The Story of College Students' Entrepreneurship Part I: After 95? Brother menstruation? The king who sells sanitary napkins is an ordinary person? After 95? He is a big boy. He studied in Yangzhou Industrial Vocational and Technical College. But, this architecture student? Science and engineering man? However, he did something that surprised all the teachers and classmates. When he was still in college, he started the business of sanitary napkins. What is even more surprising is that the boy's business is very prosperous, with a monthly income of over 10,000 yuan. Even his classmates called him? Brother menstruation? .
Life is endless, and entrepreneurship is endless.
Wang is from Xuzhou. He told reporters. Many people in my family are in the sanitary napkin business. Wang's big uncle and aunt are engaged in sanitary napkin business in Beijing, while his aunt is engaged in Changsha. Influenced by family, want to be the king of sanitary napkins? Brother menstruation? . 20 14 Wang was admitted to Yangzhou industrial vocational and technical college to study construction engineering technology. He started his business in the first semester. I just want to do it in Yangzhou. ?
Be frustrated at an early age
Newborn calves are not afraid of tigers, so they just do it. Wang Yi took the goods of 28 100 yuan in one breath. ? After getting the goods, it is wholesale and retail, and I run in Yangzhou myself. ? In order to be able to sell sanitary napkins, Wang started his first step by riding a bicycle with two boxes of goods. However, things are not that simple. I went to a maternal and child store first, and the other party said that it was supplied by WeChat merchants and was rejected. ? Wang's first attempt failed.
Don't hit the south wall and don't look back. Despite his first failure, Wang continued to work hard for his career in the next two months. His footprints are everywhere in Yangzhou city. I have been to health clubs and beauty salons, and all of them have been rejected. I haven't made a deal for two months. ?
God helps those who help him. Brother menstruation? Finally? Opening?
Successive failures didn't hit Wang. He worked hard and was rewarded. By the third month, our sanitary napkin business was finally king? Opening? ,? It was 2065438+May 2005. In a pharmacy not far from our school, the proprietress took four boxes of sanitary napkins? Wang tasted the sweetness of victory. He earned 170 yuan per box of sanitary napkins.
2065438+On September 8, 2005, Wang changed from a small vendor to an agent, and he also changed his bicycle into an electric car. I have two electric cars now, and the urban area of Yangzhou is small, so I can ride around. ? In order to introduce products to customers more clearly, he always carries a product demonstration box with him. In order to highlight his products, he went to the health club one by one and compared various brands of sanitary napkins with those he represented.
By 20 15, 1 1 this month, Wang Yue has become more and more skilled and can sell about 50 boxes of sanitary napkins a month. In addition, he also began to act as an agent for air purifiers, baby diapers and other products. In this way, Wang's monthly income reached 1 1,000 yuan, and even earned 1 at the most, 700 yuan.
Face the controversy and start a business bravely.
? At the beginning, many girls thought it was incredible, and male students didn't understand or support it. ? Wang told reporters with a smile that there were indeed many different eyes at first. After all, sanitary napkins are a private topic for girls.
? We should choose the right time for Wang to tell the students about the process of starting a business. For him, he is fully prepared for the supply of goods and channels, rather than blindly starting a business. We will provide him with some business consulting services. ? Xiao Wang's teacher said.
The second part of the entrepreneurial story of college students: the entrepreneurial diary of mutton kebabs in the past two years broadcast live on WeChat of post-90 s college students. With the popularity of WeChat, many entrepreneurs choose to publish various product advertisements in the circle of friends, hoping to open up sales. In Changsha, a barbecue restaurant with mutton kebabs as the mainstay has raised more than 40 investors to participate, and there is an endless stream of passengers every night. One is hard to find, with an average daily turnover of more than 8000 yuan.
The same problem is to solve the sales problem. However, Liu Peng, a post-90s college student, doesn't have any pictures of products in his WeChat circle of friends, but only entrepreneurial diaries.
Preparation: I ate a ton of meat to develop baking methods.
Liu Peng, a rural native of Yiyang, sold computers, set up stalls, trained and delivered takeout when he was studying logistics management in Hunan University of Commerce. After graduation from 20 13, I worked as a salesman in a wine company. Like many young people, Liu Peng and his friends often get together after work. Over time, he came up with the idea of opening his own snack shop.
Liu Peng said? In March, I began to look for ingredients in various places and went to see where the mutton was good. We tried everything and ate a ton of meat. Then we marinated the mutton and added some special roasting methods to guess that the mutton skewers were like this. ?
In July this year, a small kebab shop in Liu Peng officially opened. This small shop is located under the overpass bridge at the intersection of Shaoshan Road and Jiefang Road in Changsha, with an area of only 40 square meters. From a commercial point of view, this position is far from ideal.
However, the smell of wine is not afraid of the depth of the alley. Although the location is not good, it makes Liu Peng think of a new idea. We just graduated for two years and didn't have much money, and then we found a bad location. We are very worried about tourists and can only use WeChat channel to spread. ?
At first, Liu Peng also thought about posting his own mutton kebabs on WeChat, writing down the store location and price to attract customers. But at this moment, a Northeast netizen who often chats on WeChat, but has never been masked, after learning that Liu Peng's father loves to drink, sent him a precious medicinal material, saying that soaking in wine can keep fit, which greatly moved Liu Peng.
? I think the trust between people can become so close through WeChat. So I repositioned WeChat, which is a link between people, not between people and goods, so in the end I think I will pass on my own ideas and some feelings of starting a business. So I started writing this thing. ? Liu Peng said.
Communication: WeChat writes down business experience, without mentioning what the goods are.
Since then, Liu Peng has kept a diary of his entrepreneurial experience and posted it on WeChat every day. Among them, there are trivial things such as buying tables and chairs and purchasing ingredients, as well as his confusion and choice in the face of entrepreneurial difficulties. But in 260' s entrepreneurial diary, there is no product he sells.
After the diary was published, Liu Peng suddenly became angry. * * * More than 30,000 people have read his diary, and at most one article has gained more than 3,000 likes and more than 5,000 comments. More and more people leave messages on WeChat, want to come to the store to taste delicious food and support entrepreneurship. Now, the average daily turnover of small shops in Liu Peng has reached more than 8,000 yuan. At present, a new store in Liu Peng is about to open. In addition to many users commenting on WeChat, companies such as COFCO Coca-Cola, Qie Cake Prince, and Yimi Technology have also come here to provide sponsorship for his new store with a total value of more than 200,000 yuan.
? Many people who visit Hunan COFCO Coca-Cola may come to me. Just make my place a unit, and they will do activities at a fixed point. ?
Experience: If you dare to start a business, you should enjoy the resources.
As a generation of' post-90s', Liu Peng said, to start a business, you should try bravely, and youth is the greatest capital. Even if you fail, there are countless possibilities to start again. If everyone doesn't want to go to * * * to enjoy resources and share experiences, it is undoubtedly building a wall for themselves. In today's era, building a car behind closed doors is undoubtedly a dead end. Although there will be failures and valleys, only after trial and error will you find out what you want. He believes that as long as he persists, the road to entrepreneurship will be successful.
The Story of College Students' Entrepreneurship Part III: Colleges and Universities? Chuangye Street? Recently, Wu Yun Yunhe, a junior at the School of Acupuncture and Tuina, Hunan University of Traditional Chinese Medicine, was founded by five friends? Acupuncture hall? After layers of selection, we stood out from more than 100 projects and successfully settled in the school's Chuangye Street.
Hunan University of Traditional Chinese Medicine was established to help college students start their own business projects? Chuangye Street? The first batch of 22 settled projects can use 30 square meters of business space free of charge and get special support funds for entrepreneurship.
Entrepreneurial genes will light up the cause.
On the morning of March 18, grandpa Chen came again? Acupuncture hall? Looking for Wu Yunyun cupping. He said he liked it? Acupuncture hall? Atmosphere, including Wu Yunyun, six post-90s? Small Chinese medicine? They are all students majoring in acupuncture and massage. Their service is warm and makes people feel? Very warm? .
Although it has only been opened for 1 month, Wu Yunyun told reporters that a group of people like Grandpa Chen have gathered in the store? Loyal powder? . When we first opened, we were both happy and worried. After all, there is no clinical experience, and I am afraid that I will not be recognized by customers. For this reason, they are each other? A mouse? Find acupoints to practice your hands.
Li Miaomiao, a partner, said that it is more like a platform for actual combat, which urges everyone to internalize book knowledge into excellent technology. Now all six people have obtained the health care massage therapist certificate, and the customers are quite confident when they visit.
In addition to acupuncture and massage business, acupuncture hall? There are also some business operations.
What do you think of Professor Gu Xing, the project instructor and the Institute of Acupuncture and Massage? Acupuncture hall? It can be developed into one in the future? Mobile clinic? , for many? Stroke sequelae? Patients provide on-site service. Gu Xing also stressed that the fundamental goal of college students' entrepreneurship education is not? Accelerated education for entrepreneurs? Instead, entrepreneurial awareness, entrepreneurial ability and entrepreneurial psychological quality are internalized into the inherent genes of entrepreneurs. With these genes, even if you are not a boss in the future, you will benefit for life? .
College students must combine their majors when starting a business.
Except? Acupuncture hall? , or gathered in Chuangye Street? Shoubi Nanshan? Mobile rehabilitation care? Yibaikang Internet plus health management service? 、? Medical source Chinese medicine inheritance? And many other projects. They all have one thing in common: they are closely related to the majors studied by our students.
? Yibaikang Internet plus health management service? Long, the person in charge of the project, told the reporter that the project mainly carries out health-related monitoring, analysis, evaluation, health guidance, diet management and health exercise intervention for each customer through Internet platforms and offline services such as WeChat official account, and tracks the effect for a long time, analyzes and evaluates prescriptions, and creates a scientific improvement plan suitable for each customer. Long Yun Fei said, how? Chuangye Street? As an incubator of entrepreneurial dreams, I will use my professional knowledge to integrate various resources and form a stronger brand power.
? Medical source Chinese medicine inheritance? It is a training program for traditional Chinese medicine rehabilitation therapists. At present, the project has obtained the training qualification of TCM rehabilitation physiotherapists in Changsha, and five training courses have been held to train more than 500 students.
Teacher Fan Chongyuan of the School of Innovation, Entrepreneurship and Employment of the school introduced that when reviewing all projects, special emphasis was placed on combining with majors. ? Combining professional knowledge with entrepreneurial awareness is conducive to the formation of competitive entrepreneurial projects. Although the theoretical knowledge is not as much as the experience gained in practice, it is enough to support everyone's idea of starting a business project. ? Fan Chongyuan believes that starting a business in a familiar field supported by professional technology is not only an advantage for college students to start a business, but also can help them avoid risks with their own advantages.
Entrepreneurship education also brings pressure to the stage.
It is reported that as the first in the school? Chuangye Street? At that time, there were more than 100 entrepreneurial projects that received residence applications, and only 22 of them passed the examination. During the evaluation process, the project leaders made several rounds of defense and project presentation, and the evaluation experts then asked whether. Actual operation and investment? 、? Is the staffing structure of the entrepreneurial team reasonable? 、? Is the start-up capital ready according to the project budget? And other indicators to judge.
However, even after the school's selection and strong support, entrepreneurship will not be smooth sailing. Some of these 22 projects have not been opened yet because of insufficient qualifications and incomplete procedures. In the interview, Wu Yunyun also told reporters that although the school does not charge fees, entrepreneurs are still under pressure. ? The school gives us a review once a year, and if it is not well managed, it will leave the facade to others. ?
? Entrepreneurship education will only become a show if there is no pressure on the stage. ? The relevant person in charge of the school said that entrepreneurship education cannot be just? Theoretically? What will it rely on? Chuangye Street? Creating a strong entrepreneurial innovation atmosphere has stimulated students' entrepreneurial awareness and improved their entrepreneurial ability and employment concept.
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