Current location - Health Preservation Learning Network - Health preserving class - What are the items for ladies' beauty? Which beauty salon brand should I join?
What are the items for ladies' beauty? Which beauty salon brand should I join?
If beauty salons or skin management centers want to develop, generate income and make profits, they must constantly introduce more projects for customers to enjoy and experience. However, not all projects are suitable for introduction. Bad projects will only make operators waste human and material costs in vain, and eventually the project will not be promoted. So how should venture capitalists choose projects?

Healthy and beautiful skin is the goal that people pursue, and skin management is a lasting job, so we must have a deep understanding of skin in order to prescribe the right medicine. Mainstream skin management projects in the market can be divided into the following seven categories:

1, moisturizing

This is suitable for any skin. As long as the humidity is solved, more than 60% of skin problems can be solved.

Step 2 repair

Skin problems are basically caused by impaired skin barrier function. Symptoms on the skin include itching, redness, pain and dryness. To solve these problems, we must repair the skin barrier.

3, soothing

When the problem skin is stimulated, a series of sensitive symptoms will appear. For example, if you are stimulated by heat, your skin will feel hot. If you want to relieve this symptom, you need to use some soothing products to treat this symptom quickly.

4. white powder

Whitening has always been the most concerned issue for everyone. There are also many whitening ingredients. How to use whitening? In order to maximize the effect.

5. Anti-inflammatory

Some facial skin inflammatory reactions, such as acne and inflammatory papules, need some anti-inflammatory products, especially some plant extracts, such as chamomile, purslane and glycyrrhizic acid.

6, oil control

Many skin problems are caused by abnormal oil secretion, such as closed acne, blackheads, large pores, acne, etc., so it is necessary to cooperate with related products that control oil and regulate sebum secretion.

7. Regulate metabolism

According to the metabolism of the skin, if there is abnormality, there will be problems in the replacement of old and new cells, and related skin problems will gradually form, such as: the stratum corneum is thick and the skin looks gloomy; When the stratum corneum is thin, the skin becomes sensitive; There is also the pursuit of melanin. Only by adjusting the metabolism of our stratum corneum can we solve this problem well.

These seven management methods can basically solve our common skin problems. Regular skin management should be a scientific, professional and humanized skin beautification process.

For the choice of instruments and projects, we will give them some advice from entrepreneurs who come to Time Sea for consultation:

Considerations 1: security

There are many choices for skin management, such as freckle removal, whitening, skin rejuvenation and so on, but in the face of so many projects, the first thing we should consider is whether it is safe. The safety of the project directly affects the reputation of the store and the number of customers. In addition, we all know that many skin management projects are in close contact with customers' skin directly, and once problems occur, the consequences will be very serious. Excuse me, which customer is willing to take risks with his body? Therefore, the safety of the project should be the first.

Consideration 2: Effectiveness

Effectiveness mainly refers to whether the effect is obvious or not, and whether the customer can meet the expectations after the experience. This is indeed the most concerned issue for customers, and it is also the decisive factor for skin management to retain customers in the end. The effect is far more convincing than any advertisement.

Consideration 3: quality.

Generally speaking, with customers, skin management has a chance to make a profit. Otherwise, it will lose the mass base and eventually drown in the fierce market. In fact, whether the project has a broad mass base depends on the project itself, whether the price is reasonable, whether it can meet the needs of all ages, whether it is a dream project and so on.

Consideration 4: Integrity

Usually, skin management is to introduce projects or products from affiliated institutions, so it is emphasized that once the projects are introduced in the early stage, it is necessary to focus on whether the affiliated brands have a complete management system.

For example, first establish a direct store, and then open a franchise store. All the franchise management systems of Time Sea are based on the experience summarized by their direct stores, which can enable franchisees of Time Sea Science and Technology to have the most guaranteed full-store export services, so that each franchisee can achieve benign profits.