One: "free tour" and "low-cost tour"
Some elderly people pay more attention to the price factor in the process of traveling. Some travel agencies use the psychology of the elderly to lure elderly tourists with ultra-low-priced groups. But at the destination, it is often found that it is not a scenic spot at all, but under the guise of tourism, forcing consumers to buy high-quality health care products and jade. For example, a tourist who took part in the "0 Zhou Yuan Border Tour" was forced to pay several hundred yuan in fares, meals and subsidies on the way, and the "free travel" became a self-funded tour, and the scenic spot became a shopping shop. A tourist took part in a five-day tour and agreed to fly together without compulsory consumption. During the trip, tourists were forced to get off the bus and quit the group because their consumption was not up to standard.
Two: "travel+house viewing"
Many elderly people have higher requirements for the living environment after retirement. Some real estate developers and institutions seize business opportunities and launch the marketing activities of "tourism+house viewing". Generally, participants can enjoy 2-3 days' accommodation only by paying a few hundred yuan, and it is an inter-provincial tour, because "kill two birds with one stone" and some elderly friends participate.
Reminder: This kind of "tour house group" has obvious commercial purposes. During the house inspection, most of the staff's explanations focused on how favorable the price is and how good the supporting facilities are, and guided the other party to buy a house. There are few or no real tourist items in the itinerary.
Three: selling health care products under the guise of tourism
A group of tour groups escorting the health of the elderly gather the elderly under the guise of low-cost tours, claiming that there will be projects such as visiting health bases, free medical examinations and lectures. After arriving at the destination, the staff will be particularly enthusiastic and take the elderly to visit several scenic spots to understand each other's economic situation, physical condition, children's income and so on. Then we began to arrange a welcome party. At the meeting, some promotional videos of the organizers were played, so that everyone could sing, dance and play games, which brought us closer together. After that, so-called experts will be invited to talk about some health knowledge and recommend products. Finally, organize the physical examination of elderly friends, explain the physical examination report, and deliberately exaggerate the condition.