Sometimes, we can't write an uninspired article because we don't have enough knowledge input, or high-quality input is not enough, and there is no writing idea. Therefore, we should not only improve the quantity of reading, but also improve the quality of reading!

1, read more books.

If you want to improve your writing ability in a short time, you can read some books about copywriting skills; In the long run, we should read more classic books to enhance the breadth and depth of knowledge.

To improve the ability of copywriting, we must read the list;

"explosive copy";

Training manual;

Gold-sucking advertisement;

Copywriting training manual;

Gold medal copy;

Gold-sucking advertisement;

Explosive copy.

2. Read the article.

We live in the fast-paced era of the Internet, and it seems that it is easier for us to spend a little time reading than to spend a long time reading. Therefore, you can also use the fragmentation time efficiently and read some high-quality articles on your mobile phone.

The following are some accounts rich in high-quality articles: visual sense, insight, 36Kr, GQ report, collection, her publications, wheat ripening, action school, reading at ten o'clock.

3. Copywriting website: (a website that copywriting must go to).

TOPYS:opys.cn, the world's top creative copy sharing platform.

1. Meihua Com: focus on the creative copy of meihuainfol, the top international brand.

2. Digital English Network: digitaling.com, a high-quality content platform for advertising marketing.

3. Wen Jian. Com: picktxtcom, a gathering place for excellent copywriting.

4 advertising door: adquan.com, a collection of excellent creative cases of copywriting in various industries.

5. Copywriter Dog: Create some inspiration for copywriting, wenangou.com.

6 Easy to write: copy content material yizhuan5.com.