Shandong, the eastern coastal province of China, is one of the key provinces of China's reform and opening up, and even now it can be called the Pearl of the North. In today's unbalanced economic development between North and South, Shandong and Henan provinces are more brilliant big-name star provinces in northern China. In 2020, Shandong's GDP will be 73129 billion RMB, which is one of the only provinces in China with a population of over 100 million, second only to Guangdong Province. With such a huge population, Shandong's average GDP is still 726 19 yuan, which exceeds the national average.
So why does Shandong feel so "earthy"? Shandong Satellite TV has always had three treasures: Tianlun, Stanley and Lan Xiang Technical School.
"Infertility can be cured" may be one of the most popular advertising types of Shandong Satellite TV. Similar to advertising, it is very easy to cause visual aesthetic fatigue, and not everyone in Shandong is infertile. Why spend so much effort on advertising?
Many people should have heard the slogan "Which excavator technology is the best? China Shandong looking for Shandong Lan Xiang ". Because of this advertisement, many people mistakenly think that everyone in Shandong can drive an excavator. This was originally the advantage of Xuzhou and Changsha, and was brought to the top of Shandong.
Why is this happening? In 20 18, the annual budget revenue of Shandong TV Station was 2.5 billion, while the advertising revenue of Hunan TV Station alone exceeded 20.9 billion. Without enough budget, you can't support excellent programs, especially the reality show now. Not only does the production of the program require huge production costs, but the appearance fees of the guests are even more expensive. Shandong TV station, which is short of funds, can only be hungry, not only in low-cost production of programs, but also in advertising.
Infertility and excavator advertisements may find Shandong because of low prices, so why did Stanley Compound Fertilizer find Shandong TV Station and dominate the list for a long time? Is it more cost-effective for Stanley to advertise with Anhui TV?
In 2020, Shandong's grain output was 54.47 million tons, ranking third in the country, second only to Heilongjiang and Henan. Shandong not only produces more grain, but also ranks first among all provinces in China. In 20 16, Shandong's fruit output has reached172.85 million tons, ahead of Shaanxi and Guangdong and other major fruit provinces, including aquatic products, pig slaughter and other fields, and Shandong basically ranks in the top three. An epidemic broke out in Hubei this year, and Shandong shocked the whole country with its "moved" support. Agricultural and sideline products such as Chinese cabbage, green onions and fruits continue to support Hubei, ranking first in the country.
Considering this, it seems reasonable for Stanley to put the position of advertisers in Shandong! Now is an era when the whole society is paying attention to innovation. In particular, Guangdong and Zhejiang are rising strongly as emerging economies, and Shandong, which is also a strong economic province, cannot but be compared. Indeed, Shandong lags far behind Guangdong and Zhejiang in the field of Internet, but it doesn't mean that there is no innovation in Shandong, but many people don't feel the innovation in Shandong.
There are 4 1 industrial categories in the world, China is the only country with complete industrial categories, Shandong is the only province with complete industrial categories, and China is the only one and the only one in the world. In 206 industrial categories, Shandong has 196. Among the 656 industrial subcategories, there are 556 in Shandong.
In the process of rapid industrial upgrading in China, all walks of life are rapidly upgrading their core technologies and technical content. Do you believe that Shandong is backward? During the state's support for Hubei, we can see that everything from medical supplies to fruits and vegetables is available in Shandong as long as Hubei wants it. What does this mean? This shows that Shandong's industrial soundness is rare in the whole country.
One-third of the academicians in the national marine field are in Shandong, and the hybrid rice cultivation center of Academician Yuan Longping is in Shandong. The innovation of Shandong lies in its moisture and tranquility, but it is really changing your life.
Shandong is the birthplace of Confucian culture, and Confucian culture has also spread from Shandong to the whole country. Among them, the place with the deepest cultural imprint is definitely Shandong. In China, which does not believe in God but believes in heaven, earth and ancestors, Shandong is the best place for China to keep its traditional culture. A seven-foot man can be condescending without snobbery, but kneeling in front of his parents will not appear cowardly, not to mention cultural dross, but the spiritual connotation that supports the Chinese nation to the present.