain the ecological environment and ensure the sustainable utilization of hot spring tourism resources.
(4) Convenient location layout principle of commercial and entertainment facilities: Commercial and entertainment facilities are the most frequent and dense areas for tourists, and should be located near the center and convenient for tourists, such as hotels and major scenic spots, with convenient and comfortable traffic paths between them.
(5) The transportation network in the resort is efficient and elegant, and the paths and natural landscapes are effectively configured. A public transportation system is established, and high-speed driving is restricted by walking or pollution-free transportation. Walking and resting is a pleasure. For scenic spots that are far apart, buses are equipped, and transportation modes such as sidewalks, cable cars, battery cars or animal-drawn cars are set between adjacent scenic spots, which can optimize internal traffic.
(6) Effective layout. Overlooking point system: set up a series of overlooking pavilions and rest areas in some high places, open areas or main landscape areas, so that tourists can fully enjoy the natural beauty.
(7) Establish a buffer zone around the hot spring tourist resort to coordinate the land use between the tourist area and its neighboring areas.
(8) Stage principle of development: Considering the supply factors of capital, manpower and material resources, as well as the preferences and needs of tourists, the development of tourist areas should be carried out in stages in time, leaving room for future development in layout planning to meet the new needs of tourists.
(9) Coordinate the relationship between public sector and private enterprises, private enterprises and private enterprises: A good hot spring resort planning should try to avoid the following problems: vicious competition among enterprises; Hostile attitude between tourists and residents; Traffic congestion; The loss of local traditions and cultural qualities; Various types of pollution; The seasonality of tourism is too strong; Damage to the natural landscape, etc.
Third, design from the perspective of tourists.
Hot spring tourists respond best to hot spring resorts designed for users. The design of hot spring resort for users should take into account every link of the whole travel process from the departure to the hot spring resort and then to the return home. Tourists want the hot spring resort to be comfortable and easy to use, especially in the peak period of tourism, and try not to let them waste their precious time on trivial things such as queuing.
(1 Set signposts (kilometers or pedestrian paths) on the route to and from the resort. If it is not easy for tourists to find a hot spring resort, they will not be deeply impressed by this visit, and some people will even give up and go to other hot spring resorts.
(2) Try to make it convenient and quick to enter the resort, such as arranging the parking lot location reasonably and making the entrance unobstructed.
(3) After entering the resort, tourists should be familiar with the whole resort and provide enough information to help them decide how to spend their time in the hot spring resort. This requires all kinds of signs, information columns, publicity materials or computer networks with touch screens to provide the latest and most comprehensive information on hot spring tourism in resorts.
(4) Auxiliary service facilities should be beautiful, easy to use and of good quality, such as setting dining points and adequate toilets in appropriate locations.
(5) There should be enough duty places near the hot spring pool to facilitate tourists to take bathrobes and bath towels and patrol personnel to rest, so as to have perfect emergency measures in case of emergency to ensure the safety and comfort of tourists.
(6) The landscape tour route in the hot spring resort should be able to guide tourists to visit all the amusement facilities in the resort in the most labor-saving, convenient and smooth way. When tourists want to leave, let them easily find the exit and leave the hot spring resort for home conveniently and quickly.
(7) Reasonably calculate the maximum carrying capacity of tourists in the hot spring resort, so as to ensure that the design of the hot spring resort can cope with possible peak visits and minimize queuing and crowding.