How many tricks can solve this problem?
First of all, you should establish in advance which physiotherapy halls you want to open, whether they are technical professionals or laymen. Naturally, the vast majority of sales markets are amateurs. There are only two forms of amateur physiotherapy hall, one is middle and low-grade form, the total area of the store is small, there are basically no separate rooms, and there are fewer technicians, but the technical professional level of technicians is high. The other is high-grade modeling, with a large store area, all of which are box-shaped, with many technicians and average professional skills. You know what else.
Want to be a technical professional physiotherapy hall, there are few reference materials in the sales market at this stage. Generally, it includes two or three Chinese medicine diagnosis rooms, where famous old Chinese medicine practitioners make house calls and propose treatment plans. There are 6-8 acupuncture physiotherapy rooms, which are common acupuncture physiotherapy recuperation and aromatherapy, 6-8 hot spring baths, 2-3 rehabilitation diagnosis rooms and 2 treatment rooms. At this stage, the sales market of physiotherapy hall is popular with everyone, such as treating mental weakness and insomnia, restoring shoulder circumference and treating lady's skin pigmentation.
Hello, I'm glad to answer your question. Physiotherapy halls, especially those with Chinese medicine characteristics, are fully advocated in China today. I went in and saw that there are even several physiotherapy halls in one street, which shows that physiotherapy halls have a better market and are warmly welcomed by everyone.
Marketing cards will be issued when the physiotherapy hall first opens. Twenty or thirty dollars can complete several new projects. Not to make money, but to attract more consumers to the store. Only when consumers feel each new project in the store can they know which new project is more suitable for them.
In the case of serving customers in the early stage, we should try our best to be comprehensive, timely, considerate and master the characteristics and requirements of consumers, and create good emotional contact with consumers according to small talk.
After consumers feel most of the new projects in the store, they can strongly recommend Bian Xiao in their own stores, that is, the small cycle time card, which takes up less funds and is unlikely to cause excessive work pressure during the whole card opening process.
When consumers feel Bian Xiao, they need to maintain good communication and exchange with consumers again, so that consumers can gradually master the new projects in the store, increase their emotional connection and encourage consumers to invest in the project again. Because consumers don't have your store, they will go to other stores to eliminate _.
And consumers will have the habit of eliminating _ in your store according to the feeling of small cycle time card, and will gradually build trust in the store, laying the groundwork for strongly recommending calories to consumers. At this time, this calorie can be regarded as a new item that really makes money in the store.
Acupuncture physiotherapy shops should provide consumers with a series of professional services, but the goods in the shops need not be very miscellaneous, there should be popular goods and their own special foods. When consumers have just entered the store and have emotional foundation, they can strongly recommend products or new projects with slightly higher profits to consumers, and then strongly recommend products and new projects with higher profits with the improvement of mutual mastery.
You can also promote the stickiness of consumers according to the theme activities of full gifts, which can be carefully planned. The goods delivered can choose the kind of goods with high ideal price but low specific price, so as to achieve the mutual benefit of in-store profit and consumer satisfaction.
The above is my response to how the acupuncture physiotherapy shop makes a profit. I look forward to helping you.
Good technology can produce user evaluation, and good user evaluation does not mean good business. To make a profit, you should be good at not only technical consultation, but also operation. If you don't know your own operation, you can hire someone who can.
You can extract and show all kinds of health preserving methods you know, the treatment methods of common diseases and the basic principles and processes of your treatment, interpret many professional knowledge and maintenance examples, and write a physical and mental health guide for health preserving and treatment.
According to the method of free delivery or cheap market sales, let potential users get this product manual. Let them look for ways and ideas to deal with pain according to the guide.
Imagine if you get this product manual, which contains all kinds of methods to prevent infectious diseases and maintain the human body, as well as some small secret recipes to treat common diseases. Will you definitely look it up and store it?
Naturally, there must be rehabilitation cases that you have treated. For example, other people's diseases have not been found in many areas you have seen before, but you have basically been cured after treatment. these
According to this method, your potential users have already evaluated the influence of your authoritative experts before making an appointment with you, but remember, there is no need to explain this product like some magazines or periodicals advertised in hospital clinics, and its content is the real secret of health care and medical treatment.
Like this kind of book, the cost of packaging and printing is as high as 5 yuan. If you only need to invest 5,000 yuan in the project, you can hurt at least 65,438+10,000 local families, and these 65,438+10,000 families will publicize and plan for their relatives and friends with osteoarthropathy, resulting in the long-term existence of the virus.
In the middle and late stage, you can imagine who they will see when they are sick.
In addition to acupuncture and physiotherapy shops, wedding photography companies can also write a book "How to take the most beautiful wedding photos with the least money".
To do car maintenance, you can write a book "Your maintenance method is ruining your car".
Just follow your field.
Gradually accumulated business is not an explosive field, and it can only be gradually accumulated by user evaluation and personal connections.
Acupuncture physiotherapy is to treat diseases by physical means, such as acupuncture in traditional Chinese medicine. At this time, it is necessary to know something about meridians. It is best to learn some basic items of Chinese medicine, have more clinical care, and have noble moral character, so it is natural to make money.
Direct selling mode plus, profit behind! Gathering people's popularity, gaining people's hearts and enhancing trust according to completely free of charge must be the basis for creating trust. Basically, it is natural to sell goods or services in the market!