First, how to increase the amount of video works in the early stage? This problem is actually the problem of cold start of video number, and it is also the problem that most of our novices are facing now. Many people will find that after sending several videos, each video has only a few likes and is played hundreds of times. If they do this for a long time, they will become less and less confident. In fact, in fact, from the topic planning, production content, to the release of works, these are just preparations. After the release is completed, it is necessary to keep up with the relevant operational actions, otherwise there will be very little content that can actively spread the circle. The recommendation mechanism of video number is that you will only recommend it to your friends if you like it, and your friends will only recommend it to their friends if they like it. Therefore, we must promote the work in time after it is released. Second, what are the original promotion channels of the work? Friends circle promotion: this is the most basic. If you have enough friends, the circle of friends operates well, and the video number will not be done too little in the early stage. WeChat private chat: Actually, it's annoying to tell the truth because the video content you recommend is not necessarily of interest to others, and some people may even hack you because you send this frequently. This belongs to consuming your social relationship energy, which is not worth it. Of course, if the relationship is iron, there is no big problem. Community promotion: related video numbers such as groups. Before I say community promotion, let me say one thing. Many people have mentioned that it is not recommended that everyone praise it. Regarding praise, I don't know what you understand as praise. The praise I understand is to pay someone to brush it directly. This is still different from mutual praise in the community. Why do you say that? Because people in the community are real, they all have their own social circles and their own WeChat friends, and the algorithm of video number is pushed based on social relationship chain. Brush praise is through machine simulation or some batch group control mobile phones. Those are micro-signals without social attributes, so that kind of praise is meaningless. Even reducing the possibility of weight limiting the current title. Third, how does the video number become popular? Want to popularize, first of all, let's briefly understand the video numbering algorithm. Video recommendation algorithm has not been officially announced, and will not be announced, because it is the core secret of a platform. At present, some experienced video number bloggers have summed up a relatively perfect recommendation mechanism based on their own experience in operating accounts (1). I like it after the video is broadcast. Presumably many friends have added some video numbers to praise the community. If your personal account always praises others, you will get some restrictions on account weight and natural traffic, and it is easy to be misjudged as a marketing account. Therefore, whether you like others or your video is praised, you must measure and sort it at point (2) after the video is played: play rate > like > comment > click extended link > forward > collection. (3) The comment area interacts with users, which helps to push and enlarge the traffic pool. (4) Comments: More than 8 words have weight! The comment area has its own identity point of view and can be clicked many times. If you are a friend of short video operation before, you will find that the underlying logic of short video platforms is not obvious, such as the key indicator: playback rate. Then the video number operation should not make the content too long, which will affect the playback rate and reduce the user experience. There is a saying about making short videos (short videos add powder, long videos keep powder), especially when new accounts are opened, don't make too long content, which will affect the system audit and lead to a small amount. Based on this recommendation mechanism, if you want to be popular, you have to do a cold start, which is much easier for those big V. He has many WeChat friends and groups, but what about ordinary people? The most efficient way is to find a group of people who are doing or want to do video numbers like you, similar to those who get up early in the official WeChat account, and have sex with each other. Everyone likes each other and comments, and the group warms up to become popular quickly. Then the problem is coming. Many white people don't know how to find these cold starters. Here are some ways to introduce you. First, post it in your circle of friends. Although resources are limited, there is one more thing to do in the early stage. Second, when you browse the video number, advertise in the comments to attract bloggers and other people who watch the video number. Pay attention to some words here, not many comments. Too many comments, people don't care about you. Third, go to other platforms to drain, you can talk about your own experience in making video numbers, and prepare some introductory materials for video numbers as bait to attract people who want to make video numbers to add you. The commercial value of video number is far greater than other platforms, and its future development should not be underestimated! I'm Brother Yin! Constantly share the hot expertise of video numbers!