Establishing a perfect customer file management system and customer management rules and regulations is of great significance for improving the management efficiency of beauty salons, expanding market share and establishing long-term good relations with beauty customers. The main contents of the beauty salon customer file: it should fully reflect the general situation of customers, such as beauty history, skin diagnosis, nursing plan, effect analysis, customer opinions, etc. 1. General customer information: including name, age, occupation, education level, health status, home address, contact number, postal code, etc. 3. Skin diagnosis: refers to the analysis, diagnosis and recording of the customer's skin condition. 4. Nursing plan: refers to specific nursing measures, including instrument care, manual operation and product selection. 5. Effect analysis: it refers to the record of nursing effect at each time or stage. 6. Customer's opinions: refer to the opinions and suggestions of customers on curative effect, products, services and management. Requirements for filling in customer files of beauty salons: 1. The purpose of filling in the form should be clearly explained to the customer, so that the customer can actively cooperate. 2. The handwriting should be clear and can't be altered at will. Customer information is filled in by the customer himself, and skin analysis is assisted by a beauty consultant or beautician through questions. 3. Fill in the contents timely, truly, accurately and in detail, and register the record of each customer's arrival at the store in detail. 4. The beautician should indicate the matters needing attention in the process of customer care, the products and projects introduced to the customer this time, the products and projects to be promoted by the beautician next time, the topics that the customer cares about in nursing and the customer's preferences for nursing (such as skin tension, etc.). ) .5. The beautician has the obligation to send the latest information of customers to the front desk for summary, update the records in time, and let customers record their feelings after each care, and compare the effects before and after confirmation. 6. Customer files should be edited in a certain order, such as surname strokes, Chinese pinyin, business card printing time sequence or skin condition. , bound into a book or made into a computer database. 7. Files should be managed by special personnel, and the computer database should be set with passwords and backed up regularly to prevent loss. Matters needing attention in customer file management of beauty salons: (1) Establish a perfect data record tailored for customers, and designate a special person to keep it. 2) For the customers who come to the beauty salon for the first time, the staff responsible for keeping the customer information will number the information, and the beautician will fill in the specific beauty service content. (3) For the old customers who have filed files, when they go to the beauty salon for nursing again, the customer data keeper should call out the customer's file card in time. The beautician fills in the contents of this service, compares the progress after the last skin care, makes this care plan and suggestion, and returns the card to the keeper after filling it out. (4) Beauty salons should pay attention to the following points when establishing customer information for customers: ① Accurately record the basic information of customers, including name, address, telephone number, preferences, consumption date, amount, etc., and provide personalized services while providing technical services. ② Record the customer's skin type and facial condition in detail. ③ Carefully record every care plan, the progress after class and the products purchased, so as to determine the next care plan, and regularly remind customers to come for further care and supplement cosmetics. (5) Analyze the customer's opinion questionnaire and complaint form, and keep them in different categories, so as to provide a basis for beauty salons to improve their business strategies. (6) According to the customer data, it is helpful to increase the business of beauty salons to make regular customer analysis and statistics, make reports and give them to the supervisor, and choose favorable opportunities to promote the target customers. (7) The data manager shall properly keep the customer data and other data, and shall not lose them. (8) When filling in the customer file, you should respect the customer's wishes and avoid mandatory recording. (9) Keep secrets for customers, such as customer's age, address or beauty items, consumption amount, etc. Don't let people read at will.