E-commerce design can be understood as the combination of graphic design and web design. At the same time, it contains some concepts of user experience and human-computer interaction, and uses the Internet platform to achieve the purpose of marketing products. So it will also involve knowledge of sales, operation and user experience. Therefore, e-commerce design is a comprehensive technology, involving a wide range, and the technical requirements for designers are relatively high.

Second, the difference between e-commerce design and art design?

Generally speaking, e-commerce design is technically higher than art design. If the designer's technology is high, it is not a higher level. All e-commerce designers are constantly improving from the basis of art design. This is not to belittle art design. Different posts naturally have different technical requirements and perform their duties. Let's summarize the differences between e-commerce design and art design:

E-commerce design emphasizes design, and art designers emphasize strong operational ability. E-commerce design is the extension and expansion of art design, focusing on design, involving network design, main graphic design, user experience research and so on. It is to optimize the pages on PC and mobile phone, and what kind of scene, font and length should be considered. Art design mainly emphasizes operation, a design scheme, what needs to be done, and what American trade unions do to present the designed design. For example, a product should be the main drawing, and the product information on the detail page should be updated. The artist should be the main drawing, update the product information on the detail page, and pay attention to the operation.

E-commerce design is sensitive to data, while art designers are weak on data. E-commerce designers are sensitive to data, grasp the user experience through data, and design high-quality design drawings according to requirements. Artists are not sensitive to data and lack of user experience research. Generally, it is to communicate with planners or merchants and make drawings as required.